Summary
Overview
Work History
Education
Skills
Languages
References
Timeline
Generic

Maria Ricafort

Doonside,NSW

Summary

I am interested in maintaining a managerial role where I can apply my leadership abilities to inspire and drive staff towards increased productivity and achievement of organizational goals.

Overview

28
28
years of professional experience

Work History

Sales Steering Manager

Hapag-LLoyd Aust Pty Ltd
Pyrmont, NSW
10.2021 - Current
  • Accountable for Export trade lane pricing and market development within the Oceania region
  • Develops and communicates trade lane strategy and plans
  • Involvement in area budget formulation for all trade lanes
  • Regularly reviews revenue and volume performance against budget and provide reports as required
  • Reviews and analyzes market trends, size and share by port as well as identify opportunities for the company
  • Participates in weekly volume performance and opportunities discussions with Regional office
  • Liaises with Australia and New Zealand Sales to review current sales plans and ensure achievement of same.
  • Reviews and analyzes business weaknesses and bring to the attention of the Director / Sales Management
  • Coordinates and communicates space allocation matters with regional slot control team and other stakeholders on all AAN services in line with TM guidelines to achieve maximum results.
  • Provides innovative leadership, motivation and expansion of department dynamics, maximizing individual potential through effective learning and development opportunities

Sales Steering Coordinator

Hapag-Lloyd Aust Pty Ltd
Pyrmont, NSW
03.2011 - 10.2021
  • In cooperation with Region Asia and assisting the Sales Steering Manager and Sales Director, steered, coordinated ad provided focus for Sales activities to the Sales and Customer Service teams in order to reach volume and revenue targets.
  • Assisted in the analysis of area performance and strategizing where volumes and contribution levels are underperforming on AAN services.
  • Involved in allocation management of AAN services and provided direction to Sales and Customer Service in order to maximize space utilization and optimize revenue.
  • Established areas of improvement with regards to volume, contribution and equipment imbalance.
  • In line with TM direction, provided support in developing and implementing strategic plans for different trade lanes
  • Involved in the development and coordination of pricing strategy, rate reviews and internal tender discussions in line with revenue and volume targets
  • Analyzed market statistics, interprets trends and provided direction and strategies to improve utilization and contribution levels
  • Analyzed customer / commodity statistics and provided direction to Sales to regain / replace missing / lost business
  • Provided accurate and timely reports to management as required

Allocations / Sales Steering Coordinator

Hapag-Lloyd Aust Pty Ltd
Sydney, NSW
12.1999 - 06.2006
  • Assisted in the analysis of area performance and strategizing where volumes and contribution levels are underperforming on AAN services.
  • Developed and coordinated pricing strategy, rate reviews and internal tender discussions in line with revenue and volume targets
  • Managed space allocation for AAN services and provided direction to Sales and Customer Service in order to maximize space utilization and optimize revenue.
  • Established areas of improvement with regards to volume, contribution and equipment imbalance.
  • Analyzed market statistics, interpreted trends and provided direction and strategies to improve utilization and contribution levels
  • Analyzed customer / commodity statistics and provided direction to Sales to regain / replace missing / lost business
  • Provided accurate and timely reports to management as required

Customer Service - Import Coordinator

Mediterranean Shipping Company
Sydney, NSW
05.1999 - 12.1999
  • Performed import vessel balancing
  • Prepared import documentation such as arrival and delivery notices
  • Distributed arrival notices to customers via facsimile transmission
  • Handled customer queries regarding vessel details and schedules, rate queries and other related shipment information
  • Issued delivery orders to customers and handled cash and cheque payments

Marketing Analyst

Airfreight 2100 Inc (FedEx)
Manila , Philippines
04.1996 - 04.1999
  • Analyzed sales data from various sources to track performance metrics over time.
  • Conducted market research studies to identify target market, assess competitor situation and the company's competitive advantage and determine pricing strategies.
  • Created comprehensive reports on volume and revenue performance metrics for senior management review.
  • Assisted in the development of promotional materials such as brochures, flyers and posters.
  • Coordinated and assisted in trade show events including booth design as well as staffing requirement
  • Developed presentations summarizing key findings from market research studies and other analyses.

Education

Bachelor of Science - Economics

University of The Philippines
Diliman, Quezon City, Philippines
04-1996

Skills

  • Performance Management
  • Knowledge of Hapag-Lloyd application systems
  • Analytical and problem solving skills
  • Verbal and written communication skills
  • Management and leadership skills

Languages

English
Professional

References

References available upon request.

Timeline

Sales Steering Manager

Hapag-LLoyd Aust Pty Ltd
10.2021 - Current

Sales Steering Coordinator

Hapag-Lloyd Aust Pty Ltd
03.2011 - 10.2021

Allocations / Sales Steering Coordinator

Hapag-Lloyd Aust Pty Ltd
12.1999 - 06.2006

Customer Service - Import Coordinator

Mediterranean Shipping Company
05.1999 - 12.1999

Marketing Analyst

Airfreight 2100 Inc (FedEx)
04.1996 - 04.1999

Bachelor of Science - Economics

University of The Philippines

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Maria Ricafort