Driven Small Business Owner with excellent business acumen, creativity and leadership skills. Offers advanced experience in developing marketing strategies, identifying business opportunities and generating sales.
Overview
23
23
years of professional experience
Work History
Small Business Owner
Warrior Women's Circles
05.2023 - Current
Promoted business via social media to generate leads and maximize brand identity.
Advertised products and services online, social media and through traditional campaigns to target ideal consumers.
Designed business plan to define concept, short-term and long-term goals and strategies.
Fulfilled customer services.
Researched trends and current innovations to determine competition and develop competitive pricing points.
Interacted well with customers to build connections and nurture relationships.
Implemented business strategies, increasing revenue and effectively targeting new markets.
Certified Life Coach
Dyscalculia.me
04.2022 - 10.2023
Helped clients build life management and coping skills to handle daily needs and specific stressors.
Encouraged clients to set and achieve reasonable goals on weekly basis.
Connected clients with available resources to improve plan success.
Facilitated group sessions and learning discussions to further objectives.
Listened to clients' concerns and provided encouragement and support.
Designed safe and supportive environment for clients to discuss issues.
Assisted clients in exploring feelings and understanding behaviors.
Adapted counseling techniques to best suit individual needs of each client.
Co Founder and Creator
Fables.world
02.2016 - 03.2022
Built the business from the ground up
Created all social media and online content
Co-desgined, several learning tools
Built supporting "fishing" website dyscalculia.me
Identified business development challenges and customer concerns for proactive resolution.
Conducted target market research to discover customer needs and analyze competitor trends.
Developed key operational initiatives to drive and maintain substantial business growth.
Networked with other businesses and customers to increase sales opportunities and contacts.
Evaluated suppliers to maintain cost controls and improve operations.
Drove sales through direct marketing and PR
New Busines Designer
Red Consultancy
01.2004 - 02.2005
Applied skill in color theory and composition to bring client visions to fruition.
Guaranteed designs adhere to company brand standards and guidelines.
Obtained approval of concepts by submitting rough drafts to management or to client.
Collaborated with clients to address brand imaging and marketing style.
Used Adobe Creative Suite to edit images for use in marketing materials and website content.
Utilized Adobe Creative Suite to create high-quality graphics, illustrations and layouts.
Researched new design technology and tools to bolster professional skillset and drive quality deliverables.
Leveraged industry knowledge and emerging trends to build innovative messaging and bring design concepts to fruition.
Web Master
M&C Saatchi
02.2001 - 12.2004
Coded websites using HTML, CSS, JavaScript
Built and maintained global website with FLASH
Provided front-end website development using FLASH and other editing software.
Planned website development, converting mockups into usable web presence with HTML, JavaScript, and FLASH
Multi-tasked across multiple functions and roles to meet deadlines and organizational expectations.
Created new business presentations with DREAMWEAVER and FLASH
Liaised with clients to help design global presentations
Education
Associate of Arts - Graphic Design
Queensland College of Arts
Morningside, Brisbane
Associate of Science - Horse Husbandry And Equine Science
University of Queensland, Lawes Campus
Queensland
High School Diploma -
Mount Gravatt State High School
Mount Gravatt, QLD
Skills
Business Management and Development
Business Growth and Retention
Planning and Execution
Small Business Operations
Timeline
Small Business Owner
Warrior Women's Circles
05.2023 - Current
Certified Life Coach
Dyscalculia.me
04.2022 - 10.2023
Co Founder and Creator
Fables.world
02.2016 - 03.2022
New Busines Designer
Red Consultancy
01.2004 - 02.2005
Web Master
M&C Saatchi
02.2001 - 12.2004
Associate of Arts - Graphic Design
Queensland College of Arts
Associate of Science - Horse Husbandry And Equine Science