Summary
Overview
Work History
Education
Skills
References
Languages
Timeline
Generic
Michelle Yi

Michelle Yi

Upper Coomera,QLD

Summary

Specializing in new business development and major market expansion, I combine entrepreneur and business management skills to drive gains in revenue, market share and profit performance. My experience allows me to communicate a clear, strategic sales vision and cultivate excellent relationships with new prospects and existing customers.


Dynamic and results-oriented Sales Manager with over 15 years of experience driving revenue growth and leading high-performing sales teams. Proven track record of developing and executing strategic sales plans that align with corporate objectives. Exceptional ability to build strong client relationships and leverage market insights to identify new business opportunities. Skilled in negotiating complex deals, managing key accounts, and fostering a culture of collaboration and excellence within the team. Committed to achieving targets and enhancing customer satisfaction through innovative solutions and strategic leadership

Overview

18
18
years of professional experience

Work History

Business Development Manager

Amora Hotel Brisbane
2023.04 - Current

. Lead daily sales activities, ensuring optimal resource allocation.
. Implement strategic plans and pricing to boost occupancy, rates,
and corporate portfolio.
. Identify growth opportunities and capture business from competitors.
. Host site inspections and attend networking events.
. Monitor account performance, generate reports, and analyze trends.
. Manage sales budgets in collaboration with the Director of Sales and marketing.

Business Development Director

LIONCORP COMMERCIAL REAL ESTATE
2020.06 - 2022.06
  • Grow new clients database for commercial industrial
  • Maintain relationship with the current owners and assist them in buy/sale and leasing
  • Advised domestic and international clients on real property and/or commercial asset investments.
  • Leased out Brisbane One retail complex 3 shops during the COVID period.

Business Development Manager

NEXT STORY HOTEL GROUP
2018.07 - 2019.10
  • Worked closely with Destination Wollongong to promote the hotel to international exhibitions
  • .Building and maintaining relationships with new and existing clients
  • Develop sales opportunities whilst effectively servicing the needs of existing business
  • Monitor competitive set and communicate tactical changes

Business Development Manager

HOTEL JEN BRISBANE BY SHANGRI-LA
2016.05 - 2018.07
  • Achieved total amount of $150,000 in rooms and conferences revenue in the first 3 months working in the property
  • Develop, maintain & Grow existing corporate accounts in our database.

Owner/General Manager of Operations

Segafredo Cafe & Restaurant
2009.09 - 2015.08

Obtained an exclusivity for Segafredo Cafe Brand operating license for Shanghai and Eastern China region.

Developed 5 cafe bars and restaurants within 6 years.

Generated 10M RMB in total revenue during 6 years for one Cafe.

Recruiting and training staff from operation and kitchen.

Managed a great relationship with suppliers and retail vendors.

Front Office Receptionist, Sales and Waitress

Hyatt Hotels Corp
2006.12 - 2009.06

Education

MBA -

Victorian Institute of Technology ( VIT )
Melbourne, VIC
09.2025

Hospitality Management - Bachelor -

AUCKLAND UNIVERSITY OF TECHNOLOGY
New Zealand
07.2006

Skills

  • Business Development
  • P&L Management
  • Strategic Planning
  • Operations Management
  • Key Account Management
  • Revenue Management
  • Customer Relationship Management
  • Staff Training & Development
  • Contract Negotiations
  • Budgeting & Forecasting
  • Cold Calling

References

  • Dean Wignall, VP sales gaming - The Star Casino Group - 0498 532 063
  • Pat MONNERON, Executive Director- Elite Representation Asia Pacific Pty Ltd - 0414 566 680

Languages

Chinese (Mandarin)
Native or Bilingual
English
Native or Bilingual

Timeline

Business Development Manager

Amora Hotel Brisbane
2023.04 - Current

Business Development Director

LIONCORP COMMERCIAL REAL ESTATE
2020.06 - 2022.06

Business Development Manager

NEXT STORY HOTEL GROUP
2018.07 - 2019.10

Business Development Manager

HOTEL JEN BRISBANE BY SHANGRI-LA
2016.05 - 2018.07

Owner/General Manager of Operations

Segafredo Cafe & Restaurant
2009.09 - 2015.08

Front Office Receptionist, Sales and Waitress

Hyatt Hotels Corp
2006.12 - 2009.06

MBA -

Victorian Institute of Technology ( VIT )

Hospitality Management - Bachelor -

AUCKLAND UNIVERSITY OF TECHNOLOGY
Michelle Yi