Summary
Overview
Work History
Education
Certification
Timeline
Generic

Maxime de Kadt

Woollahra,NSW

Summary

Influencer Marketing and Creator Strategist with a unique dual perspective, both as a strategist and a former talent manager. Experienced across paid, affiliate, UGC, and TikTok Shop campaigns for global brands and markets. Proven ability to lead performance-driven campaigns, manage teams, and scale programs using data, tools, and creativity. Passionate about building long-term partnerships and campaigns.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Influencer Marketing Manager

Dog Friendly Co
12.2024 - Current
  • Develop and lead influencer marketing strategies across the U.S. and Australian markets, with a focus on paid, affiliate, and TikTok Shop collaborations.
  • Manage a team driving campaign execution, while creating strategic briefs, and overseeing budgets.
  • Build strong relationships with top creators and high-profile talent, and source high-performing UGC for ads.
  • Leverage CRM tools to scale programs and track performance metrics to continually optimize results.

Influencer Marketing Manager

JSHealth
Double Bay, NSW
03.2024 - 12.2024
  • Develop and manage influencer marketing strategies across Australia, New Zealand, and Singapore, overseeing the full campaign lifecycle from concept to execution.
  • Allocate budgets, analyze ROI, and manage contracts and partnerships with influencers.
  • Utilize advanced CRM systems to scale programs and collaborate with UGC creators to produce ad content.
  • Work cross-functionally with internal teams and PR agencies, and lead the planning and execution of influencer events.

Social Media Manager

Finns Global
Bali
03.2023 - 11.2023
  • Led social media strategy for FINNS Beach Club and FINNS Recreation Club across platforms, including Instagram, TikTok, Facebook, and Threads.
  • Managed and coached the social team, overseeing content production and photo/video shoots to support brand storytelling.
  • Developed global campaigns, built influencer and media partnerships, and ensured cultural and regulatory alignment.
  • Collaborated on product launches, wrote press releases, and supported integrated marketing campaigns to boost visibility and engagement.

Senior Social Media Coordinator

Finns Global
Bali
09.2022 - 03.2023
  • Managed social media accounts across Facebook, Instagram, and TikTok, including creating, scheduling, and posting content.
  • Monitored performance metrics, created reports, and engaged with the community through comments and messages.
  • Managed influencer partnerships to enhance reach and brand awareness.

Talent Manager

LIS. The Agency
Amsterdam
07.2021 - 08.2022
  • Maintained daily communication with talent, managing their calendars, inboxes, and day-to-day operations.
  • Negotiated deals with domestic and international clients, while fostering new brand relationships.
  • Initiated and launched Club LIS, a dedicated TikTok agency, and oversaw all related projects and brainstorming sessions.

Autocue Operator and Directors Assistent

Talpa TV
Amsterdam
11.2018 - 07.2021
  • I worked as an Assistant Director for live TV broadcasts, supporting smooth production on shows like Hart van Nederland and Shownieuws.
  • Operated the teleprompter as an Autocue Operator for both live and pre-recorded programs, including Lachen om Home Video’s, and 6 Inside.
  • Gained hands-on experience in live television production, timing, and team coordination in fast-paced studio environments.

Intern

Crocodile Agency
Amsterdam
10.2020 - 06.2021
  • Supported influencer-brand collaborations by maintaining client contact, setting up partnerships, and contributing to campaign planning.
  • Handled basic accounting tasks including invoicing and participated in internal strategy sessions.
  • Researched internal communication issues and developed a communication plan to improve data processing and team workflows.

Education

High School Diploma -

Pax Christi College
Druten

Bachelor of Science - Communication

Avans University of Applied Sciences
's-Hertogenbosch

Associate of Arts - Allround Dancer & Dance Teacher

MBO Utrecht
Utrecht

Certification

  • Time Management – SkillsTown
  • Effective Communication – SkillsTown
  • Critical Thinking – SkillsTown
  • Digital Workshop | Fundamentals of Online Marketing – Google
  • How to Sell on TikTok Shop Directly to Millions of Customers – Udemy
  • Marketing Psychology: How to Become a Master of Influence – Udemy
  • The Ultimate Public Relations Masterclass – Udemy

Timeline

Influencer Marketing Manager

Dog Friendly Co
12.2024 - Current

Influencer Marketing Manager

JSHealth
03.2024 - 12.2024

Social Media Manager

Finns Global
03.2023 - 11.2023

Senior Social Media Coordinator

Finns Global
09.2022 - 03.2023

Talent Manager

LIS. The Agency
07.2021 - 08.2022

Intern

Crocodile Agency
10.2020 - 06.2021

Autocue Operator and Directors Assistent

Talpa TV
11.2018 - 07.2021

High School Diploma -

Pax Christi College

Bachelor of Science - Communication

Avans University of Applied Sciences

Associate of Arts - Allround Dancer & Dance Teacher

MBO Utrecht

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Maxime de Kadt