SOPHIE MITCHELL
Summary
Passionate, genuine, and reliable beauty professional with over 15 years of experience spanning skincare, advanced treatments, sales, education, and business development. Known for a natural talent in engaging with people, I connect authentically to build trust and lasting relationships. Experienced in managing and growing brands both in the UK and Australia, I blend creativity with commercial insight to deliver exceptional client outcomes. Dedicated to conscious beauty practices and empowering beauty professionals through education.
Experienced with national account management, ensuring client satisfaction and growth. Utilizes strategic planning and relationship management to achieve objectives. Track record of successfully negotiating and executing high-value contracts.
Overview
20
20
years of professional experience
Work History
National Account Manager
Dr. Pen
12.2023 - 06.2024
- Managed key national accounts and supported strategic growth in skincare and aesthetics by building genuine and reliable client partnerships.
- Built strong client and partner relationships to enhance product engagement through authentic communication.
- Provided education and protocol support to clinics and practitioners, leveraging natural interpersonal skills to inspire confidence.
Business Development Manager
Henkel
01.2022 - 12.2023
- Delivered engaging training programs to beauty professionals nationwide with a genuine approach.
- Consistently exceeded sales and revenue targets through relationship-driven sales and trustworthy client management.
- Developed and executed strategic growth plans, expanding client base by connecting authentically with customers.
Business Development Manager (Maternity Cover)
Dermalogica
01.2020 - 12.2020
- Delivered targeted training and supported salon development initiatives by naturally engaging professionals with clear, trustworthy guidance.
- Surpassed KPIs and strengthened client relationships through reliable follow-through and sincere rapport-building.
- Promoted Dermalogica’s professional education ethos across multiple accounts with enthusiasm and integrity.
Founder & Director
Belle Femme Beauty Salon
01.2015 - 12.2019
- Established and managed a successful holistic beauty business built on genuine client care and reliability.
- Oversaw marketing, finance, operations, and staff training with authentic leadership and clear communication.
- Developed partnerships to boost visibility and cross-promotion by nurturing honest, mutually beneficial relationships.
Beauty Contributor & Advertising Sales
Index Magazine
01.2013 - 12.2015
- Managed high-impact advertising campaigns for beauty brands, fostering trust with clients through transparent communication.
- Produced expert content and liaised with brand partners with genuine professionalism.
Head of Field Sales
Diamond Media Group Ltd
01.2011 - 12.2013
- Increased B2B sales by 30%, earning a Certificate of Excellence in recognition of outstanding sales performance and leadership.
- Trained and led a high-performing sales team with reliable leadership and open communication.
Head Therapist
Elemis Spa
09.2004 - 09.2010
- Managed service delivery and therapist performance with dependable oversight and a genuine passion for client care.
- Maintained high client satisfaction and quality standards through authentic engagement and consistent excellence.
Education
Certificate IV in Training and Assessment - TAE40122
TAFE NSW
01-2025
Advanced Diploma of Beauty Therapy - undefined
West Kent College
01.2004
Higher National Diploma - Theatrical & Media Makeup
West Kent College
01.2004
Skills
- Beauty & Skincare Expertise
- Training & Mentoring (VET Sector)
- B2B & B2C Sales with a strong focus on authentic client engagement
- Business Development & Growth Strategy
- Client Relationship Management based on trust and reliability
- Education & Facilitation
- Sustainable Beauty Practices
- Sales Strategy & Execution
Languages
English (Fluent)
Hobbies and Interests
I thrive on finding a beautiful balance between energy and calm—whether through long hikes or soulful singing. Coming from a family with a strong sporting background and having competed as a springboard diver for England, sport and movement are a big part of my life. I enjoy spending time supporting my two thriving children in their own sporting passions, including cheering my son on as he plays with the Junior Roosters. Staying active keeps me grounded and connected, while adventure and creativity continue to inspire me.
Timeline
National Account Manager
Dr. Pen
12.2023 - 06.2024
Business Development Manager
Henkel
01.2022 - 12.2023
Business Development Manager (Maternity Cover)
Dermalogica
01.2020 - 12.2020
Founder & Director
Belle Femme Beauty Salon
01.2015 - 12.2019
Beauty Contributor & Advertising Sales
Index Magazine
01.2013 - 12.2015
Head of Field Sales
Diamond Media Group Ltd
01.2011 - 12.2013
Head Therapist
Elemis Spa
09.2004 - 09.2010
Advanced Diploma of Beauty Therapy - undefined
West Kent College
Higher National Diploma - Theatrical & Media Makeup
West Kent College
Certificate IV in Training and Assessment - TAE40122
TAFE NSW
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