Michael Parfitt

• Maintained a clean, welcoming environment for guests, ensuring optimal dining experiences.
• Actively participated in local community events and charitable fundraisers representing the establishment fostering goodwill and brand recognition within the area.
• Conducted regular staff evaluations, providing constructive feedback to improve individual performance levels.
• Managed inventory effectively to minimize waste and reduce costs associated with overstocking or shortages.
• Implemented cross-training initiatives that allowed flexibility among Front Of House team members encouraging teamwork and boosting productivity during shifts.
• Streamlined front of house operations for increased efficiency with well-organized scheduling and task delegation.
• Enhanced customer experience by providing exceptional service and promptly addressing concerns.
• Fostered positive relationships with vendors and suppliers negotiating pricing contracts leading to cost savings on orders.
• Collaborated with back of house staff to ensure seamless coordination between kitchen and service teams.

Founded Harvey's Espresso Coffee in 2022. What started as a COVID-19 project has grown into a sustainable business which, now supplies restaurants throughout Hong Kong.

Harvey's Espresso ethically sources it's coffee beans from three coffee growing regions, Brazil, Columbia and Papa New Guinea.

• Enhanced customer satisfaction by implementing innovative hospitality programs and services.
• Streamlined operations for increased efficiency and improved guest experience through product promotions & market research.
• Developed and executed strategic plans to drive revenue growth in the hospitality sector.
• Managed budgets and financial performance, ensuring profitability while maintaining excellent service quality.
• Implemented staff training and development programs, as well as staff workshops to enhance staff knowledge of product and customer experience.
• Built strong relationships with vendors, securing favourable pricing and terms for products and services.
• Secured marketing budgets through negotiations with vendors and suppliers.
• Introduced new technologies (REVEL Systems, Monday.com & Keeta) to improve operational efficiency, streamline processes, and enhance overall guest experience

• Enhanced client satisfaction by consistently addressing and resolving concerns in a timely manner.
• Developed strong relationships with clients through regular communication and personalised attention.
• Facilitated open lines of communication between clients and internal departments, effectively addressing any concerns or issues that arose.
• Streamlined internal processes to improve efficiency, resulting in faster response times to client inquiries, through the implementation of organisational platforms such as monday.com & wingman.
• Maintained comprehensive knowledge of company products and services, allowing for efficient resolution of client issues.

• Founder Little Lucie's in 2021.
• Established a successful business by identifying market needs and developing innovative solutions.
• Engaged and interacted with local community to gain further insight into market needs and opportunities.
• Led the strategic planning process to define a leading cafe within one of Hong Kong's busiest neighborhood's.
• Implemented efficient operational processes to optimise productivity and resource allocation.
• Developed strong relationships with customers defining a fundamental CRM management platform.
• Expanded the company''s geographical reach, opening new markets and increasing profitability, through various delivery & marketing platforms.
• Spearheaded marketing & promotional initiatives that effectively communicated a distinct brand, resulting in higher customer spend and return rates.
• Oversaw financial management activities such as budgeting, forecasting, and cash flow monitoring for improved financial stability.
• Built a positive organisational culture that fostered creativity, diversity, innovation, and employee engagement in a fun, safe and inclusive working environment.
• Delivered exceptional customer service by addressing client concerns promptly and effectively resolving issues.

• Established strong relationships with team nutritionists to meet the needs of individual athletes needs securing optimal pricing and service quality for events.
• Coordinated transportation logistics, ensuring timely arrivals of stock & product.
• Successfully improved efficiency and cost-effectiveness through comprehensive logistical management.
• Led cross-functional teams in the execution of successful events, fostering collaboration and communication among all stakeholders.

• Demonstrated respect, friendliness and willingness to help wherever needed.
• Streamlined brand messaging by creating and maintaining a consistent visual identity across all platforms.
• Conducted market research to identify key trends, ensuring the brand remained competitive in its industry.
• Increased customer loyalty through effective management of consumer feedback and timely resolution of concerns.
• Improved employee satisfaction by addressing and resolving concerns in a timely manner.
• Developed employee relationships by maintaining consistent communication and conducting regular checkins.
• Conducted comprehensive training sessions for new hires, resulting in improved staff performance and efficiency.

• Demonstrated strong leadership skills as a team leader, motivating teammates and fostering a supportive environment.
• Contributed to the success of the team by consistently meeting or exceeding personal goals and expectations.
• Adapted quickly to changes in competition schedules or environments, demonstrating mental agility and composure under pressure.
• Competed in 2018, 2019 & 2022 Asia Rugby Championship Champions.
• 2018 World Rugby World Cup Repechage Marseille, France

• Streamlined hands free & social distancing registration process for smoother check-in, resulting in positive feedback from attendees.
• Assisted in the planning of high-quality events by researching and recommending suitable venues and vendors that were appropriate and aligned with Hong Kong's strict COVID-19 laws.
• Delivered exceptional customer service & safety, addressing attendee concerns promptly whilst maintaining
• Facilitated efficient communication between team members within COVID-19 restrictions & Guidelines.

• Assisted in the planning of high-quality events by researching and recommending suitable venues and vendors.
• Improved overall event success by closely monitoring budget constraints and negotiating with suppliers to obtain cost-effective solutions.
• Contributed to increased event attendance through effective marketing campaigns and social media promotion.
• Facilitated efficient communication between team members by maintaining organised records of event plans, schedules, and contacts.