Sophie Robertson
PERTH,WA
Summary
Hospitality professional with 15 years of experience across bars, restaurants, cafés, functions, and venue management. Two years in national events sales supporting a portfolio of 250+ venues. Strong customer service, beverage expertise, and sales skills. In recent years I have developed my beer knowledge through close exposure to the brewing industry and relationships with people across the craft beer community, while my hospitality background has given me extensive beverage and venue experience. I am keen to build on my existing wine knowledge through WSET study and develop a long-term career within the beer and wine industry.
Overview
1
1
Certification
11
11
years of professional experience
Work History
Event Sales Coordinator
Australian Venue Co
Perth
08.2024 - Current
- Manage the full sales process from initial enquiry through to proposal, contract, deposit and handover to venue teams.
- Manage event enquiries and repeat client relationships across a national portfolio of 250+ hospitality venues
- Handle events ranging from 20–700+ guests, including private celebrations, corporate functions and large-scale events.
- Consult with clients to understand their requirements, budgets and objectives, recommending suitable venues and event packages.
- Work across phone, email and online enquiries while managing monthly sales budgets, KPIs and revenue targets.
Duty Manager
Bailey Brewing Co
Perth
10.2020 - 08.2024
- Managed daily operations, resulting in improved customer experience and streamlined service efficiency.
- Managed staff scheduling and coordinated employee shifts for optimal coverage.
- Trained new employees on bar and floor service, customer interaction, and operational procedures.
- Supervised cash handling procedures, ensuring that all transactions were processed accurately.
- Oversaw inventory management, including ordering supplies and monitoring stock levels.
- Maintained professionalism in customer interactions, addressing concerns and resolving issues with a friendly and knowledgeable approach.
Waitress
Porkies
Perth
10.2019 - 10.2020
- Greeting and seating guests while providing front-of-house support.
- Handling orders and payments through till.
- Delivering kitchen orders and packing takeaway and Uber Eats requests.
- Preparing cabinet desserts and serving drinks.
- Clearing tables and completing cleaning duties.
Mobile Cafe Person
Panini Express
Perth
09.2019 - 03.2020
- Travelling to regular business sites and selling food products.
- Maintaining business relationships and expanding delivery route.
- Preparing morning food orders and cooking all menu items.
- Loading cars each morning and completing stock counts.
- Balanced cash register at the end of each business day.
Cafe all rounder/Barista
Platter Cafe
Auckland
01.2019 - 08.2019
- Barista
- Taking customer orders at the till or by table service
- Processing payments for tabs through POS system
- Running orders from kitchen
- Supported bar service within cafe and assisted with functions
- Built strong relationships with local customers through friendly service.
Bartender
Picasso
Cambodia
01.2017 - 10.2018
- Hosted customers and processed orders for food and beverages.
- Prepared cocktails and managed all drink requests efficiently.
- Organized tips and payments at end of each shift.
- Conducted nightly cleaning and bar shutdown procedures.
- Resolved staff roster issues to maintain operational efficiency.
Door-to-Door Salesperson
Global Enterprise
Sydney, NSW
01.2016 - 06.2016
- Achieved sales target of 12 sales plus per week consistently.
- Established rapport with cold call customers door-to-door.
- Acquired knowledge of product offerings through training sessions.
- Train new staff in basic sales techniques
Skills
- Venue coordination
- Sales negotiation
- Proposal writing
- CRM proficiency
- Client relations
- Staff training
- Stock management
- Problem solving
Certification
- RSA
- Approved Managers
Timeline
Event Sales Coordinator
Australian Venue Co
08.2024 - Current
Duty Manager
Bailey Brewing Co
10.2020 - 08.2024
Waitress
Porkies
10.2019 - 10.2020
Mobile Cafe Person
Panini Express
09.2019 - 03.2020
Cafe all rounder/Barista
Platter Cafe
01.2019 - 08.2019
Bartender
Picasso
01.2017 - 10.2018
Door-to-Door Salesperson
Global Enterprise
01.2016 - 06.2016