Shiza Ahmed Butt
Carlton
Summary
Avid content writer proficient in researching and writing diverse content. Eye for detail and passion for crafting articles and dynamic stories utilizing new techniques and latest trends in writing. A sophophilic open to constructive criticism, proactive and capable of collaborating with cross-functional teams. Combines strategic thinking and hands-on experience to deliver engaging and result-driven content.
Overview
3
3
years of professional experience
Work History
Public Relations Writer
Skyray Ventures
01.2022 - 12.2022
- Crafted persuasive articles and press releases for multiple startups, professional service providers, lifestyle influencers and health professionals.
- Conducted thorough research to gather information, study industry trends and determine effective communication strategies to promote positive brand image.
- Helped build mutually beneficial relationships between organizations and their clients.
- Collaborated with social media, marketing and management teams to develop cohesive messaging and campaigns.
- Reviewed and edited content for clarity and effectiveness to ensure result-oriented output.
Freelance Content Writer
Self Employed
04.2020 - 12.2021
- Wrote commissioned pieces for a diverse range of clients including marketing materials, website copy and travel blog posts.
- Conducted in-depth research to produce engaging content tailored to attract specific audiences and industries.
- Implemented SEO optimization to promote content visibility and improve search engine rankings.
Content Writer Intern
The Gender Guardian
08.2020 - 10.2020
- Worked on enhancing transgender inclusivity at various fronts within the province of Punjab.
- Conducted research for projects aimed at highlighting gender disparity.
- Assisted in planning and executing community outreach programs.
Undergraduate Research Intern
Centre for Global and Strategic Studies
04.2020 - 07.2020
- Gained valuable experience in writing Analytical articles and research papers.
- Published opinion pieces on world affairs.
- Developed organizational skills through managing multiples tasks while adhering to the deadlines.
- Participated in intern presentations and debates on international affairs.
- Developed strong communication skills by collaborating with fellow interns on group projects, presentations and conducting interviews.
Education
Bachelor of Science - International Relations
National Defence University
Islamabad Pakistan01.2022
Skills
- PR writing
- Creative writing
- Copywriting
- Analytical writing
- SEO
- Wordpress
- Editing and proofreading
- Strategic thinking
- Public speaking
- Attention to detail
- Time management
- Problem-solving skills
Publications
India’s Divinely Guided Secularism: The Rise And Rise Of Hindutva
https://tinyurl.com/Indian-Secularism-Shiza
Abraham Accords: Strategic Realignment within Middle East Vol. 10 No. 1 (2022): A Journal of Strategic Studies, Summer 2022
https://tinyurl.com/Abraham-Accords
Terrorism in Space: A Possibility Vol. 9 No. 1 (2021): A Journal of Strategic Studies, Summer 2021
https://tinyurl.com/Terrorism-in-space
Ethnic Exclusion & Reasons For Kurdish Mobilization
https://tinyurl.com/Kurdish-mobilization
Azerbaijan’s foreign policy and implications for the region
https://tinyurl.com/AZ-Foreign-Policy
Implementing the 2030 Substantial Development Goals in Ukraine
https://tinyurl.com/Ukraine-Development-Goals
Volunteer Experience
Rotaract Club of Islamabad Metropolitan- Vice President
- Carried out multiple community service events such as clean-up drives, plantation drives and free dental camps.
- Developed strong interpersonal and leadership skills by collaborating with club members and external organizations.
- Helped create opportunities for youth to serve the community.
Girl up Pakistan-Content Manager
-Oversaw the development and management of content aimed at advancing women rights in Pakistan.
- Conducted seminars to disseminate information on gender violence and women leadership.
-Managed a team of 4 content writers.
Youth Council of Pakistan-Program Officer
- Worked on developing opportunities for youth to actively participate in formal political processes.
- Ensured political representation of youth within the legislative bodies.
Additional Information
1) 30-hr Copywriting Masterclass by Alan Sharpe - Udemy
2) WordPress for Beginners by Andrew Williams - Udemy
Activities
Delivered presentation at the Embassy of Romania
Guest: Nicolae Goia- Ambassador of Romania to Pakistan
Topic: Inclusion of youth in policy making
Hosted seminar with Hanns Siedel Foundation
Topic: Substantial Development in Pakistan
Guest speaker: Steffen Kudella- Resident Representative Hanns Siedel Foundation
Hosted seminar
Topic: Mental health awareness
Guest speaker: Dr. Salma Siddiqi- HOD behavioural sciences NUST
Hosted seminar
Topic: Women empowerment
Guest: Nimra Qazi- CEO Timeline Designs
Timeline
Public Relations Writer
Skyray Ventures
01.2022 - 12.2022
Content Writer Intern
The Gender Guardian
08.2020 - 10.2020
Freelance Content Writer
Self Employed
04.2020 - 12.2021
Undergraduate Research Intern
Centre for Global and Strategic Studies
04.2020 - 07.2020
Bachelor of Science - International Relations
National Defence University
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