Summary
Overview
Work History
Education
Skills
Accomplishments
hobbies
Websites
Timeline
Hi, I’m

Peta Webb

Werribee,VIC
Peta Webb

Summary

Versatile creative writer creating wide-ranging styles and types of content.

Intelligent professional with expertise in translating project goals to produce on-target work.

Highly adaptable when ascertaining, comprehending and following project requirements as well as various style guidelines.

Hardworking and reliable with a strong skillset in reviewing and editing copy to suit customer's ideal client profiles.

Motivated professional with a team mentality.

Added value to any organisation in need of great collaboration, interpersonal and multitasking abilities.

Driven and talented editor with five years experience collaborating with others to produce published novels and children's books.

Expert at correcting sentence structure, grammar, spelling and punctuation by rewriting, editing and proofreading.

Clear communicator gives constructive feedback and specific suggestions to improve author's chances of being picked up for publication.

Overview

5
years of professional experience

Work History

StudioHawk
Melbourne, VIC

SEO Content Writer
11.2023 - Current

Job overview

  • Created SEO-friendly content for websites and blogs, optimizing titles, descriptions, and keywords.
  • Researched and wrote compelling copy that increased organic search engine traffic.
  • Monitored keyword performance and adjusted content accordingly to maximize rankings in SERPs.
  • Edited existing web pages to ensure accuracy and optimize content for SEO purposes.
  • Ensured all content adhered to best practices for SEO optimization including meta tags and headers.
  • Identified potential opportunities for guest blogging or article placement on external sites and publications.

Self- P. Webb Ghostwriting and Editing Services Pty Ltd
Werribee, Victoria

Editor and Ghostwriter
10.2022 - Current

Job overview

  • Managed multiple writing and editing assignments in dynamic environment within stated timelines.
  • Edited and proofread social media and blog posts.
  • Provided editing, fact-checking and proofreading for various articles.
  • Determined clearest and most logical way to present information and instructions for greatest reader comprehension.
  • Confirmed documents conform to client-specific style, tone and document layout standards.
  • Worked with outside authors to update existing print products and develop new products.
  • Read, evaluated and edited manuscripts or other materials submitted for publication.
  • Prepared, rewrote and edited copy to improve readability.
  • Planned contents according to publication's style, editorial policy and publishing requirements.
  • Conferred with authors regarding changes in content, style or publication.
  • Proofed copy to detect and correct errors in spelling, punctuation and syntax.
  • Uploaded digital images for editing, archiving and electronic transmission.
  • Verified facts, dates and statistics using standard reference sources.
  • Met with artists and authors to discuss projects and resolve problems.
  • Wrote stories, articles or newsletters for publication.
  • Consulted with management and editorial staff regarding placement and story development.
  • Negotiated contracts, royalties and payments for authors or freelancers.
  • Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
  • Organised and tracked multiple projects to meet tight deadlines.
  • Used strong grammar and research skills to craft well-written, mistake-free copy.
  • Performed in-depth research into topics to write clear and accurate copy.
  • Researched and wrote informative and accurate articles for various publications.
  • Incorporated feedback from editors and subject matter experts into writing material.
  • Consulted with business owners to clarify content needs when creating final draft documents.
  • Collaborated closely with individuals to ghostwrite articles on various topics.
  • Collaborated with other writers on specific art and multi-media projects.
  • Attended book launches, signings and readings to promote works and grow audience interest.

Australian Unity
Melbourne, Victoria

Accounts Payable Officer
02.2021 - Current

Job overview

  • Followed company's strict rules and procedures to maintain data integrity and confidentiality.
  • Reconciled monthly statements and transactions to keep records accurate and current.
  • Handled high-volume invoice processing with minimal supervision.
  • Coded invoices and other records to maintain organised and accurate records.
  • Verified vendor accounts by reconciling monthly statements and related transactions.
  • Problem-solved accounts payable questions on behalf of internal team members, management and vendors.
  • Assessed data and information to check entries, calculations and billing codes for accuracy.
  • Interfaced and responded to inquiries to correct accounts payable discrepancies.
  • Created user documentation for various materials and developed how-to guides and instruction manuals.
  • Developed and maintained platform-specific documentation, comprising operations manuals, engagement model documentation and training material or collateral.

Shot of Copy-Freelance
Melbourne, VIC

Copy Coach
06.2023 - 10.2024

Job overview

  • Established professional relationships with team members and other coaches.
  • Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
  • Delivered high-quality, insightful, informative and entertaining written content while meeting tight deadlines.
  • Brainstormed, researched and contributed content ideas that appealed to target audience.
  • Completed time-sensitive writing assigned on short notice and consistently met deadlines.
  • Edited and proofread content to verify proper grammar, quality and consistency with AP style.
  • Worked closely with writing team and senior creative staff to achieve shared vision.
  • Validated accuracy of information, data and references in written content.
  • Revised written output to satisfy needs of clients, directors or publishers.
  • Provided timely information and work output to supervisors and team members.
  • Edited or rewrote written collateral and submitted for approval by supervisor or editor.
  • Managed multiple writing and editing assignments in dynamic environment within stated timelines.
  • Edited and proofread social media and blog posts.
  • Provided editing, fact-checking and proofreading for various articles.
  • Determined clearest and most logical way to present information and instructions for greatest reader comprehension.
  • Prepared, rewrote and edited copy to improve readability.
  • Proofread copy to detect and correct errors in spelling, punctuation and syntax.
  • Created individualized plans and monitored progress of athletes towards set objectives.
  • Created SEO-friendly content for websites and blogs, optimizing titles, descriptions, and keywords.
  • Researched and wrote compelling copy that increased organic search engine traffic.

Crysalis Media- Self
Werribee, Victoria

Editor and Ghostwriter
02.2020 - 10.2022

Job overview

  • Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
  • Performed in-depth research into topics to write clear and accurate copy.
  • Used strong grammar and research skills to craft well-written, mistake-free copy.
  • Followed detailed guidance for how to structure, write and research articles.
  • Adjusted tone and content to reach wide range of audiences.
  • Incorporated feedback from editors and subject matter experts into writing material.
  • Attended team meetings to discuss projects, brainstorm ideas and put forward solutions to issues.
  • Consulted with business owners to clarify content needs when creating final draft documents.
  • Updated instruction booklets and publications.
  • Delivered complex communications, driving implementations and other high visibility growth projects.
  • Revised written output to satisfy needs of clients, directors or publishers.
  • Conducted background research to add depth to scenes, history and characters.
  • Presented ideas and storyboards to clients.
  • Planned writing project stages and outlines and organised output to improve workflow.
  • Wrote fiction prose, short stories, personal essays or descriptive analyses.
  • Wrote using client's personal verbiage and reading level, creating more appealing messages.
  • Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
  • Organised and tracked multiple projects to meet tight deadlines.
  • Collaborated closely with individuals to ghostwrite articles on various topics.
  • Collaborated with editors to improve ideas and presentation.
  • Adhered to specific narrative, grammatical and structural styles for different pieces.
  • Collaborated with other writers on specific art and multi-media projects.
  • Attended book launches, signings and readings to promote works and grow audience interest.

Shawline Publishing
Werribee, Victoria

Editor
02.2020 - 08.2021

Job overview

  • Managed multiple writing and editing assignments in dynamic environment within stated timelines.
  • Provided editing, fact-checking and proofreading for various manuscripts.
  • Determined clearest and most logical way to present information and instructions for greatest reader comprehension.
  • Conducted phone and email interviews to elicit advice-driven information.
  • Confirmed documents conform to client-specific style, tone and document layout standards.
  • Worked with outside authors to update existing print products and develop new products.
  • Recommended enhancements to manuscripts for optimum readership.
  • Read, evaluated and edited manuscripts or other materials submitted for publication.
  • Prepared, rewrote and edited copy to improve readability.
  • Proofread copy to detect and correct errors in spelling, punctuation and syntax.
  • Verified facts, dates and statistics using standard reference sources.
  • Read, evaluated and edited manuscripts or other materials submitted for publication.

Education

Australian School of Copywriting
Melbourne, VIC

Certificate I from Get Paid To Write-Copywriting
11.2022

University Overview

Australian School Of Copywriting
Melbourne, VIC

Certificate from Guest/Client Experience
11.2022

University Overview

  • Coursework completion allowed me the chance to apply for, and gain an internship with the agency I was assigned to within the experience. This has led to opportunities for paid work and continued on the job education and support.

TAFE NSW
Sydney, NSW

TESOL Certificate from English As A Second Language
07.2021

University Overview

TalentMed
Sydney, NSW

Certificate I from Medical Terminology
06.2020

University Overview

Open Universities
Sydney, NSW

Diploma of Professional Writing For Children from Creative Writing
09.2011

University Overview

Open Universities
Sydney, NSW

Graduate Certificate from Certificate Professional Editing And Proofreading
01.2011

University Overview

Career Academy
Sydney

Certificate IV from Accounting Technician Pathway For Bookkeepers

University Overview

Skills

  • Articulate Communication Skills
  • Verbal and Written Communication
  • Team Collaboration
  • Product Research
  • Consistent Brand Messaging
  • Social Media Campaigns
  • Promotional Marketing and Advertising
  • Deadline Adherence
  • Copywriting, Editing, and Review
  • Proofreading
  • Excellent Interpersonal Communications
  • Copywriting
  • Team Contribution
  • Copyediting
  • Brand Messaging
  • [Product or Service] Expertise
  • Invoice Processing
  • Analytical Reasoning
  • Confidential Document Control
  • Accounts Payable
  • A/P and A/R
  • General Ledger Maintenance
  • Financial Recordkeeping
  • Data Analysis and Research
  • Enterprise Resource Planning Software
  • Vendor Management
  • Spreadsheet Tracking
  • Account Reconciliation
  • Advanced Computer Skills
  • Superior Attention to Detail
  • Accounts Receivable
  • Full-Cycle Accounting
  • Bank Statement Reconciliation
  • Creative Collaboration
  • Creative Writing
  • Marketing Support
  • Website Copy
  • Document Editing
  • Idea Brainstorming
  • Editing
  • Content Development
  • Print Media
  • Fact-Checking
  • Research
  • Technical Documentation
  • Social Media
  • Content Creation
  • SEO Principles
  • Project Management

Accomplishments

Accomplishments
  • Consistently maintained high customer satisfaction ratings.
  • Negotiated with vendors, recouping $12mil in credit notes.
  • Promoted to Intercompany Group Accountant, reconciling and bringing accounts back into the black nationally, and taking the role on globally within two years, mainitaining the ledger's integrity in both payables and receivables, allowing the company to outsource the role within it's given timeframe.
  • Spent time establishing relationships with undecided clients, to ensure they received the best possible outcome for their projects, whether it was a novel, self-help book or children's book for publication.

hobbies

hobbies
  • Creative writing- YA fantasy
  • Crochet- learning to develop my own patterns

Websites

Timeline

SEO Content Writer
StudioHawk
11.2023 - Current
Copy Coach
Shot of Copy-Freelance
06.2023 - 10.2024
Editor and Ghostwriter
Self- P. Webb Ghostwriting and Editing Services Pty Ltd
10.2022 - Current
Accounts Payable Officer
Australian Unity
02.2021 - Current
Editor and Ghostwriter
Crysalis Media- Self
02.2020 - 10.2022
Editor
Shawline Publishing
02.2020 - 08.2021
Australian School of Copywriting
Certificate I from Get Paid To Write-Copywriting
Australian School Of Copywriting
Certificate from Guest/Client Experience
TAFE NSW
TESOL Certificate from English As A Second Language
TalentMed
Certificate I from Medical Terminology
Open Universities
Diploma of Professional Writing For Children from Creative Writing
Open Universities
Graduate Certificate from Certificate Professional Editing And Proofreading
Career Academy
Certificate IV from Accounting Technician Pathway For Bookkeepers

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Peta Webb