Melissa Barratt
Sanctuary Point,NSW
Summary
Adept at transforming spaces and experiences, my tenure at Indigo Love showcases a proven track record in visual merchandising and interior design. Leveraging creative vision and customer service excellence, I've spearheaded store redesigns that significantly uplifted sales. My expertise in space planning and visual storytelling aligns with brand goals, ensuring memorable customer interactions and enhanced brand loyalty.
Overview
8
8
years of professional experience
Work History
Visual Merchandiser
Indigo Love
11.2016 - Current
- Worked with store managers to implement new displays, promotions and store layout changes
- Revamped store layout to improve customer flow and overall shopping experience, resulting in better customer satisfaction ratings.
- Monitored and replenished display inventory and restructured according to available stock
- Coordinated with marketing team to create cohesive in-store promotional materials for special events and sales campaigns.
- Updated signage regularly to reflect current promotions or markdowns, improving clarity for customers seeking sale items within the store environment.
- Created interior displays to promote products in alignment with corporate sales objectives.
- Managed aesthetically pleasing displays to showcase company products and increase sales.
- Enhanced store sales by creating visually appealing and strategically placed product displays.
- Collaborated with management to develop seasonal merchandising strategies for optimal customer engagement.
- Enhanced overall store appearance by applying careful consideration to product and display locations.
- Trained new staff on visual merchandising standards and practices, ensuring brand consistency across all departments.
- Implemented seasonal changes to displays ahead of peak shopping periods, capturing early interest and boosting sales.
- Led team in complete store redesign, which was met with positive customer feedback and noticeable uplift in sales.
- Increased sales through strategic placement of high-margin products at eye level and in high-traffic areas.
Interior Designer
Indigo Love
11.2016 - Current
- Selected and sourced materials, furniture, and accessories for aesthetically pleasing spaces.
- Managed budgets and timelines effectively to deliver projects on schedule and within budget constraints.
- Developed key client relationships, providing design solutions that met needs and budgets without compromising quality or design intent.
- Specified appropriate products and materials to meet project objectives and design scheme.
- Participated in furniture selection and documentation of specifications.
- Developed space planning concepts, color palette selections, and textile presentations.
- Coordinated installations of fixtures, furniture, artwork ensuring proper placement alignment within each space according plan specifications.
- Illustrated visual concepts during client presentations through detailed plans and sketches.
- Determined personalized needs, tastes and design preferences through thorough client consultations.
- Prepared product and layout documents implementing diverse design concepts.
- Conducted site visits and meetings with clients to gather necessary information for successful project execution.
- Balanced aesthetics with functionality by choosing appropriate materials, finishes, and furnishings that met client needs.
- Transformed outdated living spaces into modern environments that reflected current trends while adhering to clients'' preferences.
- Enhanced client satisfaction by delivering innovative and functional interior design solutions.
- Provided exceptional customer service throughout the entire design process, ensuring timely communication with clients at all stages.
- Produced detailed cost estimates and coordinated with vendors to deliver budget-friendly solutions.
- Transformed uninspiring areas into warm and inviting living spaces using various lighting fixtures, materials, and products.
- Streamlined communication with clients to better understand their vision and requirements, resulting in more accurate design executions.
- Selected furniture, lighting and accessories to enhance design concepts.
Sale Assistant
Indigo Love
11.2016 - Current
- Handled customer inquiries, complaints, and returns professionally, ensuring a positive experience for all clients.
- Processed transactions accurately while maintaining a high level of customer service.
- Increased sales by building strong customer relationships and providing excellent service.
- Helped customers locate products and checked store system for merchandise at other sites.
- Assisted customers with prompt and polite support in-person and via telephone.
- Assisted customers in making informed decisions by offering detailed product knowledge and comparisons.
- Remained calm and poised in high-stress, dynamic environment to promote service to customers and staff.
- Collaborated with team members to achieve a cohesive and efficient store environment.
- Managed inventory to ensure optimal stock levels, minimizing overstock and out-of-stock situations.
- Trained new hires on company policies, procedures, sales tactics helping them integrate seamlessly into the team.
- Executed visual merchandising strategies to attract customers and drive sales.
- Boosted store revenue through upselling and cross-selling techniques.
- Collaborated with marketing team to create engaging social media content, driving online engagement.
- Collaborated with team members to achieve sales targets and improve store performance.
Education
Advanced Diploma - Interior Design And Design Residential And Commerc
Mercer Interior Design School
Melbourne Airport, VIC09.2017
Southern Cross High School
Ballina 11.1997
Skills
- Product Knowledge
- Visual Merchandising
- Customer Service
- Creative vision
- Window displays
- Marketing knowledge
- Brand Marketing
- Visual storytelling
- Customer experience
- Seasonal displays
- Product placement
- Space Planning
- Product display
- Store Layout
- Brand alignment
- Merchandising plan development
- Seasonal promotions
- Interior retail displays
- Remerchandising
- Problem-Solving
- Design Visualization
- Laptop and Mobile Device Use
- Pricing and shelf labeling
Timeline
Visual Merchandiser
Indigo Love
11.2016 - Current
Interior Designer
Indigo Love
11.2016 - Current
Sale Assistant
Indigo Love
11.2016 - Current
Advanced Diploma - Interior Design And Design Residential And Commerc
Mercer Interior Design School
Southern Cross High School
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