Ronald van Wyk
Melbourne
Summary
Accomplished Sales and Business Development Manager offering over 13 years of experience developing and maximizing Portable Compressor sales and more than 27 years' experience in Construction and Mining equipment sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging and achieving sales targets.
Skilled Business Development leader offering 6 years of experience in leading operations and enhancing revenue. Bringing expertise in client acquisition and contract negotiation, along with excellent interpersonal communication, relationship-building and team leadership abilities. Results-driven and proactive with demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives.
Overview
27
27
years of professional experience
Work History
Sales & Business Development Manager - Portable
Kaeser Compressors Australia
Melbourne, VIC
01.2024 - Current
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
- Developed and implemented strategic plans for business growth, resulting in increased market share and profitability.
- Led cross-functional teams to successfully execute complex projects, ensuring timely delivery and client satisfaction.
- Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
- Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
- Optimized sales funnels by leveraging data-driven insights to refine targeting strategies and maximize conversion rates.
- Leveraged industry events to network with potential clients, generating significant brand exposure and driving new business acquisition efforts.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Generated new business with marketing initiatives and strategic plans.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Kept meticulous client notes and updated account information in company databases.
- Compiled product and customer data to generate informed profit projections.
Mobilair Sales & Business Development Manager
Kaeser Compressors SA
Johannesburg, South Africa
01.2021 - 01.2024
- Managed, developed, visited and maintained customers, dealers, distributors and resellers
- Tracked emerging industry trends and competitor activities by researching, networking analysing analytics
- Co-ordinating, manned and managed trade shows along with our marketing department
- Worked on company sales strategy and targets with directors
- Continuously reach and/or exceed sales targets by implementing reward systems within sales team
- Kept up to date with industry best practices and trends by attending events, seminars and training programmes
- Monitored inbound sales inquiries by email, CRM and C4C
- Always use a confident, friendly approach when interacting with customers on all levels, maintaining excellent relationships by being helpful, supportive and professional
- Interacting with all levels within a company, from the general workers, workshop staff, technicians, top level management and directors
- Having a technical background and knowing your products and also the competitors' products always give you the extra edge
- Travel and developed business cross border is also one of my favourite, yet challenging tasks, but with success.
- Increased sales revenue by identifying and pursuing new business opportunities within the target market.
- Strengthened client relationships through regular communication, providing exceptional customer service.
- Implemented effective sales strategies to drive growth in key markets, achieving a higher profit margin.
- Developed comprehensive understanding of industry landscape by conducting thorough research and analysis.
- Provided valuable insights to marketing team based on customer feedback, enabling more targeted campaigns.
- Managed sales pipeline effectively to ensure consistent achievement of monthly targets and objectives.
- Optimized internal processes for efficiency gains, reducing time spent on administrative tasks and increasing focus on revenue-generating activities.
- Delivered accurate sales forecasts based on comprehensive analysis of market trends, helping inform strategic decision-making at the executive level.
- Expanded company''s geographical reach by identifying international market opportunities and establishing distribution channels accordingly.
Mobilair Product Sales Manager
Kaeser Compressors SA
Johannesburg, South Africa
05.2014 - 01.2024
- Cold calling, new potential customers
- Key account visits-Rental, Mining, Construction
- Customer Relationship Building (new and existing)
- Direct Sales and Marketing
- Managed quotations, tenders and order placing
- Gather important customer, market and competitor information
- Work with product development team members to optimise product specifications
- Machine operating Training to customers
- Create product promotion plans and marketing initiatives to increase brand awareness
- Recommend product changes to enhance customer interest and maximize sales
- Compared company products to competitors' products to assess market competition
- Managed and adjusted equipment stock levels by assessing production schedules to maintain product availability
- Managed company expectations to deliver results on time and within budget
- Built a sales roadmap for assigned product line to guide team on areas to focus on
- Translated business goals, feature concepts and customer needs into prioritised product requirements
- Mobilised adequate support personnel and developed structures and procedures to facilitate successful release of assigned product line
- Answered questions and requests from senior management and submitted analysis to inform future strategies
- Developed and implemented sales collateral and training material to achieve revenue targets
- Build, set, reach and maintain sales targets
- Exhibiting at all the major exhibitions e.g
- Bauma Munich & Africa, Electra Mining & Ifat
- Increased product sales by developing and implementing effective sales strategies.
- Plan, construct and manage customer open days and golf days.
- Delivered exceptional customer service, addressing concerns promptly and ensuring satisfaction for long-term success.
- Provided input on marketing materials to create compelling campaigns that attracted target customers effectively.
- conducted regular assessments of market trends, adapting tactics as needed to stay ahead of competitors'' strategies.
- Consistently exceeded monthly/quarterly KPIs through diligent tracking and analysis of progress towards set goals.
- Adjusted and established selling prices by monitoring competition, costs and supply and demand.
Branch Manager
Turner Morris Construction Equipment
04.2011 - 01.2014
Senior Sales Representative
Babcock Plant Equipment Rental
01.2005 - 01.2011
Sales & Marketing Representative
PEJ Mining & Construction
01.1997 - 01.2004
Education
Certificate of higher Education - Matric
Hentie Cilliers High School
Virginia, Freestate01.1995
Skills
- Research, Market and Trend analysis
- Brand Building
- Business Development
- Precise Product Marketing
- Interact, Meet and negotiate on all levels
- Sales Team Training
- Promotional strategies
- Business strategies
- Marketing strategies
- Sales pipeline development
- Sales and Market development
- Territory and account management
- Performance tracking and evaluations
- Client contract negotiations
- Relationship development
- Strategic decision-making
- Market and Competitor analysis
- Sales trend forecasting
- Lead generation
- Process improvement
- Sales contracts
- Partnership planning
- Communication skills
- Time management
- Customer service and care
- Knowledge of SAP and CRM
- Technical qualified Mobilair/Portable
- Product trouble shooting
- Problem solving
- Brand Awareness
- Product Knowledge
- Sales capabilities
- Business management
- Promotional Planning
- Sales Presentations
- Performance Evaluations
- Lead Generation
- Decision-Making
- Strategic Partnerships
- Customer Service
- CRM Platforms
- Product Demonstrations
- Sales Tracking
- Relationship Building and Management
- Verbal and Written Communication
- Market Trend Analysis
- New Business Development
- Competitive Analysis
- Market Tracking
- Market Understanding
- Training and Mentoring
- Goals and Performance
- Market Penetration
- Marketing Expertise
- Sales Expertise
- Training and Development
- Negotiations
- Key Decision Making
- Sales Leadership
- Product Development
- Brand Management
- Time Management
Accomplishments
- Developed, Promoted and established Mobilair range of products in Southern Africa since 2014
- Increased market share for Kaeser to approximately 60% small to medium compressors
- Development and growth increase on large & OilFree diesel compressors to +- 40% share
- Built and nurtured key account customer relationships to grow market, target and profits
- Managed end-user, Key account customers, dealers and distributors to increase market share
- Co-ordinated & organised exhibitions, Customer/supplier days and training events
- Developed and presented customer and employee product training for better understanding of products, customer service and care
- Reached sales targets and increased market share annually
- Ensured that customers, dealers, distributors and resellers are cared for and attended to
- Built long lasting relationships with customers and suppliers to build and expand networks
Quote
A lot of my success is based on the below quote, this explain me the best way in my work environment - "The price of success is hard work, dedication to the job at hand, and determination that whether win or lose, I have applied the best of myself to the task at hand"
Timeline
Sales & Business Development Manager - Portable
Kaeser Compressors Australia
01.2024 - Current
Mobilair Sales & Business Development Manager
Kaeser Compressors SA
01.2021 - 01.2024
Mobilair Product Sales Manager
Kaeser Compressors SA
05.2014 - 01.2024
Branch Manager
Turner Morris Construction Equipment
04.2011 - 01.2014
Senior Sales Representative
Babcock Plant Equipment Rental
01.2005 - 01.2011
Sales & Marketing Representative
PEJ Mining & Construction
01.1997 - 01.2004
Certificate of higher Education - Matric
Hentie Cilliers High School