Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Nikki Zhang

Hurstville,NSW

Summary

Proven New Media Manager with a track record of boosting follower engagement and online presence for ChuangTeZhe (Xiaan) Outdoor Products Co., LTD. through expert social media marketing and community engagement. Excelled in campaign implementation and video editing, achieving significant online advertising milestones. Skilled in fostering internal communications and driving results with innovative content strategies.

Overview

3
3
years of professional experience

Work History

New Media Manager

ChuangTeZhe (Xiaan)Outdoor Products Co.,LTD.
02.2023 - 07.2023

1. Responsible for the daily operation and promotion of mobile internet self-media platforms (WeChat, Weibo, Xiaohongshu, Douyin, etc.);
2. Independently operate the WeChat public account and other self-media platforms, planning and providing high-quality, highly shareable content for followers;
3. Plan and execute daily activities and maintenance of new media marketing on platforms like WeChat, sending various new media content according to the project;
4. Increase the number of followers, enhance engagement, and interact with followers in a timely manner.

Marketing Assistant(internship)

New Oriental Education & Technology Group
05.2020 - 09.2020
  • Responsible for campus recruitment, regularly organizing lectures and other promotional activities.
  • Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
  • Updated spreadsheets with statistical, financial and non-financial information.

Education

Master of Arts - PR & Advertisement

University of New South Wales
Sydney, NSW
10.2025

Bachelor of Science - Biotechnology

Northwest A&F University
China
07.2022

Skills

  • Community Engagement
  • Social Media Marketing
  • Internal Communications
  • Campaign Implementation
  • Video Editing
  • Online Advertising

Languages

Chinese (Mandarin)
Native or Bilingual
English
Professional Working

Timeline

New Media Manager

ChuangTeZhe (Xiaan)Outdoor Products Co.,LTD.
02.2023 - 07.2023

Marketing Assistant(internship)

New Oriental Education & Technology Group
05.2020 - 09.2020

Master of Arts - PR & Advertisement

University of New South Wales

Bachelor of Science - Biotechnology

Northwest A&F University
Nikki Zhang