Muhammad Arslan

• Developing and maintaining partnerships with international

educational institutions.
• Representing the company at international academic events

and workshops.
• Onboarding and managing global education partners.
• Coordinating cross-border educational linkages.
• Identifying student recruitment and partnership

opportunities
• Supporting international outreach and digital campaigns.
• Organizing agent training programs and networking events.

• As an Liaison and Linkages Officer, I was responsible for the deliver on international enrollment targets agreed by the University for the region on a yearly basis
• Established and nurtured strategic relationships with educational institutions, development partners, and key stakeholders.
• Planned and executed public relations campaigns, including media outreach, digital content creation, and event engagement.
• Coordinated effectively between internal departments and external partners to ensure seamless communication and alignment of publicity initiatives.
• Facilitated partnership agreements, MOUs, and collaboration proposals with both academic and non-academic organizations.
• Designed and implemented impactful publicity campaigns to enhance brand visibility and stakeholder engagement.
  Supported business growth by formulating, coordinating, and executing strategic marketing objectives, targeted sales plans, and organizational policies.
• Assisted in developing proposals and grant applications in close collaboration with the business development team.
• Represented the organization at external events, conferences, and stakeholder engagement forums.

• Prepared and organized reports, documentation, and executive presentations for senior management.
• Maintained confidentiality and handled sensitive corporate information with discretion.
• Built and strengthened positive relationships with clients, partners, and internal teams.
• Ensured client satisfaction by providing exceptional service, addressing concerns, and anticipating needs.
• Collaborated with the CEO and Sales Team to design and execute advertising strategies and campaigns.
• Coordinated production of advertising campaigns with internal teams to ensure timely and cost-effective delivery.
• Conducted consumer trend forecasting and competitor analysis, including SWOT assessments, to guide marketing strategy.
• Advised senior management and directors on the PR and marketing implications of organizational policies and initiatives.
• Planned, managed, and executed corporate events, seminars, and campaigns to enhance the organization’s public image.
• Participated in monthly business review meetings, contributing strategic ideas for business growth and marketing expansion.
• Represented the organization in media engagements, interviews, and promotional activities.
• Conducted market research to identify opportunities for new and existing products and services, driving sales growth.
• Provided direct input to the CEO on marketing strategy, including product development, pricing, promotions, sales, and distribution.