Summary
Overview
Work History
Education
Skills
Hobbies and Interests
References
Timeline
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Paul O'Connell

Paul O'Connell

Sydney,NSW

Summary

I have a Master of Science (MSc) in Marketing from Technological University Dublin and a Bachelor of Arts in Sociology and Geography from University College Dublin. I am currently working as a Sales Development Representative at Zembl, one of Australia's leading energy brokers. At Zembl, I have consistently shown skills in promoting products and boosting revenue by connecting with customers and effectively communicating sales recommendations.

Overview

4
4
years of professional experience

Work History

Sales Development Representative

Zembl
Sydney, NSW
09.2023 - Current

Tasks/Responsibilities

  • Maintain communication with account executives to facilitate development of sales opportunities.
  • Convert warm, inbound sales leads into active clients.
  • Build rapport and form positive relationships with SME clients.
  • Previously regenerated business for Zembl through outbound cold calls and emails.
  • Pipeline management by organising and prioritising leads, tracking interactions, and maintaining accurate records in the CRM system.

Sales Development Representative

The Tax Institute
Sydney
06.2023 - 09.2024

Achievements

  • Worked as part of a sales team that took in +$100k for an event.
  • Exceeded sales target by 20% by maintaining advanced product and services knowledge and quickly assessing customer needs.

Tasks/Responsibilities

  • Identified prospective customers performing an average of 60 cold calls per day.
  • Retained and ensured proper handling and care of +200 existing client accounts.
  • Assessed customers' needs and recommended explanation of services to them.
  • Reported to sales management on sales made and the marketability of goods and services.

Brand Manager (Healthcare)

Valeo Foods
Dublin, Ireland
10.2021 - 10.2022

Achievements

  • Developed and managed a marketing budget of over €400k.
  • Managed day-to-day relationship with partner brand stakeholders, exceeding a sales target of 21% on these brands in the 12 months.

Tasks/Responsibilities

  • Collaborated with external agencies in the execution of PR campaigns, media plans and creative direction.
  • Oversaw trade activation plans, including PCS development, pricing and coordinating merchandising.
  • Compiled list of prospective client businesses using directories and other sources.
  • Prepared and maintained sales reports and submitted records of business expenses which occurred.
  • Planned, represented and sold brand products at external trade events.

Brand Manager

Wholefoods Wholesale
Dublin, Ireland
07.2020 - 10.2021

Achievements

  • Managed integrated marketing campaigns across multiple channels and stakeholders resulting in a 20% increase in sales within my portfolio of brands during my time.

Tasks/Responsibilities

  • Managed day-to-day relationship with 12 partner brand stakeholders.
  • Monitored customers' changing needs and competitor activity and reported these developments to sales management.
  • Followed up with clients to ensure satisfaction with goods and services purchased, and resolved any problems that arose.

Education

MSc Marketing -

Dublin Institute of Technology
09.2017

Bachelor of Arts -

University College Dublin
09.2016

Professional Diploma in Search Marketing -

Digital Marketing Institute

Skills

  • Cold-Calling
  • Customer Relationship Building
  • CRM Tracking
  • Upselling
  • Driven
  • Sales Team Collaboration

Hobbies and Interests

  • Sport - Team sport has always been an interest of mine. I have a love for rugby and football, however, I have always been much better at watching than playing.
  • Travel - I love meeting new people and to experience new culture and food. In these last few months of travelling, I have worked numerous different jobs, with people from all different backgrounds, which I believe will benefit me working in a team environment in the future.

References

References available upon request.

Timeline

Sales Development Representative

Zembl
09.2023 - Current

Sales Development Representative

The Tax Institute
06.2023 - 09.2024

Brand Manager (Healthcare)

Valeo Foods
10.2021 - 10.2022

Brand Manager

Wholefoods Wholesale
07.2020 - 10.2021

MSc Marketing -

Dublin Institute of Technology

Bachelor of Arts -

University College Dublin

Professional Diploma in Search Marketing -

Digital Marketing Institute
Paul O'Connell