Summary
Overview
Work History
Education
Skills
Timeline
Generic

Peter Peck

Alexander Heights,WA

Summary

Results-driven CEO with extensive experience in strategic planning and regulatory compliance. Successfully led initiatives that improved organisational visibility and fostered collaboration between industrial advocacy and community interests.

Overview

29
29
years of professional experience

Work History

CEO

Liquor Stores Association of Western Australia
West Perth, WA
07.2016 - Current
  • Led strategic initiatives to enhance the associations profile and promoted best practice.
  • Collaborated with stakeholders and Governments to develop policies for responsible alcohol service and consumption while ensuring maintaining a strong focus on harm minimisation.
  • Oversaw education of retailers regulatory compliance to ensure adherence to the Liquor control act 1988.
  • Managed budget allocations for various programs and operational needs.
  • Advocated for member interests in legislative discussions and community forums.
  • Campaigned to raise awareness of the association's mission and goals.
  • Managed employees at all levels within the organisation.
  • Developed and implemented strategic business plans to increase the associations relevance and profitability.
  • Analysed market trends, government regulation and customer data to assist in the decision-making processes.
  • Cultivated relationships with Federal and State Government as well as external organisations to build partnerships that benefited the both parties and the community.
  • Represented the organisation at conferences, events, and networking activities as needed.
  • Established policies and procedures that promoted an ethical and inclusive work environment.
  • Overseen the daily operations of the organisation and ensured compliance with legislation and regulations.

Senior Communications Specialist

Department of Sport and Recreation
Leedervile, WA
03.2014 - 06.2016
  • Developed communication strategies for community engagement initiatives.
  • Created promotional materials for events and programs within the department.
  • Trained staff on effective communication practices and tools.
  • Managed budgets related to projects or campaigns within established parameters.
  • Coordinated content creation for both digital and traditional media platforms.
  • Used knowledge of marketing and communications to create emotional bonds with consumers and clients.
  • Utilised digital and computer software to upload, post or edit online content.

Senior Communications Specialist

Perth Stadium Department of Sport and Recreation
Burswood, WA
04.2013 - 03.2014
  • Formulated communication strategies to enhance community engagement initiatives.
  • Designed promotional materials for departmental events and programs.
  • Coordinated content creation across digital and traditional media platforms.
  • Collaborated with internal teams, including marketing, public relations, product development, and legal departments.

Senior Media Advisor

Office of State Security and Emergency coordination, Department of the Premier and Cabinet
02.2013 - 04.2013
  • Developed communication strategies for emergency access to cellular telephone networks.
  • oversaw the relocation of the centre to new secure premises.
  • other non specified duties.

Senior Media Advisor

Department of the Premier and Cabinet
West Perth, WA
10.2008 - 02.2013
  • Coordinated cross-functional teams to streamline project execution and communication.
  • Facilitated meetings, capturing key insights and action items for follow-up.
  • Managed media relations to enhance public awareness.
  • Produced content for newsletters, social media, and press releases to inform citizens.
  • Oversaw the creation of multimedia resources for training and public education purposes.
  • Facilitated effective communication between different teams in order to foster collaboration across departments.
  • Established protocols for handling confidential information related to decision-making processes in the executive office.

Director

Dateline WA (Broadcast News)
West Perth, WA
06.2002 - 11.2005
  • Dateline served as an outsource provider distributing news to ABC Television, Seven Network, Nine Network Australia, and Network Ten.

Senior Commercial Producer

WIN Television Australia
C/O New 10 Cottonwood Cress Dianella Heights, WA
03.1999 - 05.2002

Senior Commercial Producer

GWN
Karratha, Broome, Kalgoorlie, Western Australia
05.1996 - 03.1999

Education

Audio Engineering And Television Lighting - Broadcast Studies

Perth TAFE Theatre Arts Annex (WAAPA)
West Perth
11-1985

Skills

  • Strategic planning
  • Policy development
  • Regulatory compliance
  • Budget management
  • Stakeholder engagement
  • Community advocacy
  • Project management
  • Communication strategy
  • Relationship building
  • Conflict resolution
  • Negotiation skills
  • Ethical decision making
  • Crisis management
  • Strategic visioning
  • Problem-solving

Timeline

CEO

Liquor Stores Association of Western Australia
07.2016 - Current

Senior Communications Specialist

Department of Sport and Recreation
03.2014 - 06.2016

Senior Communications Specialist

Perth Stadium Department of Sport and Recreation
04.2013 - 03.2014

Senior Media Advisor

Office of State Security and Emergency coordination, Department of the Premier and Cabinet
02.2013 - 04.2013

Senior Media Advisor

Department of the Premier and Cabinet
10.2008 - 02.2013

Director

Dateline WA (Broadcast News)
06.2002 - 11.2005

Senior Commercial Producer

WIN Television Australia
03.1999 - 05.2002

Senior Commercial Producer

GWN
05.1996 - 03.1999

Audio Engineering And Television Lighting - Broadcast Studies

Perth TAFE Theatre Arts Annex (WAAPA)

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Peter Peck