Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Certification
Timeline
Generic

Mayomi Modeyin

Googong,NSW

Summary

A seasoned sales professional with experience across leading multinational companies. Responsible for keeping stakeholders and clients delighted about offerings by delivering excellent client service and follow-up. Passionate about driving sales, customer satisfaction and customer recruitment/retention through territory profiling and analysis. Seeking a Sales Management, Brand/Category Management, Business Development, Project Management, or Account Management position in a reputable organisation.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Territory Sales Development Manager

Pepsico ANZ
07.2019 - Current
  • Discussing Category and Shopper insights with retailers to educate and implement key strategies within each channel.
  • Conducting market intelligence, analysing data, and preparing detailed report for informed business decision-making.
  • Presenting product performance and recommendations to business using data visualization tools.
  • Building and maintaining great relationships with internal, external stakeholders, and trade partners.
  • Delivering product growth and profitability through ranging Must-Sell-SKUs while expanding adjacencies in stores during in-field execution
  • Actioning core and cycle plan activities, bringing life into field activations and new product executions.
  • Identifying new business opportunities within sales area.
  • Aligning with customers and trade partners to deliver growth using Joint Business Planning.

Field Sales Manager

Nestle
07.2014 - 12.2017
  • Managed Sell-out activities in assigned sales area.
  • Drove performance (volume and value) through availability, visibility and accessibility of Nestle brands in all relevant outlets.
  • Guided a team of 25 Reps to execute core and cycle plan activities in grocery stores.
  • Developed and implemented contact & coverage strategy for trade partner's sales force.
  • Managed deployment and optimize use of point-of-sale materials and ensure proper execution of all promotions.
  • Coached and accompaniment of secondary sales force to build their functional and leadership capabilities.
  • Managed relationship between key accounts, retailers, wholesalers, business partners, and Nestle.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.

Wholesale Development Manager

Cadbury
09.2013 - 06.2014
  • Led the implementation of wholesale strategy for assigned area,
  • Managed sales force in assigned area to deliver value to customers at the right time and place.
  • Ensure adherence to product compliance requirements in all stores.
  • Assigned and communicated sales targets and execution objectives to merchandisers.
  • Achieved stock control targets in line with company guidelines.
  • Managed performance and development of store managers to maximize sales performance.

Retail Development Manager

Guinness (Diageo)
02.2012 - 09.2013
  • Responsible for planning, selling, and merchandising of Guinness products in all relevant outlets to achieve approved sales, profit, and volume objectives in assigned sales area.
  • Ensured availability, visibility, and accessibility of all Guinness brands in all relevant outlets in sales area.
  • Ensured brands visibility and availability in-store.
  • Countered competitive activity in all strategic retail channels.

Education

Master of Science - Marketing

University of Lagos
Nigeria

Bachelor of Science - Marketing

University of Nigeria,
Nigeria

Diploma - Business Studies

Federal Polytechnic, Idah
Nigeria

Skills

  • Analytical and Presentation skills
  • Project management skills
  • Strong willingness to learn new things
  • Ability to work independently, and in teams
  • Good communication and interpersonal skills
  • Initiative and problem-solving abilities
  • Effective time management skills
  • Ability to work without supervision
  • Ability to use visualization tools

Accomplishments

  • Delivered 2.7% above Total Business Objective in my sales area in 2021/2022 financial year.
  • Achieved 11% increase over previous year in Core Distribution of Smith’s brands across Independent Stores in ACT region in 2020.
  • Coordinated a sales team of 25 to achieve 20% increase in customer base and 15% above profitability plan in 2017.
  • Managed a sales area to deliver 30% above Operating Plan for F’16 in Nestle Nigeria Plc.
  • Won Best Field Sales Manager’s Award for Lagos Extension Branch in H2 F’15.
  • Led a retail team of 10 to deliver +4% on AOP in F’12 for Guinness Nigeria Plc.

Affiliations

Institute of Project Management - Member (2021)

Chartered Institute of Marketing (UK) - Member (2022)

National Institute of Marketing of Nigeria - Member (2008)

Certification

  • Institute of Project Management - Certified Project Officer ( May 2021)
  • LinkedIn Learning - Business Analysis Foundations (Apr 2023)
  • LinkedIn Learning - Getting Started As A Project Manager (Apr 2023)

Timeline

Territory Sales Development Manager

Pepsico ANZ
07.2019 - Current

Field Sales Manager

Nestle
07.2014 - 12.2017

Wholesale Development Manager

Cadbury
09.2013 - 06.2014

Retail Development Manager

Guinness (Diageo)
02.2012 - 09.2013

Master of Science - Marketing

University of Lagos

Bachelor of Science - Marketing

University of Nigeria,

Diploma - Business Studies

Federal Polytechnic, Idah

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Mayomi Modeyin