Meiyin Cheryl Chen

My professional qualities stem from my mantra of being an innovative, strategic and detail-orientated person within the working world. My professional goal is to be a well-rounded marketer, being able to execute successful marketing campaigns, providing high quality marketing content, fostering sustained growth within digital marketing platforms and using data analytics to optimise social media, SEO, campaigns and other projects. This will enable me to be proficient within my field and also give me the opportunity to develop further as a open-minded and team-first leader.

• Certification of Look at Environmental and Social Risk Management in Projects financed by the IDB
• Project Management Essential Certified by Management and Strategy Institute
• Australian Barista Certificate

The Cal State Student Association of California State University (CSUSBCSSA) 

• CSUSB Logistic Department Member (2019-2021)
• Assist the vice chairman of the department, help arranging and recording activities between students and professors.

CSUSB Chinese Dance Club, Director (2019-2020)

• CSUSB JC Dance Club, Member (2019-2020)
• Assist in communication and activities arrangement b/w JC Dance director and the president of CSSA.

Southwest Chinese Student Union Scholars Association Member

• Assist to organizer to communicate and record activity to the president of Southwest Chinese Student Union.

Marketing in Practice Report 

• The report ensures sustainable growth and increased brand awareness through an overall marketing strategy for Australian Masters Swimming (MSA), including macro analysis, STP analysis, achievable objectives, and recommended strategies.

Market Research in Holiday Inn

• The project aimed to identify hotel problems, then explore and improve hotel satisfaction based on the analysis of Holiday Inn hotel's trend background by data collection, sampling techniques, and implementation.

• Technology
• Traveling
• Jazz
• Badminton
• Billiard
• Cat Lover