Summary
Overview
Work History
Education
Skills
Websites
Awards
Languages
Timeline
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Sakshi Saroha

Castle Hill,NSW

Summary

Results-focused News Editor with over 4 years of experience and expertise in coordinating, assembling, producing and publishing tailored content. Excellent communication, planning and problem-solving abilities with forward-thinking approach. Track record of obtaining coveted interviews and capturing breaking new stories.

Overview

6
6
years of professional experience

Work History

Senior Sub Editor

The Indian Express
05.2021 - 06.2023
  • Produced high-quality news articles and features on a wide range of current issues, demonstrating in-depth research and writing skills
  • Collaborated with a team of editors, designers, and SEO specialists to develop content strategies that aligned with business goals
  • Implemented SEO best practices to optimize articles for search engine visibility, resulting in increased organic traffic to the website
  • Developed and maintained a network of sources and contacts in various industries to secure exclusive interviews and breaking news stories
  • Managed social media channels, increasing follower engagement by 40% through strategic content promotion.

Consultant Writer

Jagran New Media
10.2019 - 05.2021
  • Utilized exceptional writing, editing, and quality check skills to produce insightful and error-free content for the website
  • Interspersed thematic, frequently-searched keywords to optimize articles for search engine results and performed additional SEO-related tasks to maximize traffic to the website
  • Closely worked with the affiliate marketing team to create affiliate articles for Amazon India
  • Conducted research and interviews to gather information for press releases and news articles
  • Contributed to the development of social media content and monitored engagement metrics.

Freelance Writer

01.2017 - 01.2019
  • Collaborated closely with clients to understand brand voice, target audience, and content goals, ensuring content aligns with client's vision and objectives
  • Utilized SEO best practices to optimize content for search engines, resulting in improved search rankings and organic traffic
  • Consistently met and exceeded project deadlines while maintaining high standards of quality and accuracy
  • Worked with ad agencies to develop content for websites, brand promotions, and ad scripts.

Education

Bachelor of Arts (Honours) Economics -

University of Delhi
01.2015

Diploma in German language and literature -

University of Delhi
01.2015

English Upper Intermediate Course -

British Council

Skills

  • SEO expertise
  • Data Analytics
  • Crisis Management
  • Basic Graphic Designing
  • Research Skills
  • CMS Systems
  • Social Media Management
  • Proofreading Expertise

Websites

Awards

Best use of Social Media Award by INMA, At Jagran New Media, I initiated a new series "Positive India" on social media. under which I created more than 200+ stories. The series aimed to inspire youngsters by widely reporting stories of change and success of marginalized people of society. The campaign was awarded the second position under the "BEST USE OF SOCIAL MEDIA" category in the Global Media Awards 2021 hosted by the International News Media Association

Languages

English
Native or Bilingual
Hindi
Native or Bilingual
German
Limited Working

Timeline

Senior Sub Editor

The Indian Express
05.2021 - 06.2023

Consultant Writer

Jagran New Media
10.2019 - 05.2021

Freelance Writer

01.2017 - 01.2019

Bachelor of Arts (Honours) Economics -

University of Delhi

Diploma in German language and literature -

University of Delhi

English Upper Intermediate Course -

British Council

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Sakshi Saroha