Sandra Morgan
Sydney,NSW
Summary
Dynamic and motivated sales individual with GSK Australia, recognized for driving vaccine adoption through strategic marketing and effective communication. Leveraged emotional intelligence and problem-solving expertise to enhance brand penetration, achieving significant market impact. Proven track record in cross-functional teamwork, delivering actionable insights that shaped successful initiatives in the healthcare sector.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Senior Sales Representative - Adult Vaccines
GSK Australia
Sydney, NSW
02.2024 - Current
- Promoted Shingrix and Arexvy vaccines within GP sector in Sydney East and Bankstown territory, NSW.
- Collaborated with Head Office Brand Team to support Arexvy initiatives.
- Executed marketing strategies to improve brand penetration among GPs based on strategic feedback.
- Contributed insights during brainstorming sessions to optimize call flow and objection handling techniques.
- Monitored competitor messaging and activities, providing actionable insights to Head Office.
- Participated in sessions to strengthen omnichannel messaging directed at HCPs.
Vaccine Account Manager : Adult Vaccines
GSK Australia
Sydney , NSW
12.2022 - 02.2025
- Promoted Shingrix and Boostrix Vaccines to GP sector across Sydney Eastern, NSW.
Sales Consultant
Eli Lilly
Sydney, NSW
05.2022 - 11.2022
- Executed promotional strategies for Diabetes Portfolio targeting GP sector in South East territory, Sydney NSW.
UAE Key Account Manager- Public Sector
MSDGCC
Dubai , UAE
12.2018 - 01.2022
- Launched and implemented UAE's National Immunization Program for HPV, achieving 90 percent coverage rate.
- Developed relationships with key stakeholders in Public Health Authorities to enhance engagement.
- Collaborated with policy stakeholders to shape vaccine policies and expand NIP cohorts.
- Planned activities to increase awareness of vaccine utilization, partnering with Ministry of Health.
- Monitored procurement processes and contracts, ensuring operational excellence and smooth supply.
- Extended patient access to vaccines through awareness campaigns and partnerships, including HPV e-learning module.
- Identified new opportunities for NIP inclusions and brand switches, advancing initiatives proactively.
- Engaged KOLs as private sector advocate speakers to promote MSD's vaccines among specialists.
Executive & Senior Medical Representative- Vaccines- Private Sector
MSD Gulf
Dubai, UAE
07.2010 - 12.2018
- Pioneering corporate vaccination programs for adults across UAE over several years.
- Launched MSD's pediatric vaccines in all major accounts in UAE with highest market share.
- Achieved over 50% market capture for varivax vaccine in Dubai, Sharjah, and northeastern UAE within first year of launch.
- Established crucial KOL relationships within Dubai Health Authority, transforming MSD's pediatric vaccine portfolio.
- Secured position as preferred partner for Rotavirus vaccination by influencing brand transition to Rotateq vaccine.
Product Specialist- Virology Unit - Private Sector
MSD Egypt
Cairo, Egypt
06.2009 - 04.2010
- Elevated Peg-Intron promotion, achieving doubled sales in Egypt Air Hospital within six months
Part & Full Time Medical Representative - Private Sector
Novartis Egypt
Cairo, Egypt
02.2008 - 05.2009
- Advocated for Catafast and Cataflam in private sector, achieving successful integration of Cefdin Antibiotic in leading pediatric government hospital in Cairo, utilizing KOL relationships in private sector
Education
Bachelor of Pharmaceutical Sciences -
Ain Shams University
Cairo, Egypt05-2005
Medicines Australia
University of Tasmania
TAS05-2024
Skills
- Conflict resolution
- Proactive accountability
- Effective communication
- Problem-solving expertise
- Cross-functional teamwork
- Multitasking ability
- Emotional intelligence
Personal Information
Date of Birth: 05/25/82
Languages
English
Full Professional
Arabic
Native/ Bilingual
Project Mangement
Meet the legend, Project UAE 2017-2018
Merck Women’s Network, UAE 2019
Gardasil 9 Internal employee Vaccinaction program , UAE 2020
Corporate Vaccination Campaignn Private Sector , UAE 2017-2019
Development Programs
MSD UAE
Ready to lead, MSD program, 2018, selected for the KAM stream to enhance and prepare for a future role
PCPH, MSD Program, 2021, training program about the fundamentals of policy, patient engagement, communications, and corporate responsibility
GSK Australia
Brand accelerator Arexvy vaccine
References
- Sherine Batshon, FLSM, GSK Australia, 0429046612, sherine.x.batshon@gsk.com
- Simon Mesker, FLSM, GSK Australia, 0401171786, simon.c.mesker@gsk.com
- Mohamed Zayou, Associate Director, Vaccines Lead, MSD GCC, 00971509871677, Mohamed_zayou@merck.com
- Sara Kudsi, Assoc. Director Patient engagement Lead, MSD GCC, 0097150 7704881, sara.kudsi@merck.com
- Mostafa Youssef, Asocc. Director L and D, MSD GCC, 0097150 1623015, mostafa.youssef.mohamed@merck.com
Certification
- Master negotiator and Negotiation Skills
- Emotional Intelligence
- Coaching fundamentals
- Trust and value-based negotiation
- Key Account profiling
- Goal setting
- The Power of the Presenter.
Timeline
Senior Sales Representative - Adult Vaccines
GSK Australia
02.2024 - Current
Vaccine Account Manager : Adult Vaccines
GSK Australia
12.2022 - 02.2025
Sales Consultant
Eli Lilly
05.2022 - 11.2022
UAE Key Account Manager- Public Sector
MSDGCC
12.2018 - 01.2022
Executive & Senior Medical Representative- Vaccines- Private Sector
MSD Gulf
07.2010 - 12.2018
Product Specialist- Virology Unit - Private Sector
MSD Egypt
06.2009 - 04.2010
Part & Full Time Medical Representative - Private Sector
Novartis Egypt
02.2008 - 05.2009
Bachelor of Pharmaceutical Sciences -
Ain Shams University
Medicines Australia
University of Tasmania
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