Nandini Fauzdar

Master of Marketing graduate from the University of Western Australia with practical experience in digital marketing campaigns, market research, and strategic planning. Proficient in tools like Hootsuite, Buffer, and SPSS, with a strong foundation in both qualitative and quantitative research methodologies. Demonstrated ability to develop and execute marketing strategies that enhance brand visibility and engagement. Recognized for strong communication skills and the capacity to collaborate effectively within cross-functional teams to achieve organizational objectives.

Digital Marketing Campaign Project – Balti Indian Restaurant

University Project – UWA | Digital Marketing

• Executed a targeted digital campaign for Perth's South Asian community.
• Utilized Buffer and Keyhole for social media audits, boosting online reservations.
• Collaborated with influencers to enhance brand reach and engagement.
• Created SEO-optimized blog content to drive website traffic.

Marketing strategy simulation – business relationship management

UWA Business School | Role: Chief Marketing Officer

• Led a customer-focused marketing simulation, achieving top market valuation.
• Developed targeted initiatives for the Defence sector, increasing retention.
• Designed a loyalty program to boost repeat business.
• Managed CRM tools and budgets to optimize resource allocation.

Applied marketing research project – electric vehicles

UWA Business School | Role: Marketing Analyst

• Conducted qualitative and quantitative research on Australian EV consumer attitudes.
• Analyzed data using SPSS (ANOVA, two-tailed tests, cluster analysis).
• Performed thematic analysis of interviews to complement survey findings.
• Provided strategic recommendations to enhance EV adoption.

Applied Professional Business Communication Report

UWA Business School

• Authored a report on intercultural intelligence in Australian leadership.
• Analyzed cultural self-awareness, adaptability, and communication competence.
• Proposed strategies for effective leadership in multicultural environments.

• Hootsuite Platform Certification – Hootsuite.
• Hootsuite Social Marketing Certification – Hootsuite.