Summary
Overview
Work History
Education
Skills
Achievements
Timeline
Generic

MOLLY WILLIAMS

North Bondi

Summary

Passionate and creative marketing professional with a strong background in events and fashion. Skilled in VIP and influencer relations, with a collaborative and energetic approach. Seeking to contribute to a dynamic team within lifestyle, beauty and fashion. Committed to continuous improvement and contributing to team success.

Overview

8
8
years of professional experience

Work History

Sales & Marketing Manager

Flow Athletic
Paddington
10.2023 - Current
  • Developed and implemented comprehensive marketing strategies to increase brand awareness.
  • Created, managed, and monitored campaigns across multiple channels, including SEO, email, display advertising, content marketing, and social media.
  • Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.
  • Collaborated with brands such as DASH Water, Nimble Activewear, and Step One to coordinate events and targeted marketing campaigns. Drove a 40% surge in social engagement, expanding brand reach and enhancing customer interaction.
  • Managed social media platforms, maintaining brand consistency and enhancing online presence by curating content calendars, and ensuring relevant posts, while monitoring engagement metrics and trends.
  • Created and scheduled monthly content, working alongside the PR and graphic design team, including newsletters, monthly press releases, and upcoming events.

Marketing Partnership Specialist

Ryan LCC
London & New York
09.2020 - 09.2023
  • Coordinated on-site logistics for each event by managing hospitality arrangements and equipment setup.
  • Maintained relationships with existing partners by providing ongoing support and communication.
  • Developed and implemented marketing strategies to increase brand awareness and engagement with target audiences.
  • Created and scheduled monthly content calendars, working alongside the PR and graphic design team, including newsletters, monthly press releases, and upcoming events.

Fashion Intern

MiH Jeans & Fashion Finest
London
09.2016 - 09.2020
  • Organised fittings and communicated with clients about their desired looks.
  • Coordinated travel arrangements for photo shoot crew members.
  • Managed inventory of clothing, accessories, and shoes for shoots.
  • Planned promotional events such as pop-up shops or trunk shows during London Fashion week.
  • Collaborated with designers, photographers, stylists, and hair and makeup artists during shoots.
  • Handled social media accounts by creating content that promoted each designer.
  • Arranged transportation of clothing, accessories to and from shoots, shows as needed.
  • Assisted in the styling of fashion models for photoshoots and runway shows.

Senior Events & Marketing Manager

At Your Service
London
01.2018 - 09.2020
  • Managed both pre-event preparations and post-event evaluations, ensuring seamless execution while liaising with prestigious clients like Wimbledon, Formula 1, BAFTA's & Royal Ascot.
  • Developed and executed marketing strategies by implementing sponsorship campaigns, influencer partnerships, and promotional efforts across various digital marketing channels to align with clients' goals and objectives.
  • Serve as the main point of contact for all clients, providing project updates, addressing concerns, and ensuring alignment with client expectations through the event lifecycle.
  • Interviewed and hired talented individuals to add value to marketing team.

Education

BSc (Hons) - International Hospitality Business Management

OXFORD BROOKES UNIVERSITY
OXFORD
07.2016

High School Diploma -

COWBRIDGE COMPREHENSIVE SCHOOL
COWBRIDGE, Wales
07.2012

Skills

  • Proficient user Canva, CapCut, Hootsuite, Later, Salesforce (CRM), Mailchimp, Trustpilot
  • BRB Marketing
  • Event & Activation
  • Digital Marketing
  • Customer Relationship Management
  • Business Development
  • Marketing Analytics
  • Social Media
  • Strategic Planning
  • Brand Awareness

Achievements

  • Awarded 'Passion for the Business 2022 Award' - Ryan LCC - December 2022.
  • Accomplished 150K Charity Cycle in aid of Shelter charity in partnership with KPMG.
  • Ran Paris Marathon in aid of Alzheimer's.
  • Completed Oxford Half Marathon in aid of Pancreatic Cancer.
  • Completed Mental Health Advocate Course.
  • Welsh International Squad Squash Player.
  • Qualified Tennis Coach & South Wales U20s Netball Player.
  • Fluent Welsh speaker.

Timeline

Sales & Marketing Manager

Flow Athletic
10.2023 - Current

Marketing Partnership Specialist

Ryan LCC
09.2020 - 09.2023

Senior Events & Marketing Manager

At Your Service
01.2018 - 09.2020

Fashion Intern

MiH Jeans & Fashion Finest
09.2016 - 09.2020

BSc (Hons) - International Hospitality Business Management

OXFORD BROOKES UNIVERSITY

High School Diploma -

COWBRIDGE COMPREHENSIVE SCHOOL

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MOLLY WILLIAMS