Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Nigel Ho

Mulgrave,VIC

Summary

Creative and data-driven candidate with extensive knowledge of marketing strategies and media research. Passionate about driving brand awareness and product performance. Skilled at tracking marketing trends and interpreting results to develop innovative new procedures.

Overview

5
5
years of professional experience

Work History

Performance Executive

Dentsu International
01.2022 - 01.2023

Accounts : Philips Domestic Appliances, Accor Hotels APAC

  • Client Servicing
  • Budget Management
  • Platform Activation (Facebook/Instagram Platforms – CPAS/Social, Google Search Platforms, Shopee/Lazada E-commerce Platforms.)
  • Campaign Reporting (Involved in month-on-month reporting, End of campaign reporting, and Quarterly Business Reviews)
  • Vendor Management
  • Resource Management (Manpower Management)
  • PR with different Vendors, Clients & Platform representatives
  • Invoicing and Billing

Retail Associate

Gallery & Co National Gallery, Byandco Pte Ltd
06.2017 - 03.2018
  • Planning of marketing/social media marketing (Helped in product marketing in conjunction with national gallery events and exhibition)
  • Customer servicing
  • Workers Management
  • Event Planning and execution
  • Logistics planning
  • Professional relation with different Vendors (Worked with brands like Freitag, M Lab and In Good Company)
  • Visual merchandising (Strategic placement of products to boost product and brand visibility)
  • Took part in Singapore Fashion Week and Ice-Cream Sunday event.

Project Manager Intern

Kazuu Music Pte Ltd
11.2016 - 05.2017
  • Planning of digital app marketing (Facebook Marketing and LinkedIn)
  • Technology testing
  • Professional relation with technology partners and business partners (Learnt about mobile technology concepts, pitching and negotiation to clients)
  • Learnt about the Local music business
  • Client servicing
  • Supported project managers in managing schedules and milestones.

Artist, Art Director

Urban Redevelopment Authority
11.2013 - 04.2014
  • Contributed to creative process through original ideas and inspiration.
  • Implemented artistic vision to give art purpose and meaning.
  • Drew illustrations and concepts for visualization, presentation and development purposes.
  • Consulted with clients to discuss commission ideas and style preferences to create mutually agreeable project parameters.
  • Ordered and maintained adequate supply of materials, supplies, and equipment.
  • Made use of Sustainable materials, such as Scrap Wood, Florescent Paint ( To Glow art Piece in the the Night).
  • At the End of the exhibition, the art piece was donated to the Scrap wood Contractor.
  • Painted Art Piece, mentored by well-known Asian Artist Eeshaun Soh.
  • Coordinate contractors to retrieve art from holding area and transport to designated art site.
  • Budget management
  • Guest Speaker at PechaKucha, National Radio Station 95.8Fm, and featured in Straits Times Singapore national news Papers.

Designer (Intern)

FotoAffairs Pte Ltd
08.2013 - 10.2013
  • Designing graphics - Managing photo booths and communicating with Users

Education

Bachelor of Business Studies (Honours) - Marketing

University College Dublin

Certificate in Digital Marketing - Digital Communications And Media

Google Analytics Academy

Associate Degree (Diploma) - Design For Interaction ( UI/UX Design)

Republic Polytechnic Singapore
2014

Skills

  • Google Ads
  • Google Analytics
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Microsoft Office
  • Advertising Executive
  • Performance Plans
  • Marketing
  • Analytical Thinking
  • Digital Media
  • Client Retention
  • Evaluation of Marketing Campaigns
  • PR Events
  • Analytics and SEM

Timeline

Performance Executive

Dentsu International
01.2022 - 01.2023

Retail Associate

Gallery & Co National Gallery, Byandco Pte Ltd
06.2017 - 03.2018

Project Manager Intern

Kazuu Music Pte Ltd
11.2016 - 05.2017

Artist, Art Director

Urban Redevelopment Authority
11.2013 - 04.2014

Designer (Intern)

FotoAffairs Pte Ltd
08.2013 - 10.2013

Bachelor of Business Studies (Honours) - Marketing

University College Dublin

Certificate in Digital Marketing - Digital Communications And Media

Google Analytics Academy

Associate Degree (Diploma) - Design For Interaction ( UI/UX Design)

Republic Polytechnic Singapore
Nigel Ho