Passionate and versatile visual storyteller with international experience in commercial, corporate, and documentary filmmaking. Recently returned to Australia, focused on bringing creative and technical expertise into a more structured, collaborative environment to contribute long-term. Thriving on the full creative journey from scoping and scripting to filming, editing, and post-production. A collaborative and hands-on approach aimed at creating work that informs, inspires, and connects while maintaining brand alignment. Utilising technical skills to bring creative vision to every project and explore new tools and techniques to engage audiences across platforms.
J LEAGUE - Directed a series of 21 X 5 minute films showcasing each team in the J.League - the top professional football (soccer) league in Japan. Funded by the league and the Japanese Tourism Board, the campaign is focused on combining football, travel, food and culture into one narrative.
ASICS - Lead creative and direction for the global Sound Body Sound Mind Campaign including mini documentaries with international athletes. Media was multi-platform and format produced in person and remote.
RUNNING HOME - Short documentary about a three time Olympic coach and his stable of refugee athletes. Shot in Sydney with a mini-documentary crew leading up to the Tokyo Olympics.
J FOODO - Escape the Ordinary Campaign / Sake & Seafood: a government-led initiative by Japan's Ministry of Agriculture, Forestry and Fisheries (MAFF) to promote Japanese food internationally. Lead on Ideation and Direction.
MY PROTEIN - online and social campaign for sports performance supplement.
Worked closely with large USA based advertising agencies from ideation, development, production and post production for campaigns including award winning spots for ComEd, Karmanos Cancer Hospital, Toyota
Collaborated with global advertising agencies and clients, leading brand campaign projects for IKEA, Mitsubishi, VW, Skoda, Rabobank, ABNAMRO, Post NL, We Me, KPN, Decathlon. Dutch Ministry of Defence awarded a complicated multi branched services project lasting 6 months from development, ideation, pre-production, production and execution with Covid Protocols in place.
Directed commercials in Australia and New Zealand for Flybuys, First State Super, Medibank, Big W and Optus, which included bespoke creation of cutting edge post effects mapping 3D and Lidar scans to the photographed image.
New Zealand based Production Company
Australia, NZ, Asia and European Representation
Decathlon, Magnum, Vodafone, MTV
Co-founder of a film company specialising in documentary style content for broadcast TV, which I co-wrote, directed, photographed and produced. Developed long long-term partnerships for clients including Discovery Channel Asia, MTV International, Malaysian Airlines, Shell, Singapore Airlines, HBO, History Channel