Marketing and Creative Coordinator at Pinot & Picasso AU, recognized for boosting brand visibility and audience engagement through effective content creation and social media strategies. Expertise in project management and creative development, ensuring efficient execution of projects from concept to completion. Demonstrated leadership in team development and event management, achieving top studio rankings and multiple awards while building strong community partnerships.
Overview
7
7
years of professional experience
Work History
Marketing & Creative Coordinator
Pinot & Picasso AU
Penrith, NSW
10.2025 - Current
Developed promotional materials to enhance brand visibility and attract participants.
Developed innovative visual concepts for branding and marketing campaigns, for our AU, NZ and UK companies.
Assisted in the development of brand identities, logos, websites, advertising campaigns, print materials, and other visual communications pieces.
Collaborated with marketing team to align content strategy with company goals.
Managed social media channels to enhance audience engagement and growth.
Developed and implemented creative strategies to meet marketing objectives.
Managed content creation process from concept to publication.
Co-Manager
Pinot & Picasso Camden
06.2022 - Current
Leadership: managing a team of 10.
Networking: building relationships and partnerships with local businesses. Entered multiple partnerships with successful, regular pop-up venues - Barenz, Squeeze & Grind, Rydges Campbelltown, Ambarvale Hotel, Camden Valley Inn. Worked closely with our local council to develop propositions to support community events.
Event Management: organizing and running 70+ person paint-and-sip events with local venues.
Contributing to increasing revenue, with Camden featuring in the top 10 franchises six times in the past six months, the top 20 three times, and achieving the top suburban studio five times.
Digital skills: proficiencies in programs such as Microsoft Word, WordPress, Canva, Instagram, Facebook, TikTok, and Deputy (rostering system).
Artist
Pinot & Picasso Camden, Miranda, Balmain, Marrickville, Sydney, North Sydney
09.2020 - Current
Customer Service: Present an outgoing, fun and engaging attitude during sessions.
Creativity: Encourage artistic expression and support/guide customers with their artworks. I go above and beyond to ensure customers get creative, question the status quo and make their artwork unique. Use a variety of mediums and tools - acrylic paint, textured paste, palette knives, paint brushes, neon paint, paint pens, and sponges. I have created several bespoke artworks for customers, including large, collaborative artworks.
Organisation: Independently teach art sessions to customers of all ages and abilities (including disability support groups) in the studio and at pop-up events, of which I set up.
Trained in social media content creation by The Socialista to create reels, photos and stories on various social media platforms.
Have brought in numerous 5 star google reviews for multiple studios.
Customer Experience Coordinator
Pinot & Picasso AU
Penrith, NSW
01.2024 - 10.2025
Developed training materials for staff to improve service delivery quality.
Managed feedback systems to gather insights on customer experiences and preferences.
Analyzed customer data to identify trends and inform service improvements.
Identified opportunities to improve the customer experience process.
Managed project timelines and resources to ensure timely delivery of creative assets.
Created original artwork for various events and exhibitions.
Pharmacy Assistant
Priceline Pharmacy
07.2019 - 07.2022
Communication and customer service: Provide friendly and supportive customer service both face to face and via phone.
Teamwork: work alongside other employees, offering support and assistance.
Leadership and initiative: Assist in training new employees in a polite and patient manner. Familiarise myself with medications to assist the Pharmacist with scripts.
Strategic Consulting Project - completed through the University of Wollongong for the NSW Police Force, Youth Justice, and the Australian Community Support Organisation (ACSO). My team was tasked with developing and presenting strategies to help reduce juvenile domestic violence re-offending in the Illawarra and South Coast regions.
My responsibilities for this project included: Supporting the team towards fulfilling the brief and achieving our set goals, Researching juvenile domestic violence re-offending, existing strategies and other related topics, Writing and editing a report with final findings and recommendations. Designing and creating a visual logo to support our project, Giving an oral presentation to key stakeholders, including NSW Police.
Education
Bachelor of Psychological Science/Bachelor of Social Science - Criminology