Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willing to take on added responsibilities to meet team goals.
Overview
12
12
years of professional experience
Work History
Media Executive/Buyer
Tomorrow Agency
05.2022 - Current
Digital/print/OOH media coordinating, planning and buying, reporting and optimization, specializing in the property development sector
Utilizing various platforms such as Google Ads, Google Analytics, Google Tag Manager, Ads Manager and other industry relevant platforms for tracking and reporting purposes
Managing a vast portfolio of campaigns from brief to schedule.
Coordinating, optimising and reporting metrics to highly established clients such as: Frasers, Colliers, Orchard Piper, Hamton, MAB, Far East Consortium, Simonds, AV Jennings, etc.
Preparing spec sheets in accordance with the approved media schedules and ensuring creative assets are within specs.
Trafficking/submitting creative assets to relevant platforms based on direct IO’s.
Developing advertising strategies and converting ideas into concrete tasks - delegating tasks to appropriate individuals and departments.
Handling communications with external and internal stakeholders.
Streamlining operational processes and workflow to increase efficiency of team performance and resource allocation.
Observing tight deadlines and optimising campaigns to avoid ad waste.
Certified in Display, Video, Social, Programmatic, Content Marketing, SEO/SEM and Measurement foundations.
Project Manager
Civils Fibre DNC
09.2018 - 05.2022
Planned, designed, and scheduled phases for large projects.
Monitored project performance to identify areas of improvement and make adjustments.
Coordinated with cross-functional teams to resolve project issues and mitigate risks.
Achieved project deadlines by coordinating with contractors to manage performance.
Met project deadlines without sacrificing build quality or workplace safety.
Provided detailed project status updates to stakeholders and executive management.
Coordinated material procurement and required services for projects within budget requirements.
Prepared and submitted project invoices for review and approval.
Managed projects from procurement to commission.
Negotiated and managed third-party contracts related to project deliverables.
Maintained open communication by presenting regular updates on project status to customers.
Tender Specialist
GE Healthcare
05.2014 - 03.2016
Managed domestic and international tenders for high end medical equipment.
Prepared and collected tender documents.
Implemented agreed controls for tendering and all procurement policies and procedures.
Collaborated with wider procurement team to identify and track supplier due diligence requirements.
Proved successful working within tight deadlines and a fast-paced environment.
Managed time efficiently in order to complete all tasks within deadlines.
Marketing and PR Manager
Cryo-Save
04.2013 - 05.2014
Raised brand awareness through consistent marketing efforts and product campaign launches.
Developed innovative marketing and PR strategies.
Produced and distributed internal and external communications.
Wrote and edited articles, web content, advertising copy, periodicals and publications for internal and external audiences.
Collaborated with media to encourage company and product coverage and promote brand mission and values.
Collaborated with production team to coordinate advertisements and promotions.
Defined and achieved project and overall organizational vision, strategies and tactics.
Researched, negotiated, implemented and tracked advertising and public relations activities.
Communicated with media weekly to build relationships and optimize press coverage.
Consulted with advertising agencies to arrange promotional campaigns in various types of media.
Conducted market analysis and monitored competitive activity.
Collaborated with external PR firms, as well as internal sales and marketing managers, to determine branding, product positioning and media messages.
Education
Master of Arts - Marketing, Advertising and PR
University of Sheffield
2011
Bachelor of Arts - Business Administration and Economics
University of Sheffield
2009
Skills
Marketing and PR
Digital Media
Campaign Management
Project Management
Business Administration
MS Office Proficient
Timeline
Media Executive/Buyer
Tomorrow Agency
05.2022 - Current
Project Manager
Civils Fibre DNC
09.2018 - 05.2022
Tender Specialist
GE Healthcare
05.2014 - 03.2016
Marketing and PR Manager
Cryo-Save
04.2013 - 05.2014
Master of Arts - Marketing, Advertising and PR
University of Sheffield
Bachelor of Arts - Business Administration and Economics
REGISTERED NURSE - PEDIATRIC HEMATOLOGY/ONCOLOGY at The Tomorrow Fund Clinic at Hasbro Children's HospitalREGISTERED NURSE - PEDIATRIC HEMATOLOGY/ONCOLOGY at The Tomorrow Fund Clinic at Hasbro Children's Hospital