For the past 15 years I have worked as an independant Property Consultant, retained exclusively by companies to plan, execute and manage their retail portfolios and head offices.
I have long term associations with each company I am retained by. My role as Property Strategist/Consultant works alongside the senior management teams (CEO/CFO, Retail Directors, Project Managers, Solicitors) and due to my retail knowledge, I am also often the conduit between the design and shopfitting teams. My various roles have provided a depth of experience and versatility across different companies, industries and property requirements.
The expansion of my partner brand portfolio has mostly occurred as a result of key senior management moving on and recommending my services as a property consultant to their new companies and colleagues. This is testament to the long term trust I have fostered and results I have achieved with each company over the years.
My original education, background and passion is design and brand management which gives me a unique insight into the business of brands and aesthetics and I believe is what separates me in the property landscape.
I pride myself in developing positive, long-term relationships at all levels within each company that I work with, from the board to the sales floor. I have also built strong and trusted relationships with landlords, agents and brokers which are key to achieving consistently positive outcomes for all parties.
I have achieved cutting edge deals and responsible for delivering millions of dollars of capital contribution and detailed property strategies for national and international companies.
Key Area of business and responsibility was within the property area focusing on:
Clients were: Witchery, Mimco, Oxford, Australian Geographic, Pandora, Sheridan, Lin & Barrett, Ecco & Gstar
Prior to leaving my full time role at GUCCI I negotiated and signed off on a 3 year exclusive distribution contract for the Dutch brand OILILY (women and children). I began a small import/distribution business, turning over $120K in the first year of business and reached an increase turnover of $1.4M within 3 years. During this time I was approached by other established European brands from France and Italy. During various overseas trips I signed off on other exclusive distribution agreement to supply these brands to the Australian and New Zealand markets over the next 5 years.
- Secured distribution agreements for Australia and New Zealand of 5 leading European children’s labels
- Buying and planning of collections to suit market
- Selling of collections to market
- Importing and distribution of brands
- Early development discussions to launch multiple Myer concepts
- All pricing of product for the market
- Securing and setting up offices, showrooms and warehousing to support company growth
- Supplied major dept stores and wholesale clients across Australia and NZ
- Liaised with Asia Pacific contacts to supply brands to new markets
- Wholesaled brands across Australia and New Zealand
- Grew business to turnover of $2M in 2005 with limited finance
- Marketing and advertising of brands
- Strong financial, business and commercial acumen
- Negotiated and opened 2 licensed stores (Sydney and Melbourne)
- Accountable for general Management, operational development and product performance by maintaining an astute awareness of consumer needs
- Developed, implemented and reviewed the operational systems and policies; annual business, sales and marketing plans along with advertising strategies. Included continual performance analysis and monitoring against profitability projections and budgeted goals.
- Recruited, motivated and developed staff. Implemented tactical sales strategies and exemplary customer service initiatives to ensure customer loyalty
- Financial management, expenses, budget setting, wages and administration.
- Comprehensive understanding of insurance, tax and accounting requirements
Listed in BRW Fastest growing companies
Feb 2006
Featured Bread TV, Channel 10
2005
- Grew business from start up to an annual turnover of $500K in first year
- Design, planning and set up of 2 unique retail stores. Brands sourced and supplied – Oilily, IKKS, Catimini, Replay & Sons, Citizens of Humanity, Bill Amberg (UK), Style press (New York)
- Sourcing and securing exclusive and beautiful product globally
- Accountable for general management, operational development and product performance by maintaining an astute awareness of consumer needs
- Merchandise planning for season, creating look and feel for each season
- Develop, implement and review the operational systems and policies; annual business, sales and marketing plans along with advertising strategies. Included continual performance analysis and monitoring against profitability projections and budgeted goals.
- Recruit, motivate and develop staff. Implemented tactical sales strategies and exemplary customer service initiatives to ensure customer loyalty
- Stage regular press and consumer events
- Financial management, expenses, budget setting, wages and administration.
- Comprehensive understanding of insurance, tax and accounting requirements
- Marketing and promotion of store
- Developed, managed and sustained strong business relationships with key accounts ensuring product and service satisfaction
- Planned, implemented the sales and marketing plan for jewellery and timepieces, including analysing and monitoring performance against objectives
- Overseeing collection launched in Australia based on markets needs
- Presented collections to buyers and decision makers.
- Management of head office staff as GM was based in Singapore
- Implemented expense control program to include monitoring budgets and maintain an astute awareness of all bottom line expenditure
- Stock managements and security of luxury goods inventory
- Demonstrated a high degree of ingenuity, analytical skill and business acumen. Built and maintained long term client relation shops and have in depth understanding of the dynamics of the luxury goods industry.
- Responsible for $12M advertising budget
- Execution and all PR related to jewellery and timepieces launches
- Planning and event management of all press/client functions
- Liaising with all key fashion editors and press contacts
- Numerous trips to Florence and Switzerland to attend worldwide conferences and fairs for the company
- Project managed custom builds for exclusive GUCCI Shop in Shop concepts for key accounts around Australia
- Implemented and executed all worldwide GUCCI sales and marketing initiatives into the Australian and New Zealand Market