The majority of my 30 years in the workforce has been predominantly in the hospitality, financial services and training sectors. As an entrepreneur, I have founded and directed 3 organisation’s to become successful in their own right. With vast experience gained over my career in many sectors, I can apply those skills into roles within organisations to create great outcomes for both businesses, staff and clients.
Overview
25
25
years of professional experience
1
1
Certification
Work History
Business Advisor
Thryv Australia
05.2024 - Current
Company Overview: Thryv Australia provides technology, software and automation tools to businesses
Alongside providing leading-edge digital, marketing and directory services, Thryv partners with businesses to assist them in connecting with their customers through SaaS solutions, giving them a world-class edge in technology
My role as a Business Advisor is to work closely with business owners to identify gaps and provide expert guidance and solutions that will measurably impact their business
Thryv Australia provides technology, software and automation tools to businesses
Alongside providing leading-edge digital, marketing and directory services, Thryv partners with businesses to assist them in connecting with their customers through SaaS solutions, giving them a world-class edge in technology
Source business opportunities
Carry out organisation business needs analysis
Customise, design and present SaaS solutions to business owners
Experience in digital marketing with respect to SEO, SEM, Social Media Management and building online presence through Google optimisation strategies
Implement and Rollout solutions with key stakeholders and business owners
Founder Owner Operator
Mr Archer Wine Bar
Torquay, Australia
12.2017 - 01.2024
Company Overview: Mr Archer Wine Bar is a boutique Wine Bar located in Torquay
Solely set up a new venue from scratch
Mr Archer Wine Bar is a boutique Wine Bar located in Torquay
Management of contractors for venue fit out
S.W.O.T analysis
Budgeting and Forecasting
Business planning
Planning applications with local council
Menu design
Sourcing suppliers
Recruit and Select
Staff Management and training
Marketing
Branding
Design and implement procedures
Day to Day operations
Founder Owner Operator
Humdinger
04.2013 - 07.2017
Company Overview: Humdinger is a Beer and Burger restaurant located on the Mornington Peninsula
Humdinger was set up as a new venture with a business partner and included the full renovation of an existing restaurant
The venue was under management who reported directly to myself and my business partner
The venue was sold in July 2017
Humdinger is a Beer and Burger restaurant located on the Mornington Peninsula
Management of contractors for venue fit out
S.W.O.T analysis
Budgeting and Forecasting
Business planning
Staff management
Cost control and full financial management
Design and implement procedures
Develop and maintain Human Resources
General Manager
One Vita Pty Ltd
04.2015 - 06.2017
Company Overview: One Vita specialised in the provision of Health Sector training to individuals in the area of Aged Care
Services included training to individuals wishing to enter the Aged Care Sector and direct to Aged Care facilities
My role as the General Manager was to manage the day to day operations and continue to grow the business
One Vita specialised in the provision of Health Sector training to individuals in the area of Aged Care
Services included training to individuals wishing to enter the Aged Care Sector and direct to Aged Care facilities
Marketing
Recruit and Select
Staff Management
Business budgeting and financial management
Client development and relationship management
Student Mentoring and Coaching
Develop corporate training solutions within a nationally accredited framework
Managing Director/Founder
Elatum Group
02.2011 - 02.2015
Company Overview: Elatum Group was a specialist training and employment organisation, creating career opportunities for individuals through accredited training
My role as the Director of Elatum Group is to manage and grow the business in all areas to become a leading organisation in its field
Elatum Group was a specialist training and employment organisation, creating career opportunities for individuals through accredited training
Full design of all training programs run by Elatum Group
Design of training resources, including learner guides and assessment tools
Marketing
Recruit and Select
Staff Management
Business budgeting and financial management
Client development and relationship management
Student Mentoring and Coaching
Trainer management
Training consultancy to organisations
Develop corporate training solutions within a nationally accredited framework
Business Development Manager/Training Specialist
Aegis Aspire
09.2009 - 01.2011
Company Overview: Aegis Aspire is a Registered Training organisation specialising in Customer Contact/Call Centre Management
My role as a Business Development Manager was to source new business opportunities, carry out organisational training needs analysis and manage the rollout of training
Aegis Aspire is a Registered Training organisation specialising in Customer Contact/Call Centre Management
Source business development opportunities
Carry out organisation Training Needs Analysis
Customise and Design training programs within a Nationally Accredited Qualification for businesses
Design full training programs based on Skill Gaps and business objectives
Map business internal training needs to qualifications
Implement and Rollout developed training solutions
Identify relevant government funding to support training solutions
Use of training packages/NTIS to develop compliant programs
Business Development Manager
Achieve Global
01.2008 - 12.2008
Company Overview: AchieveGlobal is the largest full service training/consulting firm in the world
Across industries and around the world, their learning-based solutions focus on skills training and consulting in leadership, sales, and customer service
My role as a Business Development Manager was to be the primary point of contact for assigned accounts and new accounts, including sourcing other internal and external resources to help meet customer needs and develop integrated solutions whilst providing subject matter expertise
AchieveGlobal is the largest full service training/consulting firm in the world
Across industries and around the world, their learning-based solutions focus on skills training and consulting in leadership, sales, and customer service
Utilised industry, marketplace and customer information to develop an understanding of the customer’s business
Prospected for new business and undertook activities to include, gaining referrals, working with marketing and leveraging off all opportunities
Executed the Customer Relationship Process, including earning the right and building trust, analysing and gaining agreement, developing and agreeing upon solutions, communicating and implementing, demonstrating success, and growing the relationship
Utilised all levels of communication in managing the Customer Relationship Process, including phone conferences, one-on-one and small-group informal meetings, written proposals and formal stand-up presentations
Managed internal and external resources to support the customer after the sale
Developed new business within accounts by identifying additional buying centres and bringing in subject matter experts and other AchieveGlobal team members
Served as Relationship Manager for own assigned accounts
Developed and managed short and long-term account strategies that supported AchieveGlobal strategies and objectives
Accurate sales forecasting
Implemented and maintained an account management process that included account assessment, account prioritisation, strategy development and execution, and regular account reviews
Developed and maintained an electronic database to support the account management process
Helped other team members to penetrate their accounts
Provided subject matter expertise for other team members
Integrated new skills and knowledge into daily activities with customers and prospects
Business Development Manager
Clifton & Associates
08.2005 - 11.2007
Sales and promotion of Cliftons Corporate Training facilities raising Cliftons profile nationally and internationally
A leading role in the planning and execution of client engagement activity through the development of new business and the enhancement of existing business partnerships
Carry out needs analysis, negotiation, costed tenders for prospective clients
Key contact and account management for new clients, maintaining good client liaison and commercial practices and ensure profitable, repeatable business
Regular participation in effective networking to promote and enhance Cliftons business
Production of regular and accurate reports on sales forecasting/ activity reports for monitoring and management purposes
Managed and updated CRM tools
Identified commercial opportunities for Cliftons and developed strategies to exploit them
International Business Development Manager
Freelance Management Services Pty Ltd
11.2004 - 07.2005
Company Overview: Freelance is one of the worlds largest, most experienced and established providers of management and financial solutions to independent professionals
Targeting the Australian market, this role is driven towards the promotion of contract management and financial solutions to independent professionals wishing to work in the UK
Freelance is one of the worlds largest, most experienced and established providers of management and financial solutions to independent professionals
With a heavy emphasis on developing B2B relationships to build a strong referral source and client base, the role requires key communication skills and rapport building with large international corporations
The position also requires a one on one consultative approach to promote the Freelance services to individuals
With a sound knowledge of immigration, UK tax regimes, Legal and Compliance, relocation and financial solutions, a key part of the role is to provide a tailored solution for individuals
Presentations to Directors, Financial Directors, senior managers and consultants are regular occurrences, along with the facilitation of large seminars and information sessions to promote the organisation
Marketing Consultant
Hall and Hall Real Estate
10.2001 - 03.2002
Company Overview: Hall & Hall Real Estate was established in Mount Eliza in 1965
They have been operating in property sales and management in Mount Eliza and the Mornington Peninsula area for over 36 years
This role included the development of advertising and marketing strategies in the area of property sales
Hall & Hall Real Estate was established in Mount Eliza in 1965
They have been operating in property sales and management in Mount Eliza and the Mornington Peninsula area for over 36 years
I was largely responsible for creating Marketing campaigns, updating the business website with properties, conducting property appraisals and designing of company brochures, leaflets and advertisements
Contracted State Cricketer
Victorian Cricket Association
07.2000 - 06.2001
Company Overview: The VCA is responsible for the overall development of cricket within the state of Victoria
It is their responsibility to promote the game of cricket to all ages and to consistently improve the level of cricket played throughout the state
As a contracted state cricketer, many responsibilities and duties existed
The VCA is responsible for the overall development of cricket within the state of Victoria
It is their responsibility to promote the game of cricket to all ages and to consistently improve the level of cricket played throughout the state
With a high expectation from the VCA administration and selection committee, attendance to all training sessions and squad meetings were mandatory and required to be carried out with a high level of professionalism and commitment
Ongoing player development material was required to be completed by set deadlines with the emphasis on maximising each player's potential
Squad meetings involved player workshops, presentations to fellow team members and coaching staff
Team analysis and strategies were discussed with feedback encouraged to be given from all players at all times
Business Development Executive
Australian Industry Group
08.2000 - 04.2001
Company Overview: The Australian Industry Group is the largest Employer Representative Association in Australia
A membership based organisation, the Ai Group services more than 11,000 companies nationally including BHP, Cadbury Schweppes and Nortel Networks
This role involved the sale and promotion of the Ai Group membership to potential new members
The Australian Industry Group is the largest Employer Representative Association in Australia
A membership based organisation, the Ai Group services more than 11,000 companies nationally including BHP, Cadbury Schweppes and Nortel Networks
New membership was developed through regular sales lead passed on and the success of selling and marketing strategies
Regular presentations were carried out to company Managing Directors and Human Resource Managers
The role also included visits to existing members to ensure their company was utilising all of the services available to them as a member
New services, future seminars or training sessions we also discussed at these visits
Regular promotion of the organisation was also carried out through networking at industry seminars, functions and trade shows
Other duties included ongoing membership database management and regular calls to past members and new members
The role required excellent communication skills, time management, selling skills, planning, client relations and consistent achievement of new business revenue targets
Education
Advanced Diploma of Business - Hotel Management
William Angliss College
Melbourne, VIC
07-1996
Associate Diploma of Business - Hotel Operations
William Angliss College
Melbourne, VIC
07-1995
Advanced Certificate in Hospitality Operations -
William Angliss College
Melbourne, VIC
07-1994
Victorian Certificate of Education -
Mornington Secondary College
Mornington, VIC
11-1992
Skills
Financial management
Budgeting and forecasting
SaaS solutions
Client relationship management
Digital marketing
Operational strategy
Team leadership
Business planning
Performance improvement
Training and development
P&L management
Team training and development
Budgeting and cost control strategies
Strategic planning
Human resources management
Stakeholder engagement
Problem solving
Certification
Certificate IV in Training and Assessment
Professional Selling Skills
Professional Sales Coaching
Winning Account Strategies
Selling in a Competitive World
Giving and Receiving Constructive Feedback
Principles and Qualities of Genuine Leadership
Management Skills for New Managers
First Aid Level 2
Fire Safety Level 1
Train the Trainer
Crowd Control
Liquor Licensing
Food Handlers
References
Emma Taylor, Director, One Vita Pty Ltd, 0419 549 916
Marcus Ward, Director, Republican Pty Ltd (Humdinger), 0411 405 899
Ben Gillingham, Director, Aegis Aspire, 0432 063 203