Lisa Balloch
Melbourne
Summary
A highly analytical professional FMCG Sales Coordinator prepared to drive team collaboration and achieve impactful results. Known for orchestrating efficient sales operations and supporting seamless client interactions. Reliable team player with a focus on adaptability and strong organisational skills valued by employers.
Overview
6
6
years of professional experience
Work History
Out of Home Sales Coordinator
Patties Foods Pty Ltd
11.2021 - 06.2022
- Company Overview: Patties Foods is an Australian food manufacturing company and creators of Irresistible comfort food, represented in the Australian market by iconic brands such as Four'n Twenty, Patties, Herbert Adams, Nanna's and Boscastle
- Report into the National Account Manager – P&C and assist the National Distribution Team with analytics and customer presentations
- Main support for7/11 and Coles Express Accounts including but not limited to utilising IRI Temple (Aztec) and Synergy platforms to populate daily, weekly and monthly sales reports, to assist the team in delivering sales and growth for the Out-Of-Home channel
- Deliver comprehensive administrative support to Sales and Marketing teams, ensuring seamless operations through quote procurement, point-of-sale material ordering, new product line form creation, and category management assistance, driving business efficiency and growth
- Coordinate with Master Data to maintain product information in GS1Net and provide reports to Senior Management
- Manage procurement and sales processes, including raising and processing purchase orders, generating sales orders for domestic and international markets, conducting inventory audits (physical and online), and maintaining accurate customer data to ensure efficient order fulfilment and customer satisfaction
- Equipment Management – Maintain budget expectations and third-party customer management for all pie warmers across Australia
- Utilise exceptional communication skills to build and maintain strong relationships with stakeholders and external third-party providers, ensuring timely and effective collaboration to meet critical deadlines and drive business objectives
- Deliver exceptional customer service, consistently meeting and exceeding customer expectations through prompt and professional communication, ensuring a high level of customer satisfaction and loyalty
Commercial Coordinator
BWX Ltd
02.2021 - 06.2021
- Company Overview: BWX is an ASX listed, global, natural wellness company with a portfolio of leading natural brands including Sukin, Andalou, Mineral Fusion, USPA and Nourished Life
- Building meaningful, authentic brands anchored in efficacious natural ingredients with the belief that everything we need to nourish our bodies can be found in nature
- Meeting management and presentation coordination for board meetings, Sales & Marketing meetings, and Leadership Team meetings
- Provide support to the Category Development Manager, downloading IRI Temple (Aztec) data to populate market share dashboards for Grocery (Coles) and Pharmacy (Chemist Warehouse, Priceline.)
- Provide support to the National Account Manager – Woolworths, utilising Quantium sales data to create accurate sales reports
- Analyse sales data to create Planograms for Independent Retailers
- Maintain product information in GS1Net and provide reports to Senior Management
- Microsoft D365 support - Raise and receipt purchase orders, create sales orders for Domestic and International markets, check physical and online inventory, and maintain customer data
- Provide administrative and ongoing business support to the Sales & Marketing teams obtaining quotes, ordering POS materials, creating New Line Forms and TJX product data sheets
- Demonstrate a high standard of stakeholder communication whilst meeting key deadlines
- Perform nominated administrative duties for the Managing Director of APAC
- Coordinate and allocate appointment times for the Managing Director
- Provide excellent customer service in a consistent and timely manner
National Channel Sales Support Executive
Lion - Dairy & Drinks Australia
05.2018 - 05.2019
- Company Overview: Lion is a leading beverage and food company with a portfolio that includes many of Australia and New Zealand’s favourite brands
- Lion Beer is the largest brewer in Australia, whilst Lion Dairy produces, markets and distributes some of Australia’s most iconic brands in milk, dairy beverages, cheese, yoghurt, juice and soy
- Manage a high-volume workload in a fast paced, collaborative environment by providing daily support to the National Account Managers for the Impulse/Convenience channel
- Constant communication between the NAM’s/KAM’s in relation to any issues within their relevant sub-division of the Impulse Channel, (Petrol & Convenience/Hotels, Restaurants and Café’s/Quick Service Restaurants.)
- Regularly update the promotional calendar for all Impulse Accounts, ensuring promotions are correct and submitted on time as per the customer planogram
- Identify and resolve any promotional issues such as incorrect pricing and notify relevant departments before release to market
- Create new accounts in the database, ensuring all information entered is accurate before coordinating with the customer service team to ensure smooth customer onboarding
- Creating and approving Purchase Orders from all team members, processing Invoices received from customers ensuring timely payment, whilst also setting up new vendor accounts when required (conducting numerous searches to identify any record of an existing business partnership.)
- Analyse sales data to identify opportunities within market and to ensure accurate forecasting
- Organise Sample Orders of stock for KAM’s with fulfilment team (Often also organising transport of order if short notice e.g
- Courier to destination.)
- Occasional customer call campaigns to clients to obtain more accurate sales data on the performance of specific SKU’s and to pick up on any potential distributor inconsistencies/general concerns
- Evaluate and update current administration procedures, collaborating to develop strategies with internal stakeholders to improve team performance and efficiency
- Attend FMCG Exhibitions and Conventions throughout the year providing support at the stand to team and to identify new business development opportunities
Sales Administrator – Trade Promotions & Management
Pepsico Australia and New Zealand
11.2016 - 03.2018
- Company Overview: PepsiCo is an FMCG global food and beverage leader and consumer favourite
- PepsiCo Australia & New Zealand encompasses three business units: The Smith’s Snackfood Company, PepsiCo Beverages and Bluebird Foods
- Daily interaction initially with Impulse/Wholesale Accounts internal stakeholders before being promoted to major Grocery Accounts (Woolworths/Coles) after6 months; to capture and input all promotional program updates and associated changes into CRM/SAP system and provide accurate promotional reports before release
- Reconcile, validate, and process up to $20M Woolworths and Coles deduction and invoice claims monthly, whilst providing support to Impulse/Wholesale Accounts for the same, as needed
- Daily interaction with Accounts Receivable to ensure timely input of dispute cases and claim rebate management
- Generate monthly promotional program and financial reports to assist with effective accounting controls
- Ensure all associated program and system updates and alterations fall within required control standards
- As a control owner, maintain training scripts and execute the control as designed
- Input and maintain product specifications via GS1Net online customer catalogue portal, ensuring all information is current
- Liaise with internal departments (Accounts Receivable, Supply Chain, Master Data, Shared Services, Commercial Finance, Sales Teams and Customer Service) on a weekly basis to meet Ad Hoc demand
- Evaluate current administrational procedures and collaborate with internal stakeholders to improve team performance and efficiency
Education
Bachelor of Criminal Justice And Criminology - Criminology
Swinburne University of Technology
Melbourne, VIC01-2026
Diploma - Family and Community Services
Open Colleges - Online
04-2019
Skills
- Report generation
- Analytical thinking
- Process improvement
- Product promotions
- Interpersonal communication skills
- Customer engagement and support
- CRM & NPD proficiency
Timeline
Out of Home Sales Coordinator
Patties Foods Pty Ltd
11.2021 - 06.2022
Commercial Coordinator
BWX Ltd
02.2021 - 06.2021
National Channel Sales Support Executive
Lion - Dairy & Drinks Australia
05.2018 - 05.2019
Sales Administrator – Trade Promotions & Management
Pepsico Australia and New Zealand
11.2016 - 03.2018
Bachelor of Criminal Justice And Criminology - Criminology
Swinburne University of Technology
Diploma - Family and Community Services
Open Colleges - Online
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