Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Nicole He

Castle Hill,NSW

Summary

Nicole He is a communications and production specialist with over 19 years of experience spanning broadcast media, advertising, and multicultural engagement. She possesses a strong foundation in audio and video production, complemented by expertise in communications strategy, campaign development, and stakeholder management. Nicole is bilingual in English and Chinese (Cantonese and Mandarin), with demonstrated capability in delivering culturally responsive content and engaging effectively with diverse communities. Her experience extends to digital engagement, where she has successfully developed and implemented tailored social media strategies across multiple platforms, including Instagram, LinkedIn, WeChat, Weibo, and Rednote.

Overview

19
19
years of professional experience
1
1
Certification

Work History

Communications and Production Manager

Cultural Perspectives
09.2021 - Current
  • Lead advertising production and asset/resource development for multicultural campaigns across diverse platforms.
  • Develop and implement culturally responsive communication strategies, tailored for multilingual and cross-cultural audiences.
  • Manage media liaison and community engagement initiatives, fostering strong relationships with stakeholders.
  • Oversee bilingual content creation, ensuring cultural sensitivity and message effectiveness.
  • Drive digital engagement strategies, optimising reach across platforms including Instagram, LinkedIn, WeChat, Weibo, and Rednote.


Director of Event Management

Red Productions
07.2015 - 11.2021
  • Designed engaging event experiences by incorporating unique themes, entertainment options, and interactive elements.
  • Researched vendors and locations, liaised between event staff and facilities and arranged teams to coordinate event setup and teardown.
  • Trained and supervised event staff to complete tasks on time.
  • Developed creative themes for events and created related activities to engage attendees.
  • Created detailed timelines and budgets for events to meet all deadlines.
  • Utilized social media to promote events and increase attendance.
  • Negotiated contracts with venues, vendors and suppliers to obtain best rates and services.
  • Monitored and controlled event expenditures to meet budgets.
  • Secured sponsorships from key industry partners for improved brand visibility at high-impact gatherings.

TV Presenter and Producer

TVB Australia
11.2006 - 06.2013
  • Conducted research and prepared interview questions, resulting in insightful conversations with guests.
  • Delivered accurate and timely news updates, providing viewers with reliable information on current events.
  • Maintained high ethical standards in reporting, adhering to strict journalistic guidelines and ensuring all content was accurate, fair, and balanced.
  • Adapted presentation style for various program formats, ensuring seamless transitions between different types of content.
  • Maintained professionalism under pressure, consistently delivering top-notch performances despite unforeseen challenges or tight deadlines.
  • Developed relationships with industry professionals, contributing to the growth of network contacts and resources.
  • Nurtured relationships with advertisers, participating in promotional activities to support mutually beneficial partnerships.
  • Fostered strong connections within local communities through regular appearances at community functions such as charity events or school visits.

Education

Master of Arts - Translation

University of New South Wales
Sydney, NSW
04-2016

Bachelor of Arts - Media And Communications

Macquarie University
Sydney, NSW
04-2004

Skills

  • Cross-cultural marketing expert
  • Strategic communication planning
  • Project execution
  • Social media strategy
  • Content creation for social platforms
  • Media engagement strategies
  • Event planning and coordination

Certification

NAATI Accredited Professional Translator (from English to Chinese) since 2004

Languages

English
Professional Working
Chinese (Cantonese)
Native or Bilingual
Chinese (Mandarin)
Native or Bilingual

Timeline

Communications and Production Manager

Cultural Perspectives
09.2021 - Current

Director of Event Management

Red Productions
07.2015 - 11.2021

TV Presenter and Producer

TVB Australia
11.2006 - 06.2013

Master of Arts - Translation

University of New South Wales

Bachelor of Arts - Media And Communications

Macquarie University

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Nicole He