RHEA SHARMA
SYDNEY,NSW
Summary
As a seasoned professional with over six years of experience in the fashion retail industry, I've honed my skills in trend analysis, product development and product innovation. Passionate about staying ahead of industry trends and delivering impactful solutions that resonate with consumers.
Overview
10
10
years of professional experience
Work History
Junior Designer- Women's Intimates
Hanes Brands
Sydney
03.2023 - Current
- Assist in the design and development of intimates from concept to completion.
- Organize fabric swatches, trim samples and color palettes in preparation for presentations.
- Assist in creating technical drawings, CADs & tech packs for production.
- Collaborate with cross-functional teams to ensure designs meet brand standards and market trends
- Assist with fittings during the development stage of projects to evaluate fit and styling details.
- Manage day-to-day correspondence with factories, addressing relevant queries.
- Assist with the selection of models for brand shoots.
- Maintain and organize library of reference materials including fabrics & trims.
Fashion Designer- Menswear
TheLifestyleCo
Sydney
10.2022 - 02.2023
- Engage in thorough trend research & analysis to anticipate upcoming trends, fabrications & color schemes aligned with the brand's aesthetic
- Design print artworks for intimates, overseeing the lab dips process & managing print strike off requests
- Provide input on fabric choices, colors, textures, and other design elements for each collection.
- Formulate comprehensive technical specifications for production
- Manage day-to-day correspondence with factories, addressing relevant queries and ensuring critical timelines are met
- Gathering qualitative feedback from customers through consistent team communication, identifying missed opportunities.
Fashion Designer- Womenswear
BlackMilk Clothing
Brisbane
08.2021 - 09.2022
- Engage in extensive research to generate creative ideas and contribute design insights for each collection under the direction of the Creative Director
- Curate mood boards & conduct trend forecasting to shape the direction of upcoming collections
- Assume full ownership of the development process, overseeing sample fittings and delivering comprehensive fit feedback
- Produce high-quality CADs and technical drawings to facilitate the design process
- Collaborate closely with the Product Development team to ensure seamless delivery of designs in line with the critical path timeline.
- Achieved 100% sell-through rates for several collections, demonstrating strong market appeal and effective design strategy.
Assistant Designer- Womenswear
C&A
India/Germany
01.2017 - 01.2019
- Split my time between India & Dusseldorf, Germany collaborating with Sourcing & Design teams.
- Assist in creating designs for seasonal collections for dresses & blouses, researching trends and fabrics to inform design decisions.
- Assist in creating technical drawings, CADs & tech packs for production
- Collaborate with cross-functional teams to ensure designs meet brand standards and market trends
- Assist with fittings and delivering comprehensive fit feedback
- Examine product samples, adjusting designs to achieve desired results.
- Directly liaise with factories to oversee and manage all correspondence.
- Attend design & trade shows to gain insight into industry trends.
Fashion Designer- Womenswear
Texport Industries
India
01.2015 - 01.2017
- Develop seasonal collections for womenswear based on insights from market research on emerging trends.
- Developed sketches of garments, selecting fabrics, colors and trims.
- Review technical specifications for fabric, fit, proportion and detailing to ensure product quality standards are met.
- Organize fabric swatches, trim samples and color palettes in preparation for presentations.
- Collaborate with cross-functional teams to ensure designs meet brand standards and market trends.
- Conduct showroom presentations to showcase products to Buyers.
Education
Bachelor of Design- Fashion Design -
NATIONAL INSTITUTE OF FASHION TECHNOLOGY
05-2015
Skills
- Trend Analysis
- Product Development
- Product Innovation
- Adobe Illustrator
- Adobe Photoshop
- Design Print Artworks
- Technical Sketching
- PLM System
- Microsoft Excel
- Microsoft Powerpoint
References
References available upon request.
Timeline
Junior Designer- Women's Intimates
Hanes Brands
03.2023 - Current
Fashion Designer- Menswear
TheLifestyleCo
10.2022 - 02.2023
Fashion Designer- Womenswear
BlackMilk Clothing
08.2021 - 09.2022
Assistant Designer- Womenswear
C&A
01.2017 - 01.2019
Fashion Designer- Womenswear
Texport Industries
01.2015 - 01.2017
Bachelor of Design- Fashion Design -
NATIONAL INSTITUTE OF FASHION TECHNOLOGY
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