Shelley Blakey
Brisbane
Summary
With 34 years of experience, I have excelled as a National Brand
Development and Territory Manager at Frames Etc. Being recognised as a
top Sales Representative for 8 consecutive years, I am trusted to select the
Companies national brand portfolio, through liaison with global and
international suppliers with a key focus on building boutique selections. I
specialise in brand growth, strategic account development, and achieving
sales targets through strong client relationships and team leadership. By
analysing market trends, I implement strategies that drive profitability
and expand market presence, whilst consistently delivering results with a
blend of analytical and interpersonal ski
Overview
34
34
years of professional experience
Work History
National Brand Development and Territory Manager
Frames Etc
10.2016 - Current
- Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
- Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction and business growth
- Problem solving and provide guidance to improve growth and profitablity
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
Practice manager and Regional Manager QLD
Eye Q Optometrist
10.2011 - 10.2016
- Enhanced staff productivity by providing comprehensive training programs and regular performance evaluations.
- Facilitated communication between staff members, fostering a collaborative work environment that improved overall team performance.
- Managed office budget, reducing unnecessary expenses and allocating funds for necessary improvements.
- Consulted with healthcare professionals on business decisions.
- Negotiated contracts with vendors, securing favorable terms for the practice while maintaining quality service levels.
- Provided supervision and management to team of support personnel.
- Oversaw the hiring process for new employees, selecting candidates who aligned with the practice''s mission and values.
- Improved practice revenue through effective financial management and strategic cost reductions.
Education
Associate of Arts - Interior Design
Gateway Tafe
BrisbaneDiploma - Optical Dispensing Mechanic
Kangaroo Point Tafe
Skills
- Team collaboration and leadership
- Brand and strategic account development
- Client Relationship Management
- Organizational Skills
- Objectives Management
- Strategic Business Analysis
- Rapport and relationship building
- B2B Sales Expertise
- Account management
- Professional Networking
- Strategic Improvement Planning
- Operations
- Global Liasons
Timeline
National Brand Development and Territory Manager
Frames Etc
10.2016 - Current
Practice manager and Regional Manager QLD
Eye Q Optometrist
10.2011 - 10.2016
Associate of Arts - Interior Design
Gateway Tafe
Diploma - Optical Dispensing Mechanic
Kangaroo Point Tafe