Dedicated Marketing & Operations professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
6
6
years of professional experience
Work History
Deputy General Manager
CoolBoots Media Private
05.2020 - 08.2022
Leading the marketing portfolio for the company across all the channels
Deciding budgets for various channels like Google, Facebook & other affiliates and deciding marketing strategies for the same
Deciding Quarter-wise targets for user acquisition activity and developing a Road map for the same
Working closely with all offline and online Media sources to explore marketing activities.
Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
Collaborated with cross-functional teams to develop innovative solutions.
Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
Participated in planning process to achieve corporate objectives.
Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
Analyzed market trends and competitor activities to create competitive advantages.
Employed best practices and management controls to provide superior service to internal and external customers.
Managed budget implementations, employee evaluations, and contract details.
Senior Manager
Digismart Digital Media Pvt. Ltd.
01.2019 - 04.2020
Direct interaction with Clients for day to day campaign status & performance
Bringing in new ideas as per market change for opening up new revenue streams by suggesting potential product changes
Working on different modules like Google AdWords, FAN, SDK integration, CPI, CPL, CPS to generate maximum Revenue
Active involvement in generating new prospects for sales team through competition mapping
Brainstormed and developed sales strategies to achieve short and long term sales revenue objectives.
Carried out and developed social media, e-blast and public relations campaigns.
Deputy Manager of Operations
Databack Media Pvt. Ltd.
10.2016 - 12.2018
Introduced new methods, practices, and systems to reduce turnaround time.
Negotiated price and service with vendors to decrease expenses and increase profit.
Developed systems and procedures to improve operational quality and team efficiency.
Managed inventory and supply chain operations to achieve timely and accurate delivery of goods and services.
Developed and maintained relationships with external vendors and suppliers.
Negotiated contracts with vendors and suppliers to obtain best pricing and terms.
Increased profit by streamlining operations.
Analyzed and reported on key performance metrics to senior management.
Business Head - International Strategic Alliances and Business Development at CoolBoots Media Pvt LtdBusiness Head - International Strategic Alliances and Business Development at CoolBoots Media Pvt Ltd