Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Sophia Kavouras

Https://www.linkedin.com/in/sophiakavouras/

Summary

A passionate and dynamic digital marketer from Melbourne, ready to bring my energy and expertise to the bustling landscape of London. I will be arriving on June 12th, with a Youth Mobility Visa (no sponsorship required). I enjoy working in a fast paced environment and have learnt to thrive under pressure - with agency life often throwing me in the deep end. My experience spans a myriad of industries, showcasing my strong level of adaptability. A positive team member who is comfortable both leading and collaborating with others - consistently contributing to a productive and upbeat company culture.


Overview

3
3
years of professional experience
1
1
Certification

Work History

Digital Growth Manager

Salt & Fuessel
06.2021 - Current
  • Managing a diverse portfolio of 10+ clients, including industry giants Renault and Swann Insurance (IAG).
  • Overseeing multi-channel marketing campaigns and driving quarterly initiatives - consistently delivering an ROI of over 7x, showcasing a strong ability to turn strategies into measurable success.
  • Leading cross-functional teams - driving continuous growth across my portfolio and ultimately contributing to a significant uptick in client satisfaction and retention.
  • Utilising strong client relationships and analysing performance metrics and data, to identify upsell and cross-sell opportunities which ultimately resulted in increased revenue for the company.
  • Leading the Renault Australia account as a Creative Account Manager, delivering assets for strategically driven creative campaigns across digital, radio and television.
  • Liaising with designers, media agencies and third party vendors to ensure compliance with global brand guidelines within tight deadlines. Delivering high-quality work and fostering a strong client relationship that has resulted in retaining the account for 8+ months despite the original, temporary 3-month contract.


SEO Executive

Salt & Fuessel
01.2021 - 06.2021
  • Played a significant role in the execution of SEO strategies, including comprehensive keyword research, meta-data optimisation, and link-building.
  • Wrote compelling blogs and on-page content which ultimately contributed to enhanced search visibility and an improvement in keyword rankings.
  • Actively participated in strategy sessions and provided meaningful insights.

Education

Bachelor of Business - Marketing

RMIT University
Melbourne, VIC
12.2019

Skills

  • Strategic Planning
  • Client Relationship Management
  • Conversion Rate Optimisation
  • Time Management
  • Copywriting
  • Report Writing
  • Experience across a range of platforms, including but not limited to; Google Analytics, Google Search Console, Google Ads, Facebook Ads & Klaviyo

Certification

  • Klaviyo Product Certification, 2024
  • Google Analytics Certification, 2024
  • Google Ads Training, 2024: An eight week course, led by our Director of Digital, which has trained me to set up and run my own Google Ads campaigns.

Timeline

Digital Growth Manager

Salt & Fuessel
06.2021 - Current

SEO Executive

Salt & Fuessel
01.2021 - 06.2021

Bachelor of Business - Marketing

RMIT University

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Sophia Kavouras