Pambayi John Kapenzi
Perth,WA
Summary
Dynamic Marketing Director with a proven track record at John Carmen Investments, excelling in strategic planning and digital marketing. Cultivated industry relationships and developed impactful marketing campaigns, enhancing brand visibility and driving lead generation. Expert in project management, leveraging creative content to align with business objectives and maximize ROI.
Overview
7
7
years of professional experience
Work History
Marketing Director
John Carmen Investments
Harare
01.2025 - Current
- Built strong relationships with industry professionals and influencers.
- Developed comprehensive marketing plans in alignment with overall business goals and objectives.
- Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
- Directed trade show participation, maximizing exposure for company products and services.
- Managed annual marketing budget, ensuring cost-effective allocation of resources for maximum impact.
Marketing Team Leader
Digital Arabia
Dubai
09.2022 - 12.2025
- Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Collaborated with senior sales, engineering and other business development executives to create best practices marketing initiatives and media positioning for vertical markets.
Advertising Manager
Cipro Group of Companies
Cyprus
08.2018 - 05.2022
- Boosted brand awareness by creating and executing innovative marketing campaigns.
- Oversaw budget allocation across various campaign components, ensuring maximum return on investment without overspending.
- Conducted market research to inform data-driven decision-making in the development of targeted ad campaigns.
- Developed contests and sweepstakes rules, contracts and revenue-generating strategies.
- Developed advertising strategies for improved product visibility and increased sales.
- Collaborated with sales teams to align advertising efforts with overall business objectives.
Education
Bachelor Of Public Relations And Advertising - Advertising
Cyprus International University
Cyprus 02.2016
Skills
- Networking
- Digital marketing
- Strategic planning
- Project planning
- Project management
- Content creation
- Sales expertise
- Marketing campaign development
Languages
English
Native or Bilingual
Timeline
Marketing Director
John Carmen Investments
01.2025 - Current
Marketing Team Leader
Digital Arabia
09.2022 - 12.2025
Advertising Manager
Cipro Group of Companies
08.2018 - 05.2022
Bachelor Of Public Relations And Advertising - Advertising
Cyprus International University