Srishti
Sydney,NSW
Summary
Finance Master's student with a strong foundation in financial theories and quantitative analysis. Skilled in market analysis, financial modeling, and risk assessment. Eager to apply academic knowledge and passion for continuous learning to contribute to a dynamic finance team.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Marketing Specialist
IVACS
08.2024 - Current
- Spearheaded digital marketing campaigns across social media and email, increasing web traffic by over 40% in three months.
- Designed promotional content (ads, banners, blog material) aligned with consular service offerings to drive brand visibility.
- Conducted competitor analysis and SEO optimization strategies, contributing to IVACS’ ranking in top Google search results for visa services.
- Collaborated with cross-functional teams and NAATI-certified translators to create multilingual marketing assets.
- Used client feedback data to segment target audiences and personalize campaigns, improving conversion rates by 30%.
Business Strategy & Market Analyst
Anand Rathi
01.2022 - 12.2022
- Delivered personalized financial research and market insights to clients, enhancing their investment decision-making and satisfaction.
- Conducted both technical and fundamental analysis to support strategic investment planning and risk evaluation.
- Collaborated with compliance and back-office teams to ensure timely trade settlements and adherence to regulatory standards.
- Maintained detailed client records and trading documentation, ensuring data integrity and audit readiness.
- Developed clear and structured reports summarizing market trends, investment opportunities, and portfolio performance.
- Strengthened communication and coordination between departments, supporting smooth client onboarding and service delivery.
Education
Master of Finance And International Business -
Macquarie University
Sydney, NSW01-2025
Skills
- Effective Time Management
- Advanced Excel
- Process Improvement & Workflow Optimization
- Conflict resolution
- Market research
- Project Management
- Strategic Planning
- Multilingual Coordination
- Operational Strategy
- Customer relationship management
- Client relationship
Accomplishments
Digital Brand Revamp and SEO Strategy
Redesigned website structure, optimized content for search engines, and improved client-facing messaging. Increased organic visibility and boosted online inquiry rates for visa and consular services.
Community Engagement & Market Expansion Plan
Led market segmentation analysis focused on South Asian diaspora in Australia. Designed a culturally adaptive outreach strategy to increase engagement, brand loyalty, and regional service uptake.
Certification
- LEVEL 1 CFA CANDIDATE
- Python Basics for Data Science
- Stock Market and Finance
Timeline
Marketing Specialist
IVACS
08.2024 - Current
Business Strategy & Market Analyst
Anand Rathi
01.2022 - 12.2022
Master of Finance And International Business -
Macquarie University
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