Summary
Overview
Work History
Education
Skills
Timeline
Generic

PENELOPE MELICK

Sydney

Summary

Sydney-based stylist and creative director, currently completing a Bachelor of Design. I'm the co-founder of Killdeers Magazine, where I lead creative direction across editorials, events, and branded campaigns — from concept to styling execution.

I have a lot to offer, and just as much I want to learn. I'm instinct-driven, curious, and always evolving. While confident in my creative vision, I know that collaboration is key, great ideas grow through listening and teamwork.

With a sharp eye for detail, a love for storytelling, and a deep passion for fashion, I’m committed to building bold, refined visual worlds and to growing into a leading creative voice in Australia's fashion landscape.

Overview

6
6
years of professional experience

Work History

Design Assistant

Byfreer
01.2025 - 09.2025
  • Assisted in creating design layouts and presentations for client projects.
  • Collaborated with design team to develop innovative concepts and visual solutions.
  • Conducted research on design trends and competitor strategies to inform project direction.
  • Managed project timelines, ensuring timely delivery of design assets and materials.
  • Contributed to brainstorming sessions, generating ideas that enhanced project creativity.
  • Utilised graphic design software to produce high-quality visuals for marketing campaigns.

Creative Director and Editor-in-Chief

Killeders Magazine
01.2022 - Current
  • Lead the creative vision for an independent youth culture magazine exploring fashion, art, music, and more.
  • Directed and styled original editorial shoots, often working with photographers, designers, and artists to bring concepts to life.
  • Oversaw production across digital and print, from layout to social strategy.
  • Managed operations, budgets, and team communication across issues and events.
  • Organised branded events and launches, curating the creative experience from start to finish.
  • Gained practical skills in shoot planning, set styling, garment handling, and on set support.

Florist

Bouquet Boutique
05.2024 - 11.2024
  • Design floral arrangements with strong attention to colour, texture, and composition, enhancing visual skills.
  • Maintain shop presentation and manage daily operations in a fast-paced creative environment.
  • Developed patience, precision, and an eye for detail; all key qualities I bring to fashion styling and production.
  • Managed inventory of flowers and supplies, maintaining optimal stock levels for operations.

Café all-rounder

Bendooley Estate Larder
11.2022 - 02.2024
  • Delivered high-quality customer service in both retail and hospitality settings, ensuring a positive experience for all customers.
  • Served food and beverages, maintaining excellent presentation and adhering to hygiene and safety standards.
  • Assisted customers in selecting products, providing knowledgeable recommendations from the store’s range.
  • Managed a variety of tasks simultaneously, including order taking, product restocking, and maintaining a clean and organized work environment.
  • Used POS system and software.

Retail Assistant

Bowral Pure Chocolates
02.2020 - 10.2022
  • Delivered personalised customer service, assisting guests in selecting gifts and products while creating a warm, luxury shopping experience.
  • Maintained high standards of visual merchandising, styling displays to highlight seasonal collections and enhance product appeal.
  • Handled all POS operations, including sales processing, gift-wrapping, and inventory management, ensuring smooth daily operations.
  • Proactively restocked and refreshed product displays to keep the store presentation polished, inviting, and aligned with brand aesthetics.
  • Worked closely with a small team to manage a fast-paced retail environment, balancing customer service with store upkeep and creative visual updates.

Education

Bachelor of Design - Creative Direction & Styling

Whitehouse Institute of Design
09.2025

Higher School Certificate - undefined

Chevalier College
01.2021

Skills

  • Creative team leadership
  • Strategic thinking
  • Concept development
  • Visual storytelling
  • Deadline oriented
  • Graphic Design

Timeline

Design Assistant

Byfreer
01.2025 - 09.2025

Florist

Bouquet Boutique
05.2024 - 11.2024

Café all-rounder

Bendooley Estate Larder
11.2022 - 02.2024

Creative Director and Editor-in-Chief

Killeders Magazine
01.2022 - Current

Retail Assistant

Bowral Pure Chocolates
02.2020 - 10.2022

Higher School Certificate - undefined

Chevalier College

Bachelor of Design - Creative Direction & Styling

Whitehouse Institute of Design

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