Summary
Overview
Work History
Education
Skills
Certification
References
Timeline
Generic

Simon Doyle

St Kilda,VIC

Summary

Dynamic marketing professional with extensive experience at Eightcap, specializing in B2B marketing and partnership development. Proven ability to lead multi-channel campaigns, enhance stakeholder engagement, and drive successful product launches. Skilled in project management and data analysis, optimizing marketing strategies to maximize brand performance and growth.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Partners Marketing Lead

Eightcap
Melbourne , VIC
01.2025 - Current
  • Develop and implement targeted B2B marketing strategies to drive acquisition and retention of affiliates, Introducing Brokers, and strategic partners.
  • Lead and manage high-impact projects, including product development and launch, ensuring seamless execution and alignment with business goals.
  • Build and nurture relationships with external stakeholders to strengthen partnerships and drive collaborative marketing initiatives.
  • Plan, execute, and optimise multi-channel marketing campaigns (digital, content, email, and social media) to enhance partner engagement and performance.

Partners Marketing Coordinator

Eightcap
Melbourne , VIC
10.2023 - 01.2025
  • Develop and implement marketing strategies to optimise Eightcap’s Partners program.
  • Coordinate and oversee B2B multichannel campaigns, trader entertainment, and educational events.
  • Create, manage, and publish engaging marketing content across social media and websites.
  • Prepare and deliver comprehensive marketing briefs for key projects and campaigns.

Customer Service Representative

Eightcap
Melbourne, VIC
04.2023 - 10.2023
  • Delivered professional and empathetic customer support via phone, live chat, and email, ensuring timely issue resolution.
  • Managed and resolved client account, application, and trading-related inquiries efficiently.
  • Assisted in improving customer experience by identifying common issues and providing feedback to internal teams.
  • Supported marketing efforts by assisting the Brand Manager in handling customer service-related marketing issues, including online reviews.

Senior Reporter

LMFM Radio
Drogheda , Ireland
07.2019 - 01.2023
  • Researched, wrote, and presented news and sports stories for hourly radio bulletins, the station’s website, and social media channels.
  • Managed the production of marketing materials and strategies for commercial and social campaigns across on-air and digital platforms.
  • Created and published engaging news and marketing content across social media (Facebook, Twitter, Instagram) to enhance audience reach.
  • Analysed digital performance and SEO metrics to refine content strategies and improve audience engagement.

Education

Master of Arts - Radio And Television Broadcasting

IADT
Dublin, Ireland
10-2018

Bachelor of Arts - Communication Studies

Dublin City University
Dublin, Ireland
10-2017

Skills

  • B2B marketing
  • Partnership development
  • Project management
  • Multi-channel campaign management
  • Product development
  • Stakeholder engagement
  • Relationship building
  • Vendor management
  • SEO optimization
  • Team collaboration
  • Proficient in Asana
  • Proficient in Jira
  • Proficient in Google Analytics
  • Knowledgeable in Unbounce
  • Social media strategy
  • Email marketing
  • Market research
  • Cross-functional collaboration

Certification

Certified Digital Marketing Professional
Digital Marketing Institute
Issued December 2024
Credential ID 126629972

References

References available upon request.

Timeline

Partners Marketing Lead

Eightcap
01.2025 - Current

Partners Marketing Coordinator

Eightcap
10.2023 - 01.2025

Customer Service Representative

Eightcap
04.2023 - 10.2023

Senior Reporter

LMFM Radio
07.2019 - 01.2023

Master of Arts - Radio And Television Broadcasting

IADT

Bachelor of Arts - Communication Studies

Dublin City University

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