Sarwat Shaheryar
Perth,Perth
Summary
Strategic copywriter with four years of experience developing high-performing content across platforms. Proven ability to translate complex ideas into clear, compelling messaging that drives results.
Overview
3
3
years of professional experience
Work History
Copywriter
Tech Global
Karachi, Pakistan
03.2022 - 01.2024
- Collaborate closely with design teams to integrate text seamlessly with visual elements, such as images, graphics, and diagrams, as required.
- Conduct meetings with internal stakeholders, such as product developers and sales representatives, to gain insights into product attributes.
- Collaborating with clients and management to devise advertising strategies, while thoroughly examining products to identify key selling points.
- Employ advanced SEO methodologies to enhance the online visibility of blog posts.
Assistant Copywriter
Tech Global
Karachi, Pakistan
03.2021 - 02.2022
- Writing promotional copy for various digital platforms, including online advertisements, banners, brochures, and social media channels.
- Determining advertising approach by consulting clients and management, and studying products to establish principal selling features.
- Participating in decisions regarding publication content alongside senior editors, ensuring alignment with editorial policies and guidelines.
- Scrutinizing written content prior to publication to ensure adherence to grammatical standards, coherence, accuracy, legality, and ethical standards.
- Maintain and refresh existing content across the client's website pages to ensure accuracy and relevance.
- Present well-structured and polished draft materials to senior copywriting personnel and editors within specified timeframes.
Education
M.A - Mass Communication and Journalism
University of Karachi
Karachi, Pakistan01.2019
B.A - Mass Communication and Journalism
University of Karachi
Karachi, Pakistan01.2017
Skills
- Google Keyword Planner
- CopyAI
- Canva
- Grammarly
- Jasper
Languages
- English
- Urdu
Timeline
Copywriter
Tech Global
03.2022 - 01.2024
Assistant Copywriter
Tech Global
03.2021 - 02.2022
M.A - Mass Communication and Journalism
University of Karachi
B.A - Mass Communication and Journalism
University of Karachi
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