Lou Phung
Springvale,VIC
Summary
A data analyst with 2 years of experience in collecting, analyzing, and reporting data to uncover actionable insights and improve business performance. Skilled in using SQL & Python and interactive dashboards to track and optimize key KPIs in dynamic, fast-paced environments. I also have experience in analyzing financial service data across industries such as travel, cinema, and customer engagement to support data-driven decisions and process improvements.
Overview
4
4
years of professional experience
Work History
Fulfillment Operations Co-worker
IKEA
08.2024 - Current
- Achieved 97% adherence to cut-off and handover rate KPIs by efficiently fulfilling high-volume Click & Collect and delivery orders.
- Managed inventory and stock replenishment, ensuring accurate stock levels and product availability with strong time-management and collaboration skills in a high-pressure retail operation.
Business Analyst – Advanced Analytics & Business Intelligence
FE CREDIT
02.2023 - 05.2023
- Led analytics initiatives in call censer and CRM operations using Excel, SQL, and PySpark to track conversion rates to optimize sales performance.
- Automated reporting pipelines (bi-weekly → daily) with a defined data schema, enabling real-time performance monitoring.
- Conducted target vs. control analysis to refine target groups and strategies, achieving an increase of around 1% uplift in conversion rate.
- Collaborated with Data Engineers to validate data pipelines and ensure high-quality inputs for CRM dashboards and machine learning models.
Data Analyst – Market Research & Business Intelligence Department
MOMO E-WALLET
08.2021 - 12.2022
- Data Modeling & BI: Designed and maintained interactive dashboards using Google Big Query and cloud-based BI tools, querying, cleaning, and transforming large-scale datasets to ensure data accuracy, consistency, and timeliness. Visualized key performance metrics for 400K+ monthly users across Travel and Cinema verticals, supporting data-driven decision-making and performance tracking.
- A/B Testing & Optimization: Developed in-app evaluation metrics and executed robust A/B testing frameworks using statistical testing (T-test, Chi-test, etc.) through Google Firebase sessions to enhance product features, resulting in optimized campaign performance and customer experience.
- Project Management: Coordinated cross-functional teams (Marketing, Product, Operations) in an Agile environment to streamline workflows, reduce operational costs, and enhance co-worker engagement.
- Stakeholder Reporting: Produced and delivered weekly reports (at least twice per week), along with monthly and ad-hoc analyses for multiple departments, providing actionable insights that directly supported business KPI achievement.
Education
Master of Data Science -
Monash University
Melbourne, VIC, Australia07.2025
Bachelor of External Economics -
Foreign Trade University (FTU)
Ho Chi Minh City, Viet Nam04.2022
Skills
- Technical Skills:
- Programming & Analytics: Python, R, SQL (Big Query, Oracle)
- Databases: MongoDB, PostgreSQL, Oracle, Microsoft SQL
- Data Visualization: Power BI, Tableau, Looker Studio
- Tools & Platforms: Docker, Jira
- Productivity: Microsoft Excel, Word, PowerPoint
- Soft Skills:
- Analytical and critical thinking,
- Stakeholder communication and collaboration,
- Data storytelling, and
- Problem-solving in fast-paced environments
- Attention to detail
Timeline
Fulfillment Operations Co-worker
IKEA
08.2024 - Current
Business Analyst – Advanced Analytics & Business Intelligence
FE CREDIT
02.2023 - 05.2023
Data Analyst – Market Research & Business Intelligence Department
MOMO E-WALLET
08.2021 - 12.2022
Master of Data Science -
Monash University
Bachelor of External Economics -
Foreign Trade University (FTU)