Summary
Overview
Work History
Education
Skills
Influences
Timeline
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Michael Sutcliffe

Mount Cotton,Qld

Summary

Accomplished Territory Manager at James Hardie, skilled in contract negotiation and strategic planning. Significantly exceeded sales goals through effective interdepartmental collaboration and market expansion strategy through my own primary demand model.

Leveraged sales and marketing expertise to foster key relationships, achieving a notable increase in category share. Skilled in project management and a self-motivated professional, consistently outperformed budget expectations across diverse roles.

I am an experienced sales, marketing and business development professional with a strong track record in growing customer bases using my own lead generation, support, sales and customer service.

I am an avid reader, reading a book a week and implementing learning into my work life, home life and health.
I emigrated to Australia in 2015 with my wife. Here I capitalised on my Civil engineering degree to work in the construction industry and supporting the running of businesses in the construction industry.

Overview

10
10
years of professional experience

Work History

Territory Manager

James Hardie
02.2023 - Current
  • Developed strong relationships with key stake holders, fostering trust and loyalty in the assigned territory.
  • Achieved sales goals and KPIs by cultivating and securing Category Share using primary demand drivers.
  • Trained and mentored customer sales representatives in sales techniques and strategies.
  • Developed exceptional presentation skills during channel reviews, builder clinics and industry speeches.

Business Development Manager

Pro Plaster Products Australia
10.2018 - 01.2023
  • Worked directly with Trade plasterers, from small residential handymen to multiple tier 1 contractors in both commercial and residential market segments.
  • Established relationships with key decision-makers within distributor's organisation to ensure growth and retention.
  • Researched and identified opportunities for new account growth, and
    market expansion.
  • Negotiated and closed long-term agreements with new clients in multiple states.
  • Written, negotiated and signed contractors with multiple clients and buying groups.
  • Worked directly with marketing to manage social media, promotional copy and even starred in a variety of videos (available on request).
  • Represented company and promoted products at conferences and trade association meetings..
  • Consistently exceeded budgets through new accounts and growth in
    long term accounts.

Director

Your Yoga Community
11.2015 - 11.2019
  • Developed, Implemented and Actioned Sales and Marketing Strategy to turn over $70k in first year
  • Ran Social Media page, executed campaigns to gain 1,000's of followers
    of Facebook, Instagram and Youtube.
  • Created billing system through e-way and direct debited 30 - 40 customers each month.
  • Presented and ran sales events to attract new clients
  • Worked with other small local businesses to add value to market and
    the community

Team Co-ordinator

Hanson Construction Materials Pty Ltd
02.2015 - 08.2018
  • Managed a team of up to 15 customer sales and service agents
  • My main roles are to ensure that the agents reach their KPIs each week, assist in rostering, monthly appraisals of the wider team, and consistently solving any problems that may arise on the day.
  • Contributed to building and maintaining systems to help the other teams run and support the office on day to day activities.
  • Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.

Education

No Degree - Business Management & Coaching

StreetSmart Business School
Brisbane
11.2019

Bachelor of Engineering - Civil And Coastal Engineering

University of Plymouth
Plymouth, UK
09.2011

Skills

  • Self-motivated professional
  • Sales and marketing
  • Flexible & adaptable
  • Contract creation & negotiation
  • Budgeting and Forecasting
  • Interdepartmental Collaboration
  • Project Management
  • Strategic Planning
  • Sales Force Proficiency

Influences

Key Influences in my profession and personal Development.

Books
When I stop talking, you know I'm dead - Jerry Weintraub
10x Rule - Grant Cardone
Never Split the difference - Chris Voss
Extreme Ownership - Jocko Willink
Zero Negativity - Ant Middleton
Disrupt Yourself - Jay Samit

Events
UTPW - Tony Robins
Quantum Mentoring - OneLife


People
Perry Richardson - Pro Plaster
Russell Argus - Argus Building Supplies
Gary Liddicoat - Manners/Paint Place CEO
Shivaun Sutcliffe - My Wife

Timeline

Territory Manager

James Hardie
02.2023 - Current

Business Development Manager

Pro Plaster Products Australia
10.2018 - 01.2023

Director

Your Yoga Community
11.2015 - 11.2019

Team Co-ordinator

Hanson Construction Materials Pty Ltd
02.2015 - 08.2018

No Degree - Business Management & Coaching

StreetSmart Business School

Bachelor of Engineering - Civil And Coastal Engineering

University of Plymouth

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Michael Sutcliffe