Summary
Overview
Work History
Education
Skills
Timeline
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Mario Avalos

North Strathfield,Australia

Summary

E-commerce and Digital professional with experience in industries such as: beauty, fashion, luxury and high-tech. Experience in different projects such as: digital production, e-commerce, product and category management, CMS and UX design; Proven record in companies such as: L'Oreal, Van Cleef & Arpels, Sephora, Microsoft and the biggest e-commerce French start-up: Veepee. Ambitious, hard working, trilingual and very adaptable person, always motivated to continue to learn and grow as a Digital leader.

Overview

9
9
years of professional experience

Work History

E-Commerce & Digital Project Manager

Van Cleef & Arpels
Paris, France
09.2021 - 08.2022
  • Responsible of content deployments (AEM) in coordination with internal and external stakeholders
  • Support the improvement of the online user experience by creating new services and features
  • Project lead in charge of the Russian website migration from AEM to Magento platform
  • Business Owner of the L'Ecole Van Cleef & Arples website, manage agencies and markets
  • In charge of product page, HP and other features revamp, lead workshops and brief UX designers

E-Commerce & Digital Project Manager

L'Oréal
Paris, France
08.2020 - 08.2021
  • Run activation manager at the Global Digital Team of the L’Oréal Paris International brand
  • Cross functional coordination with stakeholders for global digital implementations roll out
  • Help countries on the brand new website deployment, run/front-end projects and maintenance
  • Presentation of the core model website to markets and identification of regional specificities
  • Elaborate documentation of releases, new features, brand guidelines and webmastering process

E-Commerce & Digital Project Manager

Sephora LVMH
Paris, France
05.2019 - 07.2020
  • Content production coordinator for 9 european countries on SFCC E-Commerce platform
  • Team resources management : front office developers, webmasters and webdesigners
  • In charge of planning, execution and tracking projects on HTML integration and Salesforce platform
  • Project coordination with stakeholders: emerchandisers, marketers, international teams, retail
  • Compliance monitoring with project commitments : brand image, cost, KPI, scope, process, etc.

E-Commerce Coordinator

Veepee
Paris, France
06.2017 - 05.2019
  • Veepee (Vente-privée) is a french e-commerce group pioneered of the online flash sales model in Europe in different sectors
  • E-merchandising: product updates and uploads, promotional campaigns management, brand pages and sales planning
  • Sales performance follow up and daily actions management to achieve commercial goals
  • Transversal coordination with front end developers (IT) and marketing teams for evolutions and incidents
  • Transfer coordination of the "One Day Spain" Business Unit from Paris to Barcelona

Web Product Manager

Exertis
Paris, France
10.2014 - 06.2017
  • Exertis is one of Europe's largest technology distributor, partner with global brands and retailers
  • Category management of electronic brand products in B2B & B2C websites: e-merchandising, SEO, brands contents, emailings, etc.
  • Product launch campaigns, inventory follow up, sales reports and goals achievement, supplier's negotiations and stock clearance
  • International sourcing (Asia, Europe) and product lifecycle of own brand range

Junior Category Manager

Microsoft
Paris, France
09.2012 - 01.2014
  • Support on marketing plans for Windows 8 launch with retailers, OEM partners and intern teams
  • Sales and promotions monitoring and intern performance reports
  • PC & Tablet market follow up (GFK Panel) – weekly newsletter and targeted analysis
  • Follow up of online Windows category e-business and Microsoft e-store

Education

Certification - UX/UI Design

UX Design Institute
Dublin, Ireland
10.2022

Master of Science - International Marketing

Université Paris Nanterre
Paris, France
10.2013

Master of Science - Entrepreneurship

Ecole De Management Strasbourg
Strasbourg, France

Bachelor of Science - International Business

Universidad Anahuac
Mexico City, Mexico

Skills

  • Project management
  • CMS (SFCC, Sitecore, AEM, Drupal, Magento)
  • Retail
  • E-Commerce
  • Digital marketing
  • Product management
  • UX / UI Design
  • HTML & CSS
  • Google Analytics
  • Jira & Confluence

Timeline

E-Commerce & Digital Project Manager

Van Cleef & Arpels
09.2021 - 08.2022

E-Commerce & Digital Project Manager

L'Oréal
08.2020 - 08.2021

E-Commerce & Digital Project Manager

Sephora LVMH
05.2019 - 07.2020

E-Commerce Coordinator

Veepee
06.2017 - 05.2019

Web Product Manager

Exertis
10.2014 - 06.2017

Junior Category Manager

Microsoft
09.2012 - 01.2014

Certification - UX/UI Design

UX Design Institute

Master of Science - International Marketing

Université Paris Nanterre

Master of Science - Entrepreneurship

Ecole De Management Strasbourg

Bachelor of Science - International Business

Universidad Anahuac
Mario Avalos