Luke Helmich
Lane Cove
Summary
Experienced media professional specialising in the sports industry, with a proven track record of delivering strategic media solutions and building long-term client relationships with leading sporting organisations. Skilled in strategic account management, building client relationships, and market analysis tailored to the dynamic sports market. Known for strong teamwork, adaptability, and a results-oriented approach, consistently delivering value in fast-paced, evolving environments. Recognised for reliability, clear communication, and a commitment to achieving impactful outcomes.
Overview
8
8
years of professional experience
Work History
Account Executive
OMD
11.2024 - Current
- Cultivated and strengthened client relationships with major sporting organisations, including A-League clubs, Australian Turf Club, and Sydney Swans, driving account growth and engagement.
- Managed multi-million dollar sporting contracts and paid media budgets to maximise campaign effectiveness and ROI.
- Conducted targeted market research to uncover new business opportunities and address evolving needs within the sports industry.
- Collaborated with individual A-league clubs to optimise proposal workflows and deliver tailored solutions that enhanced client satisfaction and performance through contra usage.
- Developed and delivered customised presentations and product demonstrations aligned with the unique demands of high-profile sports clients.
Media Assistant
OMD
01.2024 - 11.2024
- Supported media campaigns by implementing/planning/post reporting and responding to client inquiries promptly.
- Conducted research on industry trends to inform content strategies and enhance audience targeting.
Event Supervisor
The Alcott, Lane Cove NSW
06.2023 - 12.2024
- Managed and operated functions across multiple venues within North’s company, developing strong interpersonal skills and the ability to collaborate effectively within a team environment.
Bartender
The Alcott, Lane Cove NSW
09.2019 - 06.2023
Intern Composer
UTS Animal Logic Academy, NSW
08.2021 - 12.2021
- Selected as one of four students from my UTS cohort in 2021 to intern alongside industry-leading professionals in a high-performance, professional environment.
Waiter
La Piazza, Lane Cove NSW
01.2018 - 01.2019
Education
Bachelor Degree - School of Communication (Major in Sound Design)
University of Technology Sydney
Sydney, NSW01.2021
High School Diploma -
Saint Ignatius’ College Riverview
01.2017
Skills
- Proficient in Microsoft 365 (Word, Excel, PowerPoint, Outlook)
- Strong client relationship management and development
- Experienced in account management and client retention
- Strong presentation skills
Accomplishments
MFA Digital Foundations Certified
MFA Television Foundations Certified
GFK Radio Ratings Certified
Timeline
Account Executive
OMD
11.2024 - Current
Media Assistant
OMD
01.2024 - 11.2024
Event Supervisor
The Alcott, Lane Cove NSW
06.2023 - 12.2024
Intern Composer
UTS Animal Logic Academy, NSW
08.2021 - 12.2021
Bartender
The Alcott, Lane Cove NSW
09.2019 - 06.2023
Waiter
La Piazza, Lane Cove NSW
01.2018 - 01.2019
Bachelor Degree - School of Communication (Major in Sound Design)
University of Technology Sydney
High School Diploma -
Saint Ignatius’ College Riverview
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