Proven New Media Manager with a track record of boosting follower engagement and online presence for ChuangTeZhe (Xiaan) Outdoor Products Co., LTD. through expert social media marketing and community engagement. Excelled in campaign implementation and video editing, achieving significant online advertising milestones. Skilled in fostering internal communications and driving results with innovative content strategies.
1. Responsible for the daily operation and promotion of mobile internet self-media platforms (WeChat, Weibo, Xiaohongshu, Douyin, etc.);
2. Independently operate the WeChat public account and other self-media platforms, planning and providing high-quality, highly shareable content for followers;
3. Plan and execute daily activities and maintenance of new media marketing on platforms like WeChat, sending various new media content according to the project;
4. Increase the number of followers, enhance engagement, and interact with followers in a timely manner.