Marina Ambrozio
Perth,Australia
Summary
Results-driven marketing specialist with over 11 years of experience in the international education sector, dedicated to empowering individuals to navigate challenges and excel in dynamic environments. Proven track record in international student recruitment at a Commercial Cookery institute. Committed to achieving and exceeding performance targets while contributing to team success. Eager to leverage expertise in a new role that offers long-term growth opportunities.
Overview
11
11
years of professional experience
Work History
Sales & Marketing Specialist
Contempo College
Perth, WA
08.2024 - Current
- Provide clients with advice on marketing plans and techniques to reach target audiences, raising consumer awareness, and successfully showcasing the benefits of products and services that Contempo College offers.
- Produce, plan, and release promotional content for the college website and social media, and suggest changes to digital content in order to boost search engine rankings.
- Finds market prospects and offers guidance on creating, organizing, and carrying out strategies for setting prices and advertising the products and services of Contempo College.
- Manage the timely and economical completion of advertising campaign production, which involves specialized tasks such as media scripting, media placement, video production, and artwork.
- Research and investigate possible consumer demand, market dynamics, and the gathering, processing, and evaluation of data, and other statistical information for new courses and services.
International Student Recruiter Manager
Greenwich College
Perth, Australia
08.2022 - 04.2024
- Provide marketing consultancy on product mix that includes educational courses for international students, advertising, and sales promotion.
- Planning, organizing, and executing events with internal and external stakeholders within the schedule and financial constraints.
- Data analysis, according to consumer preferences and patterns (by visiting customers to understand their demands and through online research),
- Implementing marketing goals and identifying industry opportunities to obtain better results with marketing campaigns.
Marketing Specialist
Global College Australasia
Perth, Australia
01.2022 - 04.2022
- Administered social media platforms and client video testimonials to generate sales and implement new audience targeting leads.
- Forecasted and tracked marketing and sales trends, analyzed collected data, and gathered information to determine the potential sales of the company's product (vocational courses).
- Developed marketing strategies for existing products, services and new product launches.
- Conducted competitor research to understand the industry dynamics and identify opportunities for growth.
Educational Department Team Leader
FYME Coach
Perth, Australia
08.2020 - 12.2021
- Analyzed and processed student and professional applications to the education and career partners, and for the professional and efficient administration process of the company.
- Coached, mentored, and evaluated department staff performance.
- Assisted with the development of departmental goals and objectives.
- Researched competitors' marketing strategies and tactics.
- Developed online marketing strategies for businesses.
Marketing Specialist Intern
Australian Centre
Perth, Australia
03.2018 - 08.2020
- Provided constant support to customers about products, prices, and technical issues, addressing customer issues promptly to maintain satisfaction and preserve revenue streams.
- Consolidated relationships with existing customers while continuously prospecting for new business, using automated systems for customer records.
- Analyzed customer feedback to identify areas of improvement for existing products.
- Conducted market research to identify potential customers and competitors.
- Managed social media accounts including posting content, responding to customer inquiries, and engaging with followers.
Education Planner
Hello Study Agência De Viagens e Intercâmbio
São Paulo, Brazil
07.2014 - 07.2017
- Managed the programs package for the English language, vocational courses, undergraduate, and graduate courses.
- Consolidated relationships with existing customers while continuously prospecting for new business, using automated systems to keep their records.
- Organized photo shoots related to product launches or special promotions when necessary.
- Assisted with the development and implementation of marketing campaigns.
- Organized promotional events, including scheduling speakers and coordinating activities.
Digital Marketing Intern
Mediappeal Marketing Digital
Campinas, Brazil
06.2013 - 06.2014
- Developed positive relationships with stockholders, investors, and industry partners, funding key projects and programs.
- Organized data and forecasts to help complete accurate quarterly, yearly, and project-specific budgets.
- Assisted in the development of digital marketing campaigns for clients, including email, SEO and SEM, and social media.
- Researched potential customers to identify target audiences through surveys and focus groups.
- Managed customer relationships through various channels such as email and social media networks.
Education
Advanced Diploma of Information Technology - Telecommunications Network Engineering
National Institute of Technology Australia
Perth, AU12.2020
Diploma of Information Technology - Advanced Networking Information
National Institute of Technology Australia
Perth, AU12.2019
Bachelor - Advertising, Marketing & Communication
Universidade Católica De Campinas
Campinas, Brazil12.2008
Skills
- Competitive Analysis
- Marketing Analytics
- Product Promotion
- Web Analytics
- Brand Awareness
- Competitor Analysis
- Interpersonal Communication
- Market Research
- Sales Techniques
Languages
- Portuguese, Native
- English, Professional
- Spanish, Elementary
Languages
English
Professional
Portuguese
Native/ Bilingual
Spanish
Elementary
Timeline
Sales & Marketing Specialist
Contempo College
08.2024 - Current
International Student Recruiter Manager
Greenwich College
08.2022 - 04.2024
Marketing Specialist
Global College Australasia
01.2022 - 04.2022
Educational Department Team Leader
FYME Coach
08.2020 - 12.2021
Marketing Specialist Intern
Australian Centre
03.2018 - 08.2020
Education Planner
Hello Study Agência De Viagens e Intercâmbio
07.2014 - 07.2017
Digital Marketing Intern
Mediappeal Marketing Digital
06.2013 - 06.2014
Advanced Diploma of Information Technology - Telecommunications Network Engineering
National Institute of Technology Australia
Diploma of Information Technology - Advanced Networking Information
National Institute of Technology Australia
Bachelor - Advertising, Marketing & Communication
Universidade Católica De Campinas
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