Ngoc Luu
Melbourne,VIC
Summary
Ambitious Marketing Assistant optimizing campaign performance to drive business success. Devoted market surveyor with established record of measurable customer engagement, coordinating lead generating campaigns and achieving notable revenue results. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
3
3
years of professional experience
Work History
Junior Digital Marketing
AUG International Student Services
Melbourne, VIC
07.2020 - 02.2021
- Created engaging content for Websites, Facebook and Instagram.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Work closely with marketing team to develop social media campaigns that help to achieve corporate marketing goals
- Develop monthly reports on emerging social media trends that will be submitted to management and executive teams
- Monitor company’s social media accounts and offer constructive interaction with users
- Developed intelligence-sharing dashboards, providing company-wide access to collected data.
- Achievement: Impression number went up 18% and number of engagement increase to 11% compared to latest quarter.
Sales Assistant
Tommy Hilfiger Outlet
Melbourne, VIC
03.2019 - 05.2020
- Helped customers locate products and checked store system for merchandise at other sites..
- Fielded customer questions to share information about products, availability and pricing.
- Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
- Informed customers of promotions to increase sales productivity and volume.
Marketing Strategy Intern
Jotun Paints Vietnam
Hanoi, Vietnam
03.2016 - 02.2017
- Collaborated with team members to help expand marketing channels.
- Helped with planning and hosting of marketing events.
- Performed market analysis and researched latest trends.
- Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals.
- Stayed updated with latest marketing concepts and techniques.
- Conducted consumer surveys and gathered data on purchasing habits for use in branding efforts.
Education
Master of Marketing - Marketing
RMIT University
Melbourne, VIC06.2019
Bachelor of International Business - Business Management
Foreign Trade University
Hanoi, Vietnam 04.2016
Skills
- Data Analysis Using SQL and Tableau
- Data Visualization
- BI Tool and System Design
- Marketing Analytics
- Content Creation
- Run Facebook Ads
- Email Marketing
- Photography and Video
- Computer Proficiency
- Time management
- Critical thinking and solving problem
- Teamwork
About me
With a background in Economics and work experience in Marketing, I enjoy using data to solve business problems. Although I love going on 'treasure hunting' through data analysis, my work experience ensures me to stay focused on the business. I'm a huge fan of Tableau and an active member of the data community.
Links to my personal projects
https://public.tableau.com/app/profile/rubyluu
Timeline
Junior Digital Marketing
AUG International Student Services
07.2020 - 02.2021
Sales Assistant
Tommy Hilfiger Outlet
03.2019 - 05.2020
Marketing Strategy Intern
Jotun Paints Vietnam
03.2016 - 02.2017
Master of Marketing - Marketing
RMIT University
Bachelor of International Business - Business Management
Foreign Trade University
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