Robert Dannoun

Stramit are one of Australia's leading manufacturers and suppliers of roll formed steel building products and are part of Fletcher Building, which is in the business of building. They also make and distribute products and build the homes and infrastructure. With headquarters in New Zealand, they employ around 20,000 people across the globe. More than 5,500 employees are in Australia.

Key Responsibilities:

• Innovation and product development/enhancements planning
• Collaborated with sales, marketing, and support teams to launch products on time and within budget.
• Coordinated design meetings and decisions with internal departments and teams.
• Analyzed metrics to measure product performance.
• Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
• Improved product functionality with innovative design solutions, resulting in increased sales conversions.
• Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place.
• Prioritized roadmap in order to achieve product goals and metrics.
• Launched successful products by conducting thorough market research and identifying customer needs.
• Established criteria for each milestone within product roadmap as means to measure developmental progress.
• Analyzed competitive landscapes to identify market opportunities, informing strategic business decisions.
• Reviewed new opportunities to drive business strategy at planning sessions.
• Led cross-functional teams to deliver high-quality products on time and within budget constraints.

Key Responsibilities:

• Construct the company's Sales & Marketing Plan for Industrial Markets
• Develop new Technology and Products synergistic to new Industrial Markets/Customers
• Negotiate Global Supply Strategies within Industrial market segment
• Provide Technical Support to specific Industrial Clients
• Achieve New Business and Sales Growth from Zero to 5 Million within 3 years (Strategic Growth Plan)
• Successfully developed and commercialized innovative Healthcare Flame Retardant Carpet compound
• Developed new Latex Insulation Coating to CSR Bradford
• Developed new Latex Bonding System to Timber Flooring Industry

Key Responsibilities:

• Increased regional sales by identifying and developing new business opportunities in targeted industries.
• Secured long-term contracts by establishing strong relationships with key decision-makers and stakeholders.
• Delivered engaging presentations at industry events, showcasing company''s products and services.
• Negotiated win-win agreements with clients, suppliers, and partners for mutual benefit.
• Launched successful promotional campaigns that generated significant increases in revenue year-on-year
• Conducted training seminars for colleagues on best practices in business development techniques and strategies.
• Collaborated with cross-functional teams to develop innovative solutions tailored to client needs.
• Coordinated joint ventures between the company and external organizations for mutually beneficial collaborations (Mining)
• Developed comprehensive market analyses to identify growth opportunities and areas for improvement.