Natalie Bright
Mermaid Waters,QLD
Summary
Forward-thinking and energetic, Business Development Manager with 8 years experience in the infrastructure & electrical, construction industry. Proven track record in spearheading strategic sales initiatives and forging robust business partnerships. Demonstrated ability to grow revenue, increase market share, and boost customer satisfaction through innovative strategies and solutions. Committed to the development of sustainability initiatives.
Overview
15
15
years of professional experience
Work History
National Business Development Manager
NCI National Cable Installations
, Australia
2022.04 - Current
- Established valuable relationships with tier one and two contractors and subcontractors in the electrical/construction industry across diverse sectors such as infrastructure, renewable, defense, mining, commercial, and health.
- Developed and implemented a strategic plan for QLD business growth, resulting in triple-digit growth in just over 2 years.
- Delivered exceptional results by winning lucrative projects in the renewable energy field, including the 250MW Kidston Pumped Hydro and Greenbank BESS project.
- Implemented effective tactics to broaden the customer base, utilising direct sales techniques, targeted marketing initiatives, and referrals, while prioritising ESG principles.
- Initiated a positive culture across the business while part of the National leadership team.
- Strengthened relationships with QLD unions on major projects.
- Conducted competitor analysis to identify strengths, weaknesses of products, services offered by competitors.
- Managed online presence through professional social media platform, LinkedIn, and website.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Developed a robust CRM system and created effective marketing tools for improved business outcomes.
- Managed event schedule, actively participated in trade shows and workshops to increase brand visibility among targeted audiences.
- Implemented effective lead generation tactics to drive qualified leads into the sales funnel.
- Coordinated cross-functional team collaboration from different departments in order to achieve desired outcomes and RFQ, pre-tender, and tender process.
- Attended project site inspections across QLD, assisting with the full circulated sales process from start to purchase order received.
Business Development Manager
CNW Electrical
, QLD
2020.12 - 2022.04
- Drove new business development from small to large electrical contractors, builders, and HVAC customers, increasing sales margin and client acquisition.
- Initiating a new sales strategy, value proposition, and client incentives for this fast-moving and ever-evolving construction market.
- Enhanced account penetration by leveraging strategic planning techniques
- Implemented strategic client call cycles and conducted branch business reviews to optimize sales outcomes
- Established and managed highly successful e-commerce business, selling online to end consumers (B2C)
- Create and executed sales training across our 14 branches, designed for our account management and sales representatives.
- Create and roll out a national, focused customer service star program, creating a positive team culture.
- Report up-to-date market intelligence to key stakeholders.
- Participated in weekly meetings with executive leadership team members to discuss progress toward goals.
Senior Key Account Manager- 12 Month Contract
PSA Products
QLD
2020.03 - 2021.03
- Managed multiple accounts in the electrical, builder, developer, facility management, and design sectors and worked diligently to meet and exceed performance goals, achieving company record growth in 2019 and 2020.
- Sought out key decision-makers and tailored solutions to address business challenges and quality issues.
- Established successful connections with key stakeholders from both the Queensland government and businesses involved in implementing the smoke alarm legislation deadline, ensuring a smooth and secure execution.
- Implemented innovative marketing and branding techniques, elevating recognition and specifications of our Australian company profile
- Managed budgeting, forecasting, and performance for all accounts.
- Drove the key frontline forecast communication to stakeholders in order to closely manage our supply chain and logistics, with a focus on balancing multiple customer expectations.
Trade & Retail Sales Manager/Key Account Manager
GWA Pty Ltd
Brisbane, QLD
2017.06 - 2019.02
- Lead a team of 5, consistently achieved or surpassed sales objectives through the implementation of market-aligned strategies and business plans, driving increased profitability.
- Roll out and manage new culture change strategies across all areas of customer service, vehicle tracking safety, CRM, and email reduction, improving overall fatigue and increasing safety.
- Partnered with marketing team to align sales strategy with brand messaging across communication channels.
- Oversaw management and implementation of new revenue strategies, sales initiatives, and customer engagement tactics to increase market share.
- Delivered exceptional results and surpassed targets under tight timelines, contributing to the success of national budgets.
- Led trade and retail representation for Clark creative board, overseeing the entire process from brand conception to national campaign rollout.
- Samos Plumbing National Key Account Manager tasks included negotiating contract terms and creating major portfolio initiatives.
- Conducted educational events. Collaborated with both the commercial and building managers, and customers.
- Recruited and inspired a dynamic sales team of five, driving exceptional performance in a fiercely competitive market
- Cultivated long-lasting relationships with key partners and key account managers within the plumbing trade and retail areas, including Reece, Bunnings, Tradelink, and Samios Plumbing.
Co-Agent & Buyers Agent- Part-time
Place Estate Agents
Brisbane, QLD
2012.10 - 2014.10
- Led the end-to-end management of real estate transactions in collaboration with top performer, Cathy Richards, at Place Real Estate
- Managed sales pipeline by actively following up with prospects and hot leads.
- Increased property sales by utilising various methods such as advertisements, open houses, and participation in multiple listing services.
- Coordinated appointments with prospective buyers to showcase houses and plots.
- Marketed properties through various channels, including networking, brochures, advertisements, and multiple listing services to enhance visibility
- Contributed to the success of med week auctions through support in managing relationships and contracts.
- Advised prospective clients on current market activities and optimal buying or selling choices.
- Maintained current and accurate CRM database of prospective customers.
Branch Manager
JD MacDonald Pty Ltd
Brisbane, QLD
2009.05 - 2012.09
- Oversaw multiple accounts in the A&D, major builder, and developer area and worked diligently to meet and exceed performance goals.
- Increase our specification presence and brand across QLD commercial, industrial, retail, and B2B space.
- Implemented a structured call cycle and communicated with clients via email, phone, in-person presentations, and meetings.
- Grew customer base by identifying needs for relevant product solutions to fit client budgets and schedules.
- Consistently achieved success by acquiring high-profile clients like HQ Newstead and Supreme Court House
- Awarded the General Manager's Achievement Award two years in a row.
- Aggressively hunted new business while working closely to hold specifications through the long life cycle of the construction process.
- Engaged with multiple CRM systems and software to manage existing portfolios and potential leads, and full transparency.
Education
Dept of State Dev, Infrastructure, Local Gov
QueenslandEducation Training in Sales Management, Software And CRM Management -
Software and CRM
Leadership Development and mentoring program GWA 2017 & 2018 -
High School Diploma -
Bridgidine
Indooroopilly, QLDSkills
- Relationship Building
- Business Development
- Stakeholder Communication
- Complex negotiations
- Team Leading
- Sales Presentations
- Pipeline Management
- ESG/Cultural & Diversity inclusions
- Client acquisition
- Proposal Development
- Territory Growth
- CRM and software Platforms
Passionsandinterests
- My children & family
- Travel
- Foodie
- Sports and outdoors
- Continuous Leadership development
- Cultural happiness in the workplace
- Sustainability
Career Highlights
- Created Female development program CNW Electrical 2022, driving diversity.
- Concept and execution of Customer service star's program Nationally CNW 2022.
- Member of the culture council GWA 2017.
- Exclusive leader representative for GWA.
- Awarded with the General Manager Achievement award GWA 2017.
- Female leadership development program GWA 2017.
- General Manager’s outstanding sales award JD McDonald 2012.
References
To be provided upon request
Timeline
National Business Development Manager
NCI National Cable Installations
2022.04 - Current
Business Development Manager
CNW Electrical
2020.12 - 2022.04
Senior Key Account Manager- 12 Month Contract
PSA Products
2020.03 - 2021.03
Trade & Retail Sales Manager/Key Account Manager
GWA Pty Ltd
2017.06 - 2019.02
Co-Agent & Buyers Agent- Part-time
Place Estate Agents
2012.10 - 2014.10
Branch Manager
JD MacDonald Pty Ltd
2009.05 - 2012.09
Dept of State Dev, Infrastructure, Local Gov
Education Training in Sales Management, Software And CRM Management -
Software and CRM
Leadership Development and mentoring program GWA 2017 & 2018 -
High School Diploma -
Bridgidine
Similar Profiles
Justin HillJustin Hill
Electrical Trade Assistant at national cable installationsElectrical Trade Assistant at national cable installations
William McGolrickWilliam McGolrick
Director of Business Development at National Cable Construction, Inc.Director of Business Development at National Cable Construction, Inc.
Siraj RasulSiraj Rasul
Chief Technology and Operations Officer at Nassau National CableChief Technology and Operations Officer at Nassau National Cable