Rhian Petch
Elanora Heights,NSW
Summary
I am a degree qualified TV producer and content manager with a successful track record in TV production, copy and script writing. I have expertise in editorial management as a Digital Content Editor along with twelve years experience in the TV industry as a journalist and senior TV producer. I was a staff member for BBC Television in London and contracted to Network 7 In Sydney as a Specials Producer.
Overview
10
10
years of professional experience
Work History
DIGITAL CONTENT EDITOR
HEALTHY MUMMY
01.2018 - 01.2022
- Managing, overseeing and implementing the company's content strategy
- Writing copy, including health and lifestyle blog articles for AU, UK and US websites
- Managing a team of writers and editing article copy prior to publication
- Constant review of analytics, social media measurement tools and website data to further optimise blog sites.
FOUNDING DIRECTOR
KALANG HOME
Elanora Heights
01.2014 - 01.2018
- As Owner and capital investor of the business I was responsible for set up and general management and business operations
- Wrote and presented Kalang's initial budget and oversaw weekly financials and bookkeeping
- Responsible for customer engagement, writing and implementing Kalang's overall Marketing Strategy, including development of loyalty plan, social media, advertising and EDM's
- Achieved: continual and expanding customer base and profit turn over in four years.
PRODUCER / DIRECTOR
CGTV
01.2012 - 01.2014
- Working to an executive producer, project managed shoots for client Fairfax Media
- Sourced and set up appropriate locations for interviews and liaised with internal and external stakeholders and conducted and produced filmed interviews
- Interpreted complex subject matter in order to script
- Achieved: successful outcome by profiling 16 journalists as part of branding campaign.
SPECIALS PRODUCER
Seven Network
01.2008
- Produced themed 'specials' programs' for three years
- Sole responsibility for content, management and production of 6 hour long specials per series
- Developed subject ideas, wrote scripts and directed talent
- Achieved: Increased audience viewing figures on each special
- My UK Special was the top rated programme in three years.
PRODUCER
SEVEN NETWORK
- Responsible for scripting and producing Australia wide shoots for stories across all segments and presenters
- Producing 'layup' edit of stories using Avid with a working knowledge of Premier pro
- Interpreting research briefs and liaising with all presenters, writing show openers/closers and directing segments.
FOUNDING DIRECTOR
A1 AUDIO
- Sole Administrator for A1 Audio
- Organised and established the business to Pty Ltd company status in 2007
- Responsible for all bookkeeping and financial reporting to the ATO
- Achieved: continued client and profit growth within the business.
PRODUCER/DIRECTOR
Beyond Productions
- Produced, directed and scripted a one hour medical documentary for the Discovery Channel 'Born Against the Odds'
- Interpreted complex medical conditions, and translated into audience friendly language using storytelling techniques
- Researched, sourced contributors from the US and UK
- With a three-man crew, managed a month-long shoot in the US and UK, interviewing medical experts and contributors
- Auditioned and directed actors for filmed creative re-enactments
- Achieved: Successful project with increased ratings for Discovery's Medical Series.
PRODUCER/DIRECTOR
BBC
London, UK
- Responsible for overall projects, both practical management and creative content
- Experience in working with a team to produce insert films for factual programmes
- Script writing, directing shoots, and overseeing edits both domestic and international
- Working with external contributors, departmental heads, talent and crew
- Responsible for managing a team of Assistant Producers/Researchers
- Experience in producing and directing Live Segments for Outside Broadcasts
- Programmes include: Crimewatch UK, Watchdog, Crimewatch Daily, 50 Place to See Before you Die, Chelsea Flower Show.
ASSISTANT PRODUCER
BBC
- Responsible for innovation with ideas for content within established programming
- Responsible for writing scripts, directing shoots, overseeing edits
- Worked across BBC Primetime viewing slots on programmes such as: Weekend Watchdog, Short Change, One Man and his Dog.
RESEARCHER
BBC
- Experience in finding contributors and locations, providing background facts and info
- Providing practical support in the set up of film shoots and location filming
- Experience across a number of BBC 1 factual genres such as: Crimewatch UK, Mysteries, Holiday.
PRODUCTION SECRETARY
BBC
- Supported the production team in all key areas of administration.
Education
Post Graduate Diploma in Journalism -
University of Wales College of Cardiff
06.1992
Joint BA Honours in Media and Business Management (2:1) -
University of Manchester
06.1991
Skills
- TV Producing
- Copywriting
- Editorial Management
- Written Communication
- Verbal Communication
- Brief Writing
- Television Script Writing
- Blog Article Writing
- Website Copywriting
- Storytelling
- Engagement
- Motivation
- Project Management
- Location Shooting
- Team Management
- Budget Management
References
REFERENCES ON REQUEST
Skillsexpertise
- TV Producing, Copywriting & Editorial Management
- Project Management
Timeline
DIGITAL CONTENT EDITOR
HEALTHY MUMMY
01.2018 - 01.2022
FOUNDING DIRECTOR
KALANG HOME
01.2014 - 01.2018
PRODUCER / DIRECTOR
CGTV
01.2012 - 01.2014
SPECIALS PRODUCER
Seven Network
01.2008
PRODUCER
SEVEN NETWORK
FOUNDING DIRECTOR
A1 AUDIO
PRODUCER/DIRECTOR
Beyond Productions
PRODUCER/DIRECTOR
BBC
ASSISTANT PRODUCER
BBC
RESEARCHER
BBC
PRODUCTION SECRETARY
BBC
Post Graduate Diploma in Journalism -
University of Wales College of Cardiff
Joint BA Honours in Media and Business Management (2:1) -
University of Manchester
Similar Profiles
MUZAFALU KAMBUGUMUZAFALU KAMBUGU
Picker Packer at MUMMY DEEN STORESPicker Packer at MUMMY DEEN STORES
Gayitri NandanGayitri Nandan
Customer Service Representative at Yummy Mummy LLCCustomer Service Representative at Yummy Mummy LLC
Erun ObasogieErun Obasogie
Assistant Cook at Mummy Jane Room And Board ResidenceAssistant Cook at Mummy Jane Room And Board Residence