Photography
French
Travel
Reading
Painting
Simone Sullivan
Summary
Results-driven high achiever and performer with a passion for embracing challenges and setting high standards through commitment, drive, and determination. Strong interpersonal skills for establishing strategic relationships across all levels of the working environment. Capable leader empowering and motivating team members to achieve personal and business goals, continuously striving to meet sales and profitability goals. Experienced in managing and nurturing strategic partnerships, utilising relationship-building techniques to foster collaboration and growth. Professional partnership expert ready to manage and enhance business collaborations by developing and delivering new products, recommending pricing and promotional programs for effective brand growth.
Overview
27
27
years of professional experience
1
1
Certification
Work History
Marketing and Partnership Manager
Manassen Foods
01.2024 - Current
- Conducted regular business reviews with partners to assess progress against goals, adjusting strategies as needed to drive success.
- Explored new potential partners and demonstrated the ability to review and analyse to recommend the right outcome targeted categories
- Developed trusting relationships with key stakeholders for successful collaboration and long-term partnership growth.
- Monitored regularly the performance metrics for each partnership agreement ensuring accountability from all parties involved.
- Collaborated closely with internal teams such as sales, technical, finance and procurement's ensure seamless integration of partnership expectations met within overall business strategy.
- Strengthened partnerships by identifying and addressing client needs, ensuring alignment with company objectives.
- Enhanced partner communication channels, streamlining processes for more efficient information sharing.
- Implemented creative marketing campaigns in collaboration with partners, meeting budget expectations.
- Managed a diverse portfolio of partners and brands, exceeding revenue targets through strategic planning and execution.
- Acted as primary point of contact for partners, addressing any issues or concerns in a timely and professional manner.
- Negotiated favourable contract terms with partners, most recently improving the recoveries position for the Pladis account increasing profitability of the business
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
- Established team priorities, implemented a WIP documentation and gate calendar for streamlined communication and project milestone tracking.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Successfully managed ,marketing budget and met spend expectations.
- Leveraged data and analytics to make informed decisions and drive business improvements
- Visited Yorkshire Tea Site (in personal time) to improve business relationships and integrate understanding of the business to drive positive outcomes
- Delivered NPD to forecasted expectations
National Business Manager
Manassen Foods
01.2019 - 01.2024
- Managed, supported and grew business relationships with both Coles and Woolworth's accounts and implemented change to increase sales and revenue.
- Negotiated an improved layout for the Bel Range in Woolworth's which increased value and volume by 20% in 2024.
- Gained ranging of the Sunbeam Kids Snacking in dairy with optimum layout position to support launch.
- Negotiated the increased distribution (to 100%) of the Prolive Original 10 Pack and implementing the rewards program - increasing baseline sales from 9000 units a week to 14000 units a week.
- First to launch the ProLive Blueberry 10 Pack in Woolworths driving category growth and brand growth , the springboard for current flavour extensions in the retail landscape.
- Operated within budgetary trade spend constraints, participated in development of annual budget forecasts
- Tracked competitor activities closely, enabling proactive adjustments to TS program to foster positive commercial outcomes for Manassen
- Delivered 25 New Lines in one range review in Coles (DFN) with the implementation of the Sunbeam Nuts range with 100% distribution
- Implemented all CPI initiatives across all key portfolios with 100% success.
- Covered additional portfolio for two 6 months periods including delivering exceptional range review results
- Overachieved Budget expectations in 2021 with the introduction of the Sunbeam Nuts, significantly contributing to the success of Coles team Sales budget
Business Manager – Consumer Goods
Bega Cheese Limited
06.2016 - 03.2018
- Lead the growth of the Bega Brand in export retail market by identifying opportunities for growth through product innovation and category management leading the consumer goods team, a cross functional internal stakeholder team, to deliver product solutions for consumers in multiple international countries.
- Development and execution of the Export Retail Brand Strategy
- Brand consolidation and update of nine product families
- Development of three new product families including category and pricing stage point of sale and marketing plans
- Management of regulatory and compliance requirements
- Identification through research market growth opportunities
- Product and pricing matrix built to maximise profitability
- End to End innovation delivery for multiple export regions
- Successful management of over 20+ projects including sku reformulation, cost reduction initiatives and delivery of products in formats to meet marketing expectations
National Channel Manager – Retail
National Channel Manager – Retail
09.2014 - 06.2016
- Accountable for the sales, margin and volume growth for all three major retail grocery accounts maximising profitability whilst maintaining strong internal and external relationships.
- Achievements
- Responsible for leading the co-ordination and submission of three major tenders
- Significant business growth through category management and new product delivery for all three majors
- Delivery and execution of yearly business plans
- Stream Lead Sales - integration of business platforms
National Customer Logistics Manager CGL
Lion (formerly Lion Nathan National Foods)
10.2010 - 01.2012
- Lead of the newly formed Customer Engagement Team whose role ensured Lion met key customer KPI requirements whilst developing and implementing supply chain efficiencies for both businesses.
- Reach Award - Outstanding Contribution to Lion business
- 100% achievement of business goals
- MLO Review, definition design and implementation detailed implemented as standard across the Lion D&D business
- 50% Reduction in partial inventory (National) continued process to review and maintain
- Successful project management and implementation of delivery model change for all fresh milk working closely with key internal and external stakeholders
- Design and implementation at fixed daily, weekly and monthly scorecards measuring Lion performance compared to customer expectations
National Customer Planning Manager CGL
National Customer Planning Manager CGL
08.2008 - 10.2010
- The key conduit across all NFL product groups between logistics operations, grocery sales team and external customer to develop logistics solutions that continually improve service and optimise supply.
- Achievements
- Successful co-ordination and planning of large promotions stock rollouts often at short notice
- Project Lead of the Customer Improvement Project providing key recommendations to the business on how NFL can improve the customer experience
- Successful communication and customer management with the transition of SAP change from 4.5 to V6.0 NSW & QLD
- Voluntary ownership in managing key expectations and communication to Coles in Ambient Juice Rework July 2010
- Development of strong key relationships within Coles across the replenishment and buying teams
- Development and implementation of new and upgraded features to the web portal to improve the customer experience and ensure data accuracy for NFL
- Implementation of a clear credit process for all milk credits improving accuracy of claims directed to correct business for ownership
Custom Inventory Planner
Custom Inventory Planner
01.2008 - 08.2008
- Supporting the Coles Grocery Sales Team in achieving all daily operational requirements as required by the customer.
- Achievements
- Consistent increase in Service Levels since February 2008
- 10 week DIF on chilled dairy of 98.4%
- Successful management of the 250M Big M Tetrapack supply issue
- Avoidance of major impact of service levels during the divine classic cup manufacture issue
- Developed an extremely good rapport with Coles e-buyer
Chairperson
Early Years @ Lightcliffe
01.2005 - 01.2007
- A preschool catering to children's requirements from 2 years until school age, offering a wide range of indoor and outdoor activities structured around the Early Years Foundation Framework.
- Achievements
- Prosperous Christmas fundraising in both 2006 and 2007 raising over $2500
- Successful winning PCG grant to upgrade our facilities worth $2500
- Implementation of new school name and website
- Organisation of new signage in conjunction with other organizations using the same facilities
- Largest number of children starting in September 2007
- Started September school year 2007 with a healthy $12,000 in the bank
- Successful Forget-me-not sponsored walk $600 given to the Forget-me-not foundation a charity for terminally ill children
Business Development Manager
Volante Group
10.2002 - 03.2003
- Customer relationship management which included quarterly meetings with customers to understand future IT requirements, customer spend and IT strategy. Target the web business within designated territory.
- Achievements
- 10 new buying customers in each territory within 6 months
- Achievement of all personal sales targets
- Implemented pricing structure according to spend for all customers
Senior Account Manager
Senior Account Manager
01.1999 - 01.2002
- Account management to achieve rates of growth actively look for new opportunities to grow business, maintain contract and comply with all Service Level Agreements.
- Achievements
- Successful lead of ANZ account team (4 direct reports)
- Successful development of team members success to promotion
- 1999 Achievement of personal sales GP Target $1.5 million with average sales margin of 10%
- 2000 Achievement of personal sales GP Target of $2.0 million with average sales margin of 10%
- No debtors outside 5 days as per company target
- Compliance of all strict Service Level Agreements as per Third party preferred contract between Volant and ANZ Bank
- Renewal of Third party preferred contract between Volant and ANZ Bank in years 1999 and 2000
- Renewal as preferred IT reseller to manage ANZ Bank for Compaq and IBM
- Rollout success of supply for all Windows 2000 projects for ANZ Bank which ensured they had no supply issues for project completions
Account Support Manager
Account Support Manager
01.1998 - 01.1999
- I was recruited to assist Senior Account Management on the ANZ Bank Account to further develop sales opportunities, current relationships and stability.
- Achievements
- 1998 Customer Service Award
Education
Masters of Marketing -
Deakin University
01.2017
LLB Law - undefined
Victoria University
01.2003
Postgraduate Diploma - Criminology
University of Melbourne
Parkville, VIC01.1993
Bachelor of Arts - Super Major in Criminology
University of Melbourne
Parkville, VIC01.1991
No Degree - Photography
Oxygen College
Geelong12-2023
Skills
- End to End Innovation Pipeline Delivery & Development
- Fostering Strategic Partnerships
- Employee coaching & mentoring
- Teamwork & Collaboration led by business Values and Culture
- Multi-Award Winning Employee
- Multi-channel Expertise in Retail, Alternate Channel and Food Service
- Insight and consumer led decision-making
- Continuous Improvement
- Pricing strategy and CPI implementation
Awards
Employee of the Year - 2021 - Manassen Foods
Employee of the Year -2019 - Manassen Foods
Interests
Certification
Foundations of Intentional Leadership
Timeline
Marketing and Partnership Manager
Manassen Foods
01.2024 - Current
National Business Manager
Manassen Foods
01.2019 - 01.2024
Business Manager – Consumer Goods
Bega Cheese Limited
06.2016 - 03.2018
National Channel Manager – Retail
National Channel Manager – Retail
09.2014 - 06.2016
National Customer Logistics Manager CGL
Lion (formerly Lion Nathan National Foods)
10.2010 - 01.2012
National Customer Planning Manager CGL
National Customer Planning Manager CGL
08.2008 - 10.2010
Custom Inventory Planner
Custom Inventory Planner
01.2008 - 08.2008
Chairperson
Early Years @ Lightcliffe
01.2005 - 01.2007
Business Development Manager
Volante Group
10.2002 - 03.2003
Senior Account Manager
Senior Account Manager
01.1999 - 01.2002
Account Support Manager
Account Support Manager
01.1998 - 01.1999
LLB Law - undefined
Victoria University
Masters of Marketing -
Deakin University
Postgraduate Diploma - Criminology
University of Melbourne
Bachelor of Arts - Super Major in Criminology
University of Melbourne
No Degree - Photography
Oxygen College
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