Nigel Lovesy
Sydney,NSW
Summary
As a Senior Creative Adviser, Visualiser and Human Centred Designer, I empower organisations to express complex ideas through clear and engaging communications.
With 25+ years experience gained across global markets, I partner and collaborate closely with senior leadership to pioneer next generation models of Design Services through driving innovative, human centred design.
Overview
34
34
years of professional experience
Work History
BCG Senior Visualiser Videographer
BCG
10.2015 - 01.2023
- A cross hire from design management background to a new digital design transformation role at BCG, leveraging extensive expertise in digital technology visuals and videography
- Pioneered a new era of thought partnering with case teams
- Built the next gen model for Design Services collaborative, innovative and human centred design
Founder of MPC A Digital Media Agency
MPC
12.2012 - 01.2015
- Founder/Director of video and visualisation company, servicing PwC as a main client
- As Director I hired and managed a team of 5 animators, leveraging innovative cloud based solutions to manage my workflow and direct reports remotely
- Provide creative services; writing, directing and producing for brands and agencies including Ogilvy & Mather and Little Giants.
Senior Digital Creative
The CX Agency
04.2010 - 11.2012
- Responsible for The CX agency’s Creative digital design across a wide range of media
- Directing teams for Digital, UX, APP design, TVC’s, Video
- Organising briefs, concept development and direction
- Major accounts: Westpac, News Ltd, EB Games, Austar.
Senior Digital Art Director
EURO RSCG Worldwide
01.2004 - 03.2010
- Responsible for EURO’s Australian Creative across a wide range of clients
- Major accounts: Sony, Volvo Cars, Jaguar, Westpac, Bankers Trust, Reckitt Benckiser, Optus communications, Integral Energy, Ryobi, DELL, 3M
- Managing a studio team of around five people to create digital solutions.
Senior Art Director
M&C Saatchi
01.2003 - 12.2003
- Concept development, creative execution, directing studio teams Acquisition and retention campaigns
- Major accounts: ANZ, Optus, NRMA.
Senior Art Director
Leo Burnett
03.2002 - 01.2003
- Creating and directing acquisition and retention campaigns, product development
- Major accounts: Subaru, Canon, Arnott’s Tim Tams, Heineken, Liptons, Streets Ice Cream, Omo.
Senior Art Director
Batey Kazoo
10.2001 - 03.2002
- Creative and project management for mainstream campaigns Major accounts: OPSM, Peugeot Cars
- UKTV, National Geographic, Ansett Worldwide.
Senior Art Director
Integrated Options
03.1999 - 10.2001
- Creative and project management for the leading agency of integrated campaigns
- Major accounts: Westpac, Westpac Private Bank, Coca-Cola, Paul’s, Optus, Selley’s.
Creative Director Asia Pacific
The Marketing Store Worldwide
03.1994 - 03.1999
- Responsible for the Creative output managing a team of 15 people
- Major accounts: Mc Donalds, Kellogg’s, Arnott’s, Westpac, Smirnoff, AMLC.
Senior Art Director
Graphia International
03.1991 - 12.1991
- Major accounts: Commercial Real Estate, First Pacific Bank, HKSB, YMCA.
Art Director
ICA Advertising
01.1989 - 12.1990
- Major accounts: BP, London Stock Exchange.
Education
B.A (Hons) Degree Graphic Design -
University of Brighton
01.1988
Diploma Art & Design -
Epsom College of Art & Design
01.1985
Accomplishments
Awards for Creative Design
- 2012 MIDAS International Silver Westpac Conversations TVC.
- 2009 D&AD Silver nomination mobile marketing Quantum Code
- 2009 Cannes Lions Finalist Promo Lions Quantum Code
- 2009 AIMA Best use of Social Media Quantum Code
- 2009 AIMA Best word of mouth peer to peer or viral Quantum Code
- 2009 Global Mobile Marketing Awards Best Social Media Quantum Code
- 2009 Global Mobile Marketing Awards Best Multi Mobile channel promo
- 2009 Digital Media Awards Asia Silver Best Mobile Quantum Code
- 2009 Digital Media Awards Asia Silver Best Viral Interactive Quantum Code
- 2009 APMA Best Digital Interactive Campaign Quantum Code
- 2009 APMA Best Sponsorship or Tie In Campaign Quantum Code
- 2009 APMA Best Integrated Communications Campaign Quantum Code 2009 Adfest Silver, Cyber Lotus Quantum Code
- 2009 Caples Bronze Integral Energy Wind Power
- 2008 Cannes Lions Finalist Promo Lions Volvo Test Drive Datin
- 2008 Caples Bronze Ambient Sony Tropfest
- 2008 Caples Bronze Microsite Integral Energy Hungry 2008 ADMA Awards Silver Mobile Marketing Sony Tropfest
- 2008 Award Awards Finalist Other Media Volvo Test Drive Dating
- 2008 ADMA Optus Regatta best 3 Dimensional mailpack
- 2007 APMA Awards Bronze Best Tie-In Sony Da Vinci Code
- 2007 APMA Awards Bronze Best Leveraging Sony Da Vinci Code
- 2005 APMA best activity generating Lipton Ice Tea
- 2004 APMA Account specific Lipton’s Wurlitzer
- 2002 Gold at World PRO awards (worldwide) 2002 Optus LSM Kit
Testament
I found the work we did some of the most satisfying I’ve done in my time at BCG. There’s just something really powerful about linking the ‘intellectual’ work we do with large, compelling visuals in the way we did together.
- Edzard Wesselink, Partner - BCG
Quote2
You’ve always struck me as a stand-out in the BCG family as someone who can look at problems a different way, and thus help craft solutions that speak to a wider audience.
- Phillip Benedetti, Managing Director & Senior Partner - BCG
Quote3
We’ve been grateful for your contribution on a number of projects that have really brought to life the work that we’ve been doing – in particular the vast array of potential futures.
- Philip Hirschhorn, Managing Director & Senior Partner - BCG
Timeline
BCG Senior Visualiser Videographer
BCG
10.2015 - 01.2023
Founder of MPC A Digital Media Agency
MPC
12.2012 - 01.2015
Senior Digital Creative
The CX Agency
04.2010 - 11.2012
Senior Digital Art Director
EURO RSCG Worldwide
01.2004 - 03.2010
Senior Art Director
M&C Saatchi
01.2003 - 12.2003
Senior Art Director
Leo Burnett
03.2002 - 01.2003
Senior Art Director
Batey Kazoo
10.2001 - 03.2002
Senior Art Director
Integrated Options
03.1999 - 10.2001
Creative Director Asia Pacific
The Marketing Store Worldwide
03.1994 - 03.1999
Senior Art Director
Graphia International
03.1991 - 12.1991
Art Director
ICA Advertising
01.1989 - 12.1990
B.A (Hons) Degree Graphic Design -
University of Brighton
Diploma Art & Design -
Epsom College of Art & Design
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