Michael Trkulja

• Calling cold and warm leads to generate sales for a variety of charities.
• Use rapport building, negotiating and concern management skills to maximise sales over the phone.
• Train and mentor new sales agents to improve their performance.
• Lead sales meetings to motivate a team of 20+ sales agents.

Achievements:

• Promoted to Skilled Sales Agent and Sales Mentor.
• Raised $25k and consistently exceeded all sales KPI's.
• Regular top performer in the sales team.

• Manage Australian and New Zealand campaigns for artists like Disclosure, Skrillex, Four Tet, Tiësto, Ewan McVicar, LF System, DJ Heartstring & many more.
• Pitch weekly for additions, spins and guest mixes on radio stations including Triple J, George FM, Kiss FM & more dance and community stations.
• Report weekly results to artist managers, label and artist clients.
• Build and maintain a database of 700+ Tastemaker and Resident DJs.

Achievements:

• Ran successful promotion campaigns for Skrillex, Cassian, Armand Van Helden, Marlon Hoffstadt and Daniel Avery, with multiple radio additions, widespread DJ support and Shazam chart spots.
• Influenced consecutive ARIA top 50 spots for LF System, Skrillex & Boys Noize and Cassian, leading to revenue for the artists and their labels.
• Generated radio guest mixes for Chloé Caillet, ABSOLUTE., TDJ, Charles Oliver and Friction on Triple J, FBi Radio, Kiss FM and George FM.

• Utilise Salesforce to manage sensitive client information and update existing and new client profiles.
• Bring on new clients, targeting festival directors, founders, artist managers and marketing directors.
• Maintain a database of 20000+ festivals, promoters, venues, labels and agencies.
• Email prospective customers to uncover sales opportunities and book demos.
• Build and manage an accurate sales pipeline to maintain high volume of activity.

Achievements:

• Influenced $30k of new booked business.
• Worked independently as the only SDR at a startup company.
• Created a professional event management demo for the sales team to demonstrate the product's features and competitive advantages.
• Booked meetings with clients such as Ne-Yo, Leon Vynehall, Bass Camp Festival, Messina Touring Group and Hakkasan Nightclub.

• Researched, prospected and qualified sales leads.
• Developed strong relationships with key decision-makers through consistent communication and rapport-building efforts.
• Targeted Event Managers, CEO's, Event Marketers and Identified new business opportunities through cold calling, warm calling, networking, marketing and prospective database leads.
• Increased sales leads by implementing targeted outreach strategies and personalised followups.
• Use a consultative sales approach to meet customer needs and crafted persuasive sales pitches to communicate the value Cvent's technology, products and services.
• Schedule appointments and demos for Account Executives and the Director of Sales in APAC.

Achievements:

• Achieved and exceeded monthly and annual sales targets.
• Top 5 SDR's company wide in terms of revenue generated in Q3.
• APAC employee of the month - July 2021.
• Influenced $412k of new booked business.